Mulwi: Facebook Pixel for Shopify App Store
Mulwi: Facebook Pixel is the #240 ranked ads app on Shopify, with a free plan available, as of July 8, 2026.
Mulwi: Facebook Pixel is a Shopify App Store app by Mirasvit Ecommerce Solutions, launched June 2024.
AppRanks data: Mulwi: Facebook Pixel ranks #240 in Ads on Shopify App Store, placing it in the top 77% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Mulwi: Facebook Pixel is a newly-listed Shopify app with a limited review volume. It is listed in the Ads category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. no published reviews yet means feature claims are unverified by the wider merchant base. Without a published review base, the only fit-signal available is the developer's own documentation plus the marketplace's listing-quality audit (linked below). The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by Mirasvit Ecommerce Solutions — established developer track record
Cons
- −No public reviews yet — fit and reliability are unverified
Looking to switch from Mulwi: Facebook Pixel?
See Mulwi: Facebook Pixel's alternatives ranked by audit score, rating, and review velocity.
About Mulwi: Facebook Pixel
How Mulwi: Facebook Pixel works
Use the Facebook CAPI & Ads to track the actions of website visitors, also known as conversion tracking. Create ad campaigns with Feeds and get real-time data from reports to see which ads are working finest. No delays in the reports, so you can analyze the effectiveness of your advertising straight away. You'll get both general and individual reports for visitors from Facebook. It works on the server side, so any tools won't affect your results. Happy tracking!
Screenshots
Key features
- Install the app in minutes with no coding and track events automatically
- Avoid hassle updating your products using the built-in Facebook feed
- Increase your E-Commerce stores' ROAS using tracked data
- Connect your Ads Manager & view Realtime wholesale and Ads Reports in one place
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Abandoned Cart RecoveryAutomatically follow up with customers who leave items in their cart.Common
- Ad Spend ManagementManage and optimize your advertising budget across various platforms.Common
- Advanced Analytics DashboardAccess a comprehensive analytics dashboard with advanced features and insights.Common
- Behavior TrackingAnalyze user behavior to improve engagement and retention.table-stakes
- Checkout ProcessStreamline the checkout process to enhance customer experience and reduce cart abandonment.table-stakes
- Checkout TrackingMonitor the checkout process to identify drop-off points.Common
- Conversion AnalyticsAnalyze conversion data to understand customer behavior and improve sales.Common
- Conversion TrackingTrack and measure conversion rates to optimize marketing efforts.table-stakes
- Custom AudiencesCreate targeted audience segments for marketing campaigns.Common
- Custom DashboardsCreate interactive dashboards tailored to your analytics needs.Common
- Event-Based FeaturesUtilize features that trigger based on specific events or actions.Common
- Event TrackingCapture and analyze specific user actions and events on your site.table-stakes
- Funnel Performance AnalysisAnalyze and optimize your sales funnel performance effectively.Common
- Impression CountsTrack the number of impressions for your content and ads effectively.Differentiator
- Marketing AttributionAttribute conversions to specific marketing efforts for better ROI analysis.Differentiator
- Pixel ManagementManage tracking pixels for analytics and advertising purposes.table-stakes
- Product Category ManagementOrganize products into categories for better navigation.Common
- Real-Time TrackingMonitor shipments and inventory in real-time for better visibility.Common
- ReportingGenerate and view reports on various metrics and data.Common
- ROAS TrackingTrack your Return on Ad Spend to optimize marketing efforts.Differentiator
- ROI AnalysisEvaluate the return on investment for your marketing efforts.Common
- Social Media ManagementManage and schedule posts across various social media platforms.Differentiator
- Traffic Source IdentificationIdentify and analyze the sources of traffic to your site or content.Differentiator
- Unlimited FeedsManage an unlimited number of feeds for dynamic content display.
- Unlimited Page ViewsAllow unlimited page views for your online store without restrictions.Common
- Unlimited Pixel TrackingUtilize unlimited pixels for tracking and analytics.table-stakes
- UTM TrackingTrack campaign performance with UTM parameters for detailed insights.Common
- Visitor IP TrackingCapture and analyze visitor IP addresses for enhanced analytics.Common
Pricing plans
Free
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Basic5.99/month
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Most popular Optimal11.99/month
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Advanced19.99/month
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Category rankings
As of Jul 8, 2026- Ads#240of 314Top 77%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Competitors & alternatives
Mulwi: Facebook Pixeldoesn't have curated competitor matchups yet. Other tracked ads apps on Shopify:
Frequently asked questions
What is Mulwi: Facebook Pixel?
Mulwi: Facebook Pixel is an app for Shopify. It is published on Shopify App Store and tracked daily by AppRanks, and it has been listed on the marketplace since 2024. It is listed under the Ads category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Mirasvit Ecommerce Solutions.
Is Mulwi: Facebook Pixel free?
Mulwi: Facebook Pixel offers a free plan that merchants can install on Shopify without entering payment details. Paid tiers Basic, Optimal, Advanced unlock additional features for teams that outgrow the free plan. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses Mulwi: Facebook Pixel?
Mulwi: Facebook Pixel is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Ads category on Shopify.
Where does Mulwi: Facebook Pixel rank on Shopify?
Mulwi: Facebook Pixel currently sits at position #240 in the Ads category on Shopify. That places it in the top 76% of 314 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.