Side-by-side comparison · 24 data points
AI-native conversational SMS marketing that recovers carts, runs campaigns, and grows on autopilot.
| TxtCart AI | WAX | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Metric | TxtCart AI: SMS Marketing | WAX: marketing on WhatsApp |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.8 ★ |
| Total reviews | ★ 420 | 63 |
| Free plan | ★ Yes | — |
| Pricing | ★ Free to install | $499/month |
| Built for Shopify | — | — |
| Pricing tiers | ★ 3 tiers | 1 tier |
| Listed features | ★ 5 | 4 |
| Featured placements | 1 | — |
| Languages | 10 supported | 1 supported |
| Listed since | Feb 2021 | Jul 2023 |
TxtCart AI: SMS Marketing edges out WAX: marketing on WhatsApp on rating (4.9★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. On pricing, TxtCart AI: SMS Marketing offers a free tier (Free to install) while WAX: marketing on WhatsApp starts at $499/month. For early-stage stores or merchants validating fit, the free-tier path lets you run the app on real orders before committing budget. TxtCart AI: SMS Marketing has the larger user base (420 reviews vs 63), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. WAX: marketing on WhatsApp's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to TxtCart AI: SMS Marketing; mid-market and enterprise merchants with specific feature requirements should evaluate both — WAX: marketing on WhatsApp's 63-review base may include the workflow context that matches your specific use case better than TxtCart AI: SMS Marketing's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: TxtCart AI: SMS Marketing audit • WAX: marketing on WhatsApp audit
| Last updated | — | — |
|---|
| Keyword | TxtCart AI | WAX |
|---|---|---|
| marketing | #12 | #221 |
| whatsapp ai agent | #164 | #53 |
Not featured in any section recently.
TxtCart AI: SMS Marketing is the cheaper option — it offers a free plan (Free to install). WAX: marketing on WhatsApp starts at $499/month. Both publish their pricing on the Shopify App Store marketplace; AppRanks mirrors what's listed on each refresh cycle.
TxtCart AI: SMS Marketing has the higher average rating (4.9★ from 420 reviews) compared to WAX: marketing on WhatsApp (4.8★ from 63 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. TxtCart AI: SMS Marketing fits better if you prioritize rating consistency; WAX: marketing on WhatsApp is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. TxtCart AI: SMS Marketing has more onboarding documentation maturity (420 reviews vs 63), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
TxtCart AI: SMS Marketing typically suits early-stage and growth-mode stores based on its review-base composition (420 reviews). WAX: marketing on WhatsApp aligns more with early-stage and growth-mode stores (63 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. TxtCart AI: SMS Marketing and WAX: marketing on WhatsApp both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from WAX: marketing on WhatsApp" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
