MailPass: Easy Email Marketing for Shopify App Store
By AdPerfect
MailPass: Easy Email Marketing is the #79 ranked abandoned cart app on Shopify, with a 4.7 average rating from 8 reviews, with a free plan available, as of July 9, 2026.
MailPass: Easy Email Marketing is a Shopify App Store app by AdPerfect, launched July 2023. With a rating of 4.7★ from 8 reviews, it currently ranks #79 in the Abandoned cart category.
AppRanks data: MailPass: Easy Email Marketing ranks #79 in Abandoned cart on Shopify App Store, placing it in the top 26% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
MailPass: Easy Email Marketing is a highly rated Shopify app with a limited review volume. It is listed in the Abandoned cart category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 8 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (4.7★) signals consistent merchant satisfaction
- +Free tier available — no card required to evaluate
- +Published by AdPerfect — established developer track record
Cons
- −Limited review base (8) — ratings can shift significantly with new feedback
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About MailPass: Easy Email Marketing
How MailPass: Easy Email Marketing works
Stop Leaving Money on the Table - Recover abandoned carts with our one-click campaign creation tool. Turn Window Shoppers into Loyal Customers - welcome new subscribers, re-engage inactive customers, and easily personalize your campaigns.
Grow Your Business with Targeted Emails - Segment your audience and send targeted emails that resonate with their needs and interests.
Save Time & Money and get the most out of your email marketing efforts.
Screenshots
Key features
- Recover Lost Revenue: One-click setup for instant Abandoned Cart campaign
- Simplify Email Creation: Drag & Drop Editor, Ready-Made Templates, Zero Coding
- Scale-As-You-Go: Send more emails, save even more per send - perfect for growth!
- Segments: Send targeted emails based on customers interests and purchase history
- Real-Time Analytics: Track your email performance and optimize Open Rate and ROI
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Abandoned Cart RecoveryAutomatically follow up with customers who leave items in their cart.Common
- AnalyticsAccess and analyze data to gain insights into your business performance.Common
- APIs and WebhooksLeverage APIs and webhooks for real-time data synchronization.Common
- Automated Email CampaignsSend automated email campaigns to nurture leads and drive conversions.table-stakes
- Automated Workflow ManagementCreate and manage automated workflows to streamline processes.Common
- Behavior TrackingAnalyze user behavior to improve engagement and retention.Common
- Conversion TrackingTrack and measure conversion rates to optimize marketing efforts.Common
- Custom Branding SolutionsImplement custom branding strategies to enhance your market presence.Common
- Data Import and ExportEasily import and export data in bulk for efficient management.Common
- Exclusive Discount OffersCreate and manage exclusive discount offers for customers.Common
- EditorUtilize a powerful editor for modifying and enhancing your content.Common
- Email AlertsAutomate email alerts and reminders to keep customers informed.Common
- Email Capture FormsGrow your email list by capturing customer emails through forms.Differentiator
- Email Domain ManagementManage and configure your email domains for better deliverability.Differentiator
- Geolocation ServicesUtilize geolocation to enhance customer experiences and location-based services.Common
- Email NewslettersCreate and send newsletters to keep customers informed and engaged.Common
- Page BuilderCreate custom landing pages easily with PageFly's drag-and-drop builder.
- Personalized MessagingSend tailored messages and campaigns to engage customers effectively.Common
- Rule-Based TriggersImplement triggers based on defined rules for automated actions.Common
- Audience SegmentationDivide your audience into targeted segments for personalized marketing.Common
- SMS Capture ListCollect and manage a list of SMS subscribers for marketing.Common
- Tagging SystemImplement a tagging system to enhance organization and searchability.Common
- Customer Targeting FeaturesUtilize targeting options to reach specific customer demographics effectively.Common
- Targeting RulesEstablish rules to target specific customer segments or behaviors.Common
- Template ManagementCreate and manage templates for consistent branding and messaging.Common
- Order Tracking FeaturesProvide customers with tracking information for their orders.Common
- Advanced Trigger ManagementSet up advanced triggers to initiate automated actions based on events.Common
- Welcome EmailsSend personalized welcome emails to new customers after sign-up.Common
- Win-Back EmailsSend targeted emails to re-engage customers who haven't purchased recently.Common
- Audience SegmentsDefine and manage specific audience segments for targeted outreach.Common
Pricing plans
Free |
Category rankings
As of Jul 9, 2026- Abandoned cart#79of 312Top 26%
- Email marketing#82of 331Top 25%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
MailPass: Easy Email Marketing ranks for 2 keywords across Shopify App Store. Here are the top 2:
- 1.emailRank #90
- Rank #238
Competitors & alternatives
MailPass: Easy Email Marketingdoesn't have curated competitor matchups yet. Other tracked abandoned cart apps on Shopify:
Frequently asked questions
What is MailPass: Easy Email Marketing?
MailPass: Easy Email Marketing is an app for Shopify. It currently holds a 4.7-star rating from 8 merchant reviews, and it has been listed on the marketplace since 2023. It is listed under the Abandoned cart category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by AdPerfect.
Is MailPass: Easy Email Marketing free?
MailPass: Easy Email Marketing offers a free plan that merchants can install on Shopify without entering payment details. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses MailPass: Easy Email Marketing?
MailPass: Easy Email Marketing is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Abandoned cart category on Shopify.
Where does MailPass: Easy Email Marketing rank on Shopify?
MailPass: Easy Email Marketing currently sits at position #79 in the Abandoned cart category on Shopify. That places it in the top 25% of 312 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does MailPass: Easy Email Marketing integrate with?
MailPass: Easy Email Marketing lists 5 integrations on its Shopify marketplace page. The most prominent are AdPerfect Pop Ups & Bars, PageFly, Popups: Pop Ups & Multi Banner, Shopify Segments, Shopify Flow. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.