WAX: marketing on WhatsApp is the #28 ranked abandoned cart app on Shopify, with a 4.8 average rating from 64 reviews, priced $499/month, as of July 9, 2026.
WAX: marketing on WhatsApp is a Shopify App Store app by Wax IO, launched July 2023. With a rating of 4.8★ from 64 reviews, it currently ranks #28 in the Abandoned cart category.
AppRanks data: WAX: marketing on WhatsApp ranks #28 in Abandoned cart on Shopify App Store, placing it in the top 9% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
WAX: marketing on WhatsApp is a category-leading Shopify app with a limited review volume. It is listed in the Abandoned cart category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 64 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (4.8★) signals consistent merchant satisfaction
- +Published by Wax IO — established developer track record
Cons
- −Limited review base (64) — ratings can shift significantly with new feedback
- −Paid-only pricing ($499/month) — evaluation requires committing payment details
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About WAX: marketing on WhatsApp
How WAX: marketing on WhatsApp works
WAX is a WhatsApp marketing platform based in France, designed to help Shopify merchants drive sales and retention through conversational marketing. With very high open rates and response rates, WAX turns WhatsApp into a high-performing channel with significant incremental revenue. WAX helps you deploy the perfect use cases for your business: recover abandoned carts, send back-in-stock alerts, re-engage customers with post-purchase flows — all while staying GDPR-compliant.
Screenshots
Key features
- Create engaging marketing campaigns easily and send them at the right time
- Build automated customer journeys thanks to our conversational flow builder
- Chat seamlessly with customers and link your inbox to support tools
- Track performance and optimize the results of your campaigns and automations
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- A/B TestingRun experiments to compare variations and optimize user experience.Common
- Automated Workflow ManagementCreate and manage automated workflows to streamline processes.Common
- Conversion TrackingTrack and measure conversion rates to optimize marketing efforts.Common
- Limited-Time OffersCreate promotions that are available for a limited time to encourage quick purchases.Common
- Multi-Language SupportOffer a multilingual experience for your customers.Common
- Opt-In Pop-UpsUse consent pop-ups to collect customer information and preferences.Common
- Personalized MessagingSend tailored messages and campaigns to engage customers effectively.Common
- Targeting RulesEstablish rules to target specific customer segments or behaviors.Differentiator
- Template ManagementCreate and manage templates for consistent branding and messaging.Common
- Advanced Trigger ManagementSet up advanced triggers to initiate automated actions based on events.Differentiator
- VIP SupportReceive dedicated assistance and priority service for your inquiries.
- Abandoned Cart RecoveryAutomatically follow up with customers who leave items in their cart.Common
- Back-In-Stock AlertsNotify customers when out-of-stock products are available again.Common
- GDPR ComplianceEnsure your application meets GDPR regulations for data protection.
Pricing plans
Growth499/month
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Category rankings
As of Jul 9, 2026- Abandoned cart#28of 312Top 9%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
WAX: marketing on WhatsApp ranks for 8 keywords across Shopify App Store. Here are the top 3:
- Rank #19
- Rank #21
- 3.whatsappRank #30
Competitors & alternatives
WAX: marketing on WhatsAppdoesn't have curated competitor matchups yet. Other tracked abandoned cart apps on Shopify:
Frequently asked questions
What is WAX: marketing on WhatsApp?
WAX: marketing on WhatsApp is an app for Shopify. It currently holds a 4.8-star rating from 64 merchant reviews, and it has been listed on the marketplace since 2023. It is listed under the Abandoned cart category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Wax IO.
Is WAX: marketing on WhatsApp free?
WAX: marketing on WhatsApp does not offer a permanent free plan on Shopify. Pricing starts at 499, and the listed tiers are Growth. Trial availability and exact billing terms are mirrored from the live Shopify listing and may change between refresh cycles, so always confirm the headline price on the source marketplace before installing.
Who uses WAX: marketing on WhatsApp?
WAX: marketing on WhatsApp is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Abandoned cart category on Shopify.
Where does WAX: marketing on WhatsApp rank on Shopify?
WAX: marketing on WhatsApp currently sits at position #28 in the Abandoned cart category on Shopify. That places it in the top 9% of 312 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does WAX: marketing on WhatsApp integrate with?
WAX: marketing on WhatsApp lists 6 integrations on its Shopify marketplace page. The most prominent are Crisp, Gorgias, Klaviyo, Splio, Yotpo, Zendesk. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.