Side-by-side comparison · 24 data points
Salesforce-native 360 SMS app to send and receive SMS, MMS, RCS, text messages, bulk SMS and WhatsApp, Voice, CTI and Telephony. Automate texting, chat, AI chatbots, appointment reminders and drip campaigns with Salesforce Flow to improve response rates.
| 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce | CloudTalk | |
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| Metric | 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce | CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations |
|---|---|---|
| Rating | 4.9 ★ | ★ 4.9 ★ |
| Total reviews | ★ 1.3k | 26 |
| Free plan | — | — |
| Pricing | paid | paid |
| Pricing tiers | 1 tier | ★ 2 tiers |
| Listed features | 9 | 9 |
| Languages | 16 supported | 6 supported |
| Listed since | May 2016 | Dec 2021 |
360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce and CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations are evenly matched on rating (4.9★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce at paid, CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce has the larger user base (1,280 reviews vs 26), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce audit • CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations audit
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| Keyword | 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce | CloudTalk |
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| calling | #10 | #12 |
| contact | #7 | #86 |
No tracked changes.
Both 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce and CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations offer paid plans only. 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce starts at paid; CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations starts at paid. Compare the per-tier features in the Pricing section above before committing.
360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce (4.9★, 1,280 reviews) and CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations (4.9★, 26 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations holds the higher average rating (4.9★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce has the deeper published review base (1,280 vs 26), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce typically suits early-stage and growth-mode teams based on its published review base (1,280 reviews). CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations typically suits early-stage and growth-mode teams based on its published review base (26 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce and CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from CloudTalk: Cloud Call Center | CTI | Smart Telephony | Automations" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.