Shopify Messaging for Shopify App Store
By Shopify
Shopify Messaging is the #7 ranked sms marketing app on Shopify, with a 4.7 average rating from 3,914 reviews, with a free plan available, as of July 10, 2026.
Shopify Messaging is a Shopify App Store app by Shopify, launched April 2020. With a rating of 4.7★ from 3,914 reviews, it currently ranks #7 in the SMS marketing category.
AppRanks data: Shopify Messaging ranks #7 in SMS marketing on Shopify App Store, placing it in the top 5% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Shopify Messaging is a highly rated Shopify app with an established review history. It is listed in the SMS marketing category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 3,914 reviews show steady adoption but the app hasn't crossed the heavy-volume bar yet. Review accumulation at this stage tends to come from segment-specific use cases rather than universal adoption, so fit-to-stack matters more than category-leader brand recognition. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (4.7★) signals consistent merchant satisfaction
- +3,914 reviews provide statistical reliability for the rating average
- +Free tier available — no card required to evaluate
- +Published by Shopify — established developer track record
Cons
- −Limited public install-count data — adoption depth is harder to verify without Shopify's explicit number
Looking to switch from Shopify Messaging?
See Shopify Messaging's alternatives ranked by audit score, rating, and review velocity.
About Shopify Messaging
How Shopify Messaging works
Create customized email and SMS campaigns all in one place. Choose from sales-focused SMS templates or use Sidekick to personalize emails to match your brand. Track performance to see which channels customers prefer, and segment your list to reach just the right audiences. Create, send, and track campaigns all within Shopify, with flexible pricing that scales with your business needs.
Screenshots






Key features
- Send personalized emails and SMS to segments of customers directly from Shopify.
- Use templates for timely updates, exclusive offers, product tips, and more.
- Create on-brand emails faster by describing changes for Sidekick to make.
- Encourage customers to buy products directly from your emails and SMS.
- Track results like click-through rates, conversion rates, and more.
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Abandoned Cart RecoveryAutomatically follow up with customers who leave items in their cart.Common
- AI GenerationGenerate content and responses using advanced AI algorithms.Common
- AnalyticsAccess and analyze data to gain insights into your business performance.Common
- Automated Email CampaignsSend automated email campaigns to nurture leads and drive conversions.Common
- Browse Abandonment TrackingTrack users who leave without purchasing and engage them later.Common
- Cart Abandonment EmailsAutomatically send emails to remind customers about their abandoned carts.Common
- Checkout EmailsSend emails related to the checkout process to enhance customer experience.Differentiator
- Compliance ManagementManage and ensure adherence to various legal and regulatory standards.Common
- Conversion Metrics TrackingTrack and analyze conversion metrics to optimize performance.Differentiator
- Custom CampaignsCreate tailored marketing campaigns to engage your audience effectively.Common
- Data Import and ExportEasily import and export data in bulk for efficient management.Common
- Percentage and Volume DiscountsApply percentage and volume discounts to incentivize purchases.Common
- Drip CampaignsAutomate a series of emails to nurture leads over time with drip campaigns.Differentiator
- EditorUtilize a powerful editor for modifying and enhancing your content.Common
- Email AutomationAutomate your email marketing campaigns for better engagement and efficiency.Common
- Email Domain ManagementManage and configure your email domains for better deliverability.Common
- Follow-Up EmailsAutomate follow-up emails to engage customers and drive repeat business.Common
- Insights and TipsReceive actionable insights and tips to improve your store's performance.Common
- Email NewslettersCreate and send newsletters to keep customers informed and engaged.Common
- Promotional CampaignsRun various promotional campaigns to boost sales and attract customers.Common
- Real-Time AnalyticsAnalyze data as it happens for immediate insights.Common
- ReportingGenerate and view reports on various metrics and data.Common
- Rule-Based TriggersImplement triggers based on defined rules for automated actions.Differentiator
- Scheduled MessagesPlan and send messages at specific times to your audience.table-stakes
- Audience SegmentationDivide your audience into targeted segments for personalized marketing.Common
- SMS Marketing CampaignsCreate and manage targeted SMS marketing campaigns.Differentiator
- Tagging SystemImplement a tagging system to enhance organization and searchability.Common
- Customer Targeting FeaturesUtilize targeting options to reach specific customer demographics effectively.Common
- Template ManagementCreate and manage templates for consistent branding and messaging.table-stakes
- Order Tracking FeaturesProvide customers with tracking information for their orders.Common
- Upsell and Cross-Sell EmailsSend targeted emails to encourage customers to purchase additional products.Common
- Welcome EmailsSend personalized welcome emails to new customers after sign-up.Common
- Win-Back EmailsSend targeted emails to re-engage customers who haven't purchased recently.Common
- Audience SegmentsDefine and manage specific audience segments for targeted outreach.Common
- Performance TrackingMonitor and analyze key performance metrics in real-time.
Pricing plans
Free |
Category rankings
As of Jul 10, 2026- SMS marketing#7of 169Top 5%
- Marketing#8of 28Top 29%
- Email marketing#15of 331Top 5%
- Marketing and conversion#20of 34Top 59%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Featured placements
Shopify Messaging has been featured in the following sections on Shopify App Store in the last 30 days:
- categoryRecommended marketing apps
- categorySMS marketing
- homePopular with merchants across Shopify
Keyword rankings
Shopify Messaging ranks for 17 keywords across Shopify App Store. Here are the top 3:
- Rank #9
- Rank #4
- Rank #7
Competitors & alternatives
Shopify Messaging competes with these apps in the same space:
Frequently asked questions
What is Shopify Messaging?
Shopify Messaging is an app for Shopify. It currently holds a 4.7-star rating from 3,914 merchant reviews, and it has been listed on the marketplace since 2020. It is listed under the SMS marketing category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Shopify.
How does Shopify Messaging compare to alternatives?
Shopify Messaging currently ranks #7 of 169 apps in the SMS marketing category on Shopify. The closest tracked alternatives are Mailchimp Email SMS Marketing, Privy ‑ Email, SMS & Pop Ups, and Brevo PushOwl: Email,Push,SMS — each shares categories, pricing patterns, or feature signals with Shopify Messaging. AppRanks publishes daily side-by-side comparisons (rating, review velocity, ranking deltas, pricing) so merchants can pick the option that fits their store size, integrations, and budget tier.
Who uses Shopify Messaging?
Shopify Messaging is actively installed across Shopify stores tracked by AppRanks. Its review base of 3,914 signals a mature user community spanning small, mid-market, and enterprise merchants. It is part of the SMS marketing category on Shopify.
Where does Shopify Messaging rank on Shopify?
Shopify Messaging currently sits at position #7 in the SMS marketing category on Shopify. That places it in the top 4% of 169 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Shopify Messaging integrate with?
Shopify Messaging lists 3 integrations on its Shopify marketplace page. The most prominent are Shopify Flow, Shopify Admin, Shopify Forms. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.
What languages does Shopify Messaging support?
Shopify Messaging declares support for 21 languages on its Shopify marketplace listing: English, Chinese (Simplified), French, Dutch, German, Italian, with 15 additional locales documented on the marketplace listing. Language coverage is the locale set the developer has explicitly translated the app interface into — a broader set typically maps to a developer with international merchant traction.