Easify Custom Product Options for Shopify App Store
By Easify
Easify Custom Product Options is the #1 ranked product variant app on Shopify, with a 4.9 average rating from 2,783 reviews, with a free plan available, as of July 10, 2026.
Easify Custom Product Options is a Shopify App Store app by Easify, launched April 2023. With a rating of 4.9★ from 2,783 reviews, it currently ranks #1 in the Product variant category.
AppRanks data: Easify Custom Product Options ranks #1 in Product variant on Shopify App Store, placing it in the top 1% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Easify Custom Product Options is a category-leading Shopify app with an established review history. It is listed in the Product variant category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 2,783 reviews show steady adoption but the app hasn't crossed the heavy-volume bar yet. Review accumulation at this stage tends to come from segment-specific use cases rather than universal adoption, so fit-to-stack matters more than category-leader brand recognition. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (4.9★) signals consistent merchant satisfaction
- +2,783 reviews provide statistical reliability for the rating average
- +Free tier available — no card required to evaluate
- +Published by Easify — established developer track record
Cons
- −Single-category specialization (Product variants) — useful but limited if you need broad capabilities
Looking to switch from Easify Custom Product Options?
See Easify Custom Product Options's alternatives ranked by audit score, rating, and review velocity.
About Easify Custom Product Options
How Easify Custom Product Options works
Max Out Sales on product pages with product options variants customizer. Add add-on price, custom field, custom text engraving for jewelry, embroidery, POD, gift wrap, laser engraving. Need sales-first custom product personalization customization? Product Personalizer Live Preview brings customer photo upload file, image upload, custom text field textbox real-time to lift customized product sales. Get conditional product variants options, product personalisation, product customizer configurator.
Screenshots






Key features
- Product Customization: Personalize items with a product customizer live preview
- Sales Boosters: Product add-ons upsell, product preview, option badge & discount
- Conditional Logic: Show/hide product options based on Shopify or custom variants
- File upload, Image upload, Checkboxes, Dimensions (custom size price calculator)
- Text box/ Text input/ Custom field, Date Time picker, Dropdown, Image swatch...
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Automatic Updates ManagementManage automatic updates for your store's data and settings.Common
- Checkbox Input OptionsAdd checkbox inputs to forms for user selections and preferences.table-stakes
- Checkout ProcessStreamline the checkout process to enhance customer experience and reduce cart abandonment.Common
- Conditional Logic ImplementationImplement conditional logic for dynamic content and actions.table-stakes
- Conditional PricingSet pricing rules based on specific conditions or customer segments.Common
- Custom and Bulk PricingCreate custom pricing options for bulk orders and special customers.Common
- Custom CSS StylingApply custom CSS to personalize the look and feel of your store.Common
- Custom FontsUse and manage custom fonts to enhance your design.Differentiator
- Custom HTML IntegrationIncorporate custom HTML for tailored content display.Common
- Custom TextAdd and style custom text to your designs easily.table-stakes
- Data Import and ExportEasily import and export data in bulk for efficient management.Common
- Date ManagementManage important dates and deadlines for your business operations.Common
- Dimension ManagementDefine and manage dimensions for products or data analysis.Differentiator
- Dropdown MenusUtilize dropdown menus for easy navigation and product selection.table-stakes
- Dynamic PricingAdjust prices in real-time based on market demand and competition.Common
- File Upload SupportEasily upload images and photos for your products.table-stakes
- Gift Wrapping OptionsProvide customers with various gift wrapping choices for their purchases.Differentiator
- Hide Out-Of-Stock ItemsAutomatically hide products that are out of stock from the storefront.Differentiator
- Multi-Select OptionsAllow users to select multiple items or options at once.table-stakes
- Numeric Input FieldsInclude numeric input fields for precise data entry in forms.table-stakes
- Preview FunctionalityPreview products and content before publishing to ensure quality and accuracy.table-stakes
- Product Add-OnsEnhance products with customizable add-on options for customers.table-stakes
- Radio Button SelectionImplement radio buttons for exclusive selection options in forms.table-stakes
- Remove WatermarkEasily remove watermarks from your images or documents as needed.
- Size ChartsProvide customers with detailed size charts to aid in product selection.Differentiator
- Product Swatches DisplayShow color and image swatches for product variations on your storefront.table-stakes
- Tiered Pricing and DiscountsImplement tiered pricing strategies to reward bulk purchases.Common
- Translation ServicesTranslate your store content into different languages.Common
- Variants DisplayShow product variants clearly to enhance customer selection and experience.Common
- Variant UpchargesApply additional charges for specific product variants to manage costs.Common
- Live PreviewsView real-time previews of changes before they go live.Differentiator
- Price Add-OnsAdd additional pricing options to products for increased flexibility.Differentiator
- Custom Text InputsCreate customizable text input fields for user data entry.Common
- Unlimited Product OptionsOffer unlimited product options for customer customization.table-stakes
Pricing plans
Free
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Pro9.99/month
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Most popular Premium19.99/month
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Enterprise99.99/month
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Category rankings
As of Jul 10, 2026- Product variant#1of 358Top 1%
- Selling products#14of 39Top 36%
- Custom product#14of 30Top 47%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Featured placements
Easify Custom Product Options has been featured in the following sections on Shopify App Store in the last 30 days:
- categoryRecommended product selling apps
- categoryProduct variants
Keyword rankings
Easify Custom Product Options ranks for 76 keywords across Shopify App Store. Here are the top 3:
- Rank #1
- 2.productsRank #1
- Rank #1
Competitors & alternatives
Easify Custom Product Options competes with these apps in the same space:
Frequently asked questions
What is Easify Custom Product Options?
Easify Custom Product Options is an app for Shopify. It currently holds a 4.9-star rating from 2,783 merchant reviews, and it has been listed on the marketplace since 2023. It is listed under the Product variant category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Easify.
Is Easify Custom Product Options free?
Easify Custom Product Options offers a free plan that merchants can install on Shopify without entering payment details. Paid tiers Pro, Premium, Enterprise unlock additional features for teams that outgrow the free plan. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
How does Easify Custom Product Options compare to alternatives?
Easify Custom Product Options currently ranks #1 of 358 apps in the Product variant category on Shopify. The closest tracked alternatives are Aris Product Options, Variants, PC ‑ Custom Product Options, and Aris Product Options, Variants — each shares categories, pricing patterns, or feature signals with Easify Custom Product Options. AppRanks publishes daily side-by-side comparisons (rating, review velocity, ranking deltas, pricing) so merchants can pick the option that fits their store size, integrations, and budget tier.
Who uses Easify Custom Product Options?
Easify Custom Product Options is actively installed across Shopify stores tracked by AppRanks. Its review base of 2,783 signals a mature user community spanning small, mid-market, and enterprise merchants. It is part of the Product variant category on Shopify.
Where does Easify Custom Product Options rank on Shopify?
Easify Custom Product Options currently sits at position #1 in the Product variant category on Shopify. That places it in the top 0% of 358 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Easify Custom Product Options integrate with?
Easify Custom Product Options lists 4 integrations on its Shopify marketplace page. The most prominent are Checkout, Shopify Admin, Easify Inventory Sync, GemPages Landing Page Builder. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.
What languages does Easify Custom Product Options support?
Easify Custom Product Options declares support for 25 languages on its Shopify marketplace listing: English, French, German, Chinese (Simplified), Chinese (Traditional), Spanish, with 19 additional locales documented on the marketplace listing. Language coverage is the locale set the developer has explicitly translated the app interface into — a broader set typically maps to a developer with international merchant traction.