Gupshup: WhatsApp Marketing for Shopify App Store
Gupshup: WhatsApp Marketing is the #77 ranked abandoned cart app on Shopify, with a free plan available, as of July 8, 2026.
Gupshup: WhatsApp Marketing is a Shopify App Store app by Gupshup technology India Private Limited, launched March 2023.
AppRanks data: Gupshup: WhatsApp Marketing ranks #77 in Abandoned cart on Shopify App Store, placing it in the top 25% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Gupshup: WhatsApp Marketing is a newly-listed Shopify app with a limited review volume. It is listed in the Abandoned cart category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. no published reviews yet means feature claims are unverified by the wider merchant base. Without a published review base, the only fit-signal available is the developer's own documentation plus the marketplace's listing-quality audit (linked below). The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by Gupshup technology India Private Limited — established developer track record
Cons
- −No public reviews yet — fit and reliability are unverified
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About Gupshup: WhatsApp Marketing
How Gupshup: WhatsApp Marketing works
Your Shopify store runs 24/7. Your customer engagement should too. Gupshup connects your Shopify store natively to WhatsApp - turning every key store event into a personalized, AI-powered WhatsApp automation. Live in minutes.
Gupshup is an official WhatsApp BSP and a full lifecycle engagement platform built to scale with your brand - trusted by leading D2C and e-commerce brands across markets. Powered by Conversational Intelligence, every message is personalized by real behavioral signals. And
Screenshots



Key features
- Recover abandoned carts: AI sends instant WhatsApp messages to recover checkouts
- Order updates: Turn confirmations and shipping into two-way upsell conversation
- Targeted campaigns: Use Shopify segments for personalized WhatsApp marketing
- AI shopping assistant: Trained on your catalog for 24/7 discovery and checkout
- Post-purchase support: AI handles returns, exchanges & tracking with escalation
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- AI ChatbotsUtilize AI chatbots to automate customer interactions and support.Common
- AI AnalyticsUtilize AI-driven analytics tools for actionable insights and reporting.Common
- Automated Workflow ManagementCreate and manage automated workflows to streamline processes.Common
- Behavior TrackingAnalyze user behavior to improve engagement and retention.Common
- Business Hours ManagementSet and manage your business operating hours effectively.Differentiator
- Cart DiscountsApply discounts at checkout to incentivize purchases.Common
- Cart RecoveryRecover lost sales by reminding customers of their abandoned carts.table-stakes
- Chat AssignmentAssign chats to specific team members for better management.Differentiator
- Chat ButtonsAdd buttons to facilitate quick access to chat support.Differentiator
- Chat FlowsCreate structured chat flows to guide conversations effectively.Common
- Live Chat SupportProvide real-time assistance to customers through a chat window.Common
- COD VerificationVerify cash on delivery orders to reduce fraud and ensure payment.Common
- Conversion TrackingTrack and measure conversion rates to optimize marketing efforts.Common
- Cross-Sell DiscountsOffer discounts on related products to encourage cross-selling.Common
- Customer Insights AnalysisGain actionable insights from customer data to drive decisions.Common
- Exclusive Discount OffersCreate and manage exclusive discount offers for customers.Differentiator
- Percentage and Volume DiscountsApply percentage and volume discounts to incentivize purchases.Common
- Custom GreetingsAdd personalized greetings to enhance user engagement on your site.Common
- Limited-Time OffersCreate promotions that are available for a limited time to encourage quick purchases.Common
- Live Chat SupportEngage with support agents in real-time through live chat.Common
- Multi-Channel MessagingReach customers across various channels for effective communication.Common
- Multi-Language SupportOffer a multilingual experience for your customers.Common
- Personalized MessagingSend tailored messages and campaigns to engage customers effectively.Differentiator
- Product RecommendationsProvide personalized product recommendations to boost sales.Common
- Quick RepliesProvide instant responses to common customer inquiries.Common
- Retargeting CampaignsRe-engage visitors with targeted ads based on their previous interactions.Common
- Review Request AutomationSend and manage requests for feedback and reviews.Differentiator
- Shipping NotificationsNotify customers about their shipping status and delivery updates.Differentiator
- Social Media ManagementManage and schedule posts across various social media platforms.Common
- Store UpdatesManage and apply bulk updates for orders and inventory seamlessly.Common
- Survey CollectionCollect valuable insights through customizable surveys and feedback forms.Common
- Targeting RulesEstablish rules to target specific customer segments or behaviors.Differentiator
- Template ManagementCreate and manage templates for consistent branding and messaging.Common
- Advanced Trigger ManagementSet up advanced triggers to initiate automated actions based on events.Differentiator
- Upsell BundlesCreate bundles to encourage upselling and increase average order value.Common
- Voice CommunicationFacilitate communication with customers through voice channels.
- Welcome MessagesSend personalized welcome messages to new customers to enhance engagement.Common
- Instant Order UpdatesNotify customers instantly about changes to their order status.Common
Pricing plans
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Category rankings
As of Jul 8, 2026- Abandoned cart#77of 312Top 25%
- Workflow automation#162of 362Top 45%
- Chat#168of 386Top 44%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Gupshup: WhatsApp Marketing ranks for 14 keywords across Shopify App Store. Here are the top 3:
- Rank #17
- Rank #35
- Rank #44
Competitors & alternatives
Gupshup: WhatsApp Marketingdoesn't have curated competitor matchups yet. Other tracked abandoned cart apps on Shopify:
Frequently asked questions
What is Gupshup: WhatsApp Marketing?
Gupshup: WhatsApp Marketing is an app for Shopify. It is published on Shopify App Store and tracked daily by AppRanks, and it has been listed on the marketplace since 2023. It is listed under the Abandoned cart category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Gupshup technology India Private Limited.
Is Gupshup: WhatsApp Marketing free?
Gupshup: WhatsApp Marketing offers a free plan that merchants can install on Shopify without entering payment details. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses Gupshup: WhatsApp Marketing?
Gupshup: WhatsApp Marketing is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Abandoned cart category on Shopify.
Where does Gupshup: WhatsApp Marketing rank on Shopify?
Gupshup: WhatsApp Marketing currently sits at position #77 in the Abandoned cart category on Shopify. That places it in the top 25% of 312 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Gupshup: WhatsApp Marketing integrate with?
Gupshup: WhatsApp Marketing lists 3 integrations on its Shopify marketplace page. The most prominent are RCS, Voice, WhatsApp. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.