WOW Product Options is the #183 ranked custom product app on Shopify, with a 4.1 average rating from 5 reviews, with a free plan available, as of Sep 5, 2026.
WOW Product Options is a Shopify App Store app by MageComp, launched June 2024. With a rating of 4.1★ from 5 reviews, it currently ranks #183 in the Custom product category.
AppRanks data: WOW Product Options ranks #183 in Custom product on Shopify App Store, placing it in the top 34% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
WOW Product Options is a well-rated Shopify app with a limited review volume. It is listed in the Custom product category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 5 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by MageComp — established developer track record
Cons
- −Limited review base (5) — ratings can shift significantly with new feedback
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See WOW Product Options's alternatives ranked by audit score, rating, and review velocity.
About WOW Product Options
How WOW Product Options works
Offer unlimited product variant options with custom fields, allowing buyers to personalize their purchases and drive more sales. Add extra fields like color swatches, textboxes, file uploads, dropdowns, checkboxes, radio buttons, and more to product pages. Create and manage as many options as needed. Combine options into sets and add to product pages. Simplify personalization, enhance user experience, and attract more customers by enabling them to create their ideal product combinations.
Screenshots
Key features
- Enhance product pages with visually appealing custom options.
- Choose from 15+ option elements (text fields, image, color swatches, dropdowns).
- Organize custom options into sets for easy management on product pages.
- Offer infinite product selection possibilities for customers, improving UX.
- Boost store revenue by enabling personalized and flexible product choices.
Category rankings
As of Sep 6, 2026- Custom product#183of 554Top 34%
- Product variant#200of 522Top 39%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Competitors & alternatives
WOW Product Options doesn't have curated competitor matchups yet. Other tracked custom product apps on Shopify:
Frequently asked questions
What is WOW Product Options?
WOW Product Options is an app for Shopify. It currently holds a 4.1-star rating from 5 merchant reviews, and it has been listed on the marketplace since 2024. It is listed under the Custom product category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by MageComp.
Is WOW Product Options free?
WOW Product Options offers a free plan that merchants can install on Shopify without entering payment details. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses WOW Product Options?
WOW Product Options is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Custom product category on Shopify.
Where does WOW Product Options rank on Shopify?
WOW Product Options currently sits at position #183 in the Custom product category on Shopify. That places it in the top 33% of 554 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.