OptinMonster Email Popups for Shopify App Store
By OptinMonster
OptinMonster Email Popups is the #197 ranked email marketing app on Shopify, with a 2.9 average rating from 14 reviews, with a free plan available, as of July 9, 2026.
OptinMonster Email Popups is a Shopify App Store app by OptinMonster, launched November 2017. With a rating of 2.9★ from 14 reviews, it currently ranks #197 in the Email marketing category.
AppRanks data: OptinMonster Email Popups ranks #197 in Email marketing on Shopify App Store, placing it in the top 60% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
OptinMonster Email Popups is a mixed-rating Shopify app with a limited review volume. It is listed in the Email marketing category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 14 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by OptinMonster — established developer track record
Cons
- −Average rating below 4.0 (2.9★) — read recent low-star reviews before committing
- −Limited review base (14) — ratings can shift significantly with new feedback
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About OptinMonster Email Popups
How OptinMonster Email Popups works
OptinMonster is a lead generation and targeting platform used to grow email lists, generate leads and improve sales without needing a coder or designer. With OptinMonster, you can add segmented subscribers to your email list, reduce abandoning visitors, redirect visitors to higher converting pages, make time sensitive offers and upsells or cross sells, grow your social media following, generate more sales qualified leads, reduce bounce rates and more. So many possibilities with just one tool!
Screenshots






Key features
- Reduce cart abandonment and persuade users to buy with Exit Intent Popups
- Show targeted offers based on items in cart, cart value, past purchases & more
- Grow your email list with 400+ tested and proven popup templates
- Increase conversions with countdown timers, content locking, advanced targeting
- Create upsell, downsell and cross-sell campaigns with precise targeting
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Abandoned Cart RecoveryAutomatically follow up with customers who leave items in their cart.Common
- A/B TestingRun experiments to compare variations and optimize user experience.Differentiator
- Age VerificationConfirm customer age to comply with legal requirements.Common
- AI GenerationGenerate content and responses using advanced AI algorithms.Common
- AnalyticsAccess and analyze data to gain insights into your business performance.table-stakes
- Store AnnouncementsDisplay important announcements to your customers on your storefront.Common
- APIs and WebhooksLeverage APIs and webhooks for real-time data synchronization.Common
- Automated Email CampaignsSend automated email campaigns to nurture leads and drive conversions.Common
- Promotional BannersDesign and display eye-catching banners to promote your products or services.Common
- Browse Abandonment TrackingTrack users who leave without purchasing and engage them later.Niche
- Bulk EditingEdit multiple items at once to save time and streamline workflows.Niche
- Consent CollectionCollect user consent for data processing and compliance.Common
- ConvertKit IntegrationIntegrate with ConvertKit for email marketing and automation.Niche
- Countdown TimerCreate countdown timers to build anticipation for events or promotions.Common
- Custom CampaignsCreate tailored marketing campaigns to engage your audience effectively.Common
- Custom FontsUse and manage custom fonts to enhance your design.Common
- Data Import and ExportEasily import and export data in bulk for efficient management.Common
- Percentage and Volume DiscountsApply percentage and volume discounts to incentivize purchases.table-stakes
- Drip CampaignsAutomate a series of emails to nurture leads over time with drip campaigns.Common
- EditorUtilize a powerful editor for modifying and enhancing your content.table-stakes
- Email AutomationAutomate your email marketing campaigns for better engagement and efficiency.Common
- Email Capture FormsGrow your email list by capturing customer emails through forms.table-stakes
- Email Capture Pop-UpsCollect email addresses with targeted email capture pop-ups.table-stakes
- Exit-Intent PopupsCapture visitor attention with popups when they intend to leave your site.table-stakes
- Exit Intent Pop-UpsReduce bounce rates with warning and exit intent pop-ups.Common
- Game OfferingsProvide various games as part of your product offerings.Differentiator
- Geolocation ServicesUtilize geolocation to enhance customer experiences and location-based services.Differentiator
- Infusionsoft IntegrationIntegrate Infusionsoft for powerful marketing automation and CRM.Niche
- LocalizationAdapt your content and offerings to different languages and regions.Common
- Email NewslettersCreate and send newsletters to keep customers informed and engaged.Common
- Opt-In Pop-UpsUse consent pop-ups to collect customer information and preferences.Differentiator
- Custom Pop-UpsCreate targeted pop-ups for promotions, reviews, and discounts to engage visitors.table-stakes
- Priority SupportReceive prioritized assistance to resolve issues faster.Common
- Promotional CampaignsRun various promotional campaigns to boost sales and attract customers.Common
- Interactive QuizzesEngage users with interactive quizzes to enhance user experience.Common
- ReportingGenerate and view reports on various metrics and data.Common
- Rewards RedemptionFacilitate the redemption of rewards for customers to enhance loyalty.Common
- Rule-Based TriggersImplement triggers based on defined rules for automated actions.table-stakes
- Sales Pop-UpsPromote products and offers with engaging sales pop-ups.Common
- Audience SegmentationDivide your audience into targeted segments for personalized marketing.Common
- SMS Capture ListCollect and manage a list of SMS subscribers for marketing.Common
- SMS Capture Pop-UpsEngage visitors and collect phone numbers with SMS pop-ups.Differentiator
- Spin the Wheel PromotionsEngage customers with interactive spin-the-wheel discount offers.Differentiator
- Survey CollectionCollect valuable insights through customizable surveys and feedback forms.Common
- Tagging SystemImplement a tagging system to enhance organization and searchability.Differentiator
- Customer Targeting FeaturesUtilize targeting options to reach specific customer demographics effectively.Common
- Template ManagementCreate and manage templates for consistent branding and messaging.table-stakes
- Order Tracking FeaturesProvide customers with tracking information for their orders.Common
- Translation ServicesTranslate your store content into different languages.Differentiator
- Unlimited FormsCreate and manage an unlimited number of forms for data collection.Common
- Email List Growth StrategiesImplement strategies to grow your email subscriber list effectively.Niche
Pricing plans
Growth49/month
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Category rankings
As of Jul 9, 2026- Email marketing#197of 331Top 60%
- Pop-up#228of 345Top 67%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
OptinMonster Email Popups ranks for 3 keywords across Shopify App Store. Here are the top 3:
Competitors & alternatives
OptinMonster Email Popupsdoesn't have curated competitor matchups yet. Other tracked email marketing apps on Shopify:
Frequently asked questions
What is OptinMonster Email Popups?
OptinMonster Email Popups is an app for Shopify. It currently holds a 2.9-star rating from 14 merchant reviews, and it has been listed on the marketplace since 2017. It is listed under the Email marketing category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by OptinMonster.
Is OptinMonster Email Popups free?
OptinMonster Email Popups does not offer a permanent free plan on Shopify. Pricing starts at 49, and the listed tiers are Growth. Trial availability and exact billing terms are mirrored from the live Shopify listing and may change between refresh cycles, so always confirm the headline price on the source marketplace before installing.
Who uses OptinMonster Email Popups?
OptinMonster Email Popups is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Email marketing category on Shopify.
Where does OptinMonster Email Popups rank on Shopify?
OptinMonster Email Popups currently sits at position #197 in the Email marketing category on Shopify. That places it in the top 60% of 331 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does OptinMonster Email Popups integrate with?
OptinMonster Email Popups lists 6 integrations on its Shopify marketplace page. The most prominent are ConvertKit, Drip, HubSpot, Infusionsoft, Klaviyo, Mailchimp. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.