Easify Custom Product Options vs WOW Product Options

Based on the data on this page, Easify Custom Product Options is the stronger choice for most Shopify App Store merchants — 4.9★ vs WOW Product Options's 4.1★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing entry tiers: Easify Custom Product Options at Free plan available, WOW Product Options at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Easify Custom Product Options has the larger user base (3,030 reviews vs 5), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. WOW Product Options's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Recommended by size: small/early-stage merchants who need fast install and low risk should default to Easify Custom Product Options; mid-market and enterprise merchants with specific feature requirements should evaluate both — WOW Product Options's 5-review base may include the workflow context that matches your specific use case better than Easify Custom Product Options's broader-but-shallower coverage.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is Easify Custom Product Options or WOW Product Options cheaper?

Both Easify Custom Product Options and WOW Product Options offer paid plans only. Easify Custom Product Options starts at Free plan available; WOW Product Options starts at Free. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Easify Custom Product Options or WOW Product Options?

Easify Custom Product Options has the higher average rating (4.9★ from 3,030 reviews) compared to WOW Product Options (4.1★ from 5 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Easify Custom Product Options or WOW Product Options?

Easify Custom Product Options holds the higher average rating (4.9★ vs 4.1★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Easify Custom Product Options or WOW Product Options?

Both apps are one-click installs from the Shopify App Store. Easify Custom Product Options has the deeper published review base (3,030 vs 5), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

Easify Custom Product Options typically suits early-stage and growth-mode teams based on its published review base (3,030 reviews). WOW Product Options typically suits early-stage and growth-mode teams based on its published review base (5 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.