MSG91 for Shopify App Store
MSG91 is the #57 ranked abandoned cart app on Shopify, with a 2.0 average rating from 4 reviews, with a free plan available, as of Sep 3, 2026.
MSG91 is a Shopify App Store app by Superheros Inc, launched August 2022. With a rating of 2.0★ from 4 reviews, it currently ranks #57 in the Abandoned cart category.
AppRanks data: MSG91 ranks #57 in Abandoned cart on Shopify App Store, placing it in the top 18% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
MSG91 is a mixed-rating Shopify app with a limited review volume. It is listed in the Abandoned cart category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 4 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by Superheros Inc — established developer track record
Cons
- −Average rating below 4.0 (2.0★) — read recent low-star reviews before committing
- −Limited review base (4) — ratings can shift significantly with new feedback
Looking to switch from MSG91?
See MSG91's alternatives ranked by audit score, rating, and review velocity.
About MSG91
How MSG91 works
Send customized communications through Email, SMS, Voice, RCS and Whatsapp for: 1. Abandoned Checkout Alerts 2. Signup Greetings 3. Abandoned Cart Alerts 4. Order Related Alerts 5. Order Cancellation Alerts 6. Refund Alerts
We, here at MSG91, focus on innovation and easy usability of our core offerings which include SMS, Email, Voice, WhatsApp and a dedicated OTP platform for two-factor authentication.
Use these channels to communicate with your visitors and boost sales.
Happy Messaging!
Screenshots




Key features
- MSG91 supports communications across 190+ countries through all channels.
- Automate SMS based on Country Codes. e.g “+31” can have Spanish Content.
- Boost your conversions with well-targeted & personalized alerts across channels.
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- A/B TestingRun experiments to compare variations and optimize user experience.common
- AI ChatbotsUtilize AI chatbots to automate customer interactions and support.niche
- Automated Workflow ManagementCreate and manage automated workflows to streamline processes.common
- Business Hours ManagementSet and manage your business operating hours effectively.niche
- Cart RecoveryRecover lost sales by reminding customers of their abandoned carts.common
- Chat AssignmentAssign chats to specific team members for better management.niche
- Chat ButtonsAdd buttons to facilitate quick access to chat support.niche
- COD VerificationVerify cash on delivery orders to reduce fraud and ensure payment.
- Cross-Sell DiscountsOffer discounts on related products to encourage cross-selling.niche
- Custom AlertsSet personalized alert thresholds and notifications for your store.niche
- Custom TriggersDefine specific triggers for automated workflows based on your criteria.common
- Percentage and Volume DiscountsApply percentage and volume discounts to incentivize purchases.common
- Email CommunicationUtilize email as a primary channel for customer communication.common
- Email ChatIntegrate email communication within your chat platform.
- Email NotificationsSend timely notifications to customers via email for important updates.common
- Live Chat SupportEngage with support agents in real-time through live chat.common
- Multi-Channel MessagingReach customers across various channels for effective communication.common
- Multi-Language SupportOffer a multilingual experience for your customers.common
- Product RecommendationsProvide personalized product recommendations to boost sales.common
- Push NotificationsDeliver real-time updates and alerts directly to users' devices.common
- SMS MessagingEngage customers through targeted SMS messages for promotions and updates.common
- SMS NotificationsSend timely SMS notifications and alerts to your audience.common
- Store UpdatesManage and apply bulk updates for orders and inventory seamlessly.niche
- Upsell BundlesCreate bundles to encourage upselling and increase average order value.niche
- Voice CommunicationFacilitate communication with customers through voice channels.
- Voice SupportProvide assistance to customers through voice communication channels.
- Welcome MessagesSend personalized welcome messages to new customers to enhance engagement.common
- Instant Order UpdatesNotify customers instantly about changes to their order status.niche
Pricing plans
Free
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Category rankings
As of Sep 4, 2026- Abandoned cart#57of 326Top 18%
- Chat#168of 962Top 18%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
MSG91 ranks for 9 keywords across Shopify App Store. Here are the top 3:
Competitors & alternatives
MSG91 doesn't have curated competitor matchups yet. Other tracked abandoned cart apps on Shopify:
Frequently asked questions
What is MSG91?
MSG91 is an app for Shopify. It currently holds a 2.0-star rating from 4 merchant reviews, and it has been listed on the marketplace since 2022. It is listed under the Abandoned cart category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Superheros Inc.
Who uses MSG91?
MSG91 is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Abandoned cart category on Shopify.
Where does MSG91 rank on Shopify?
MSG91 currently sits at position #57 in the Abandoned cart category on Shopify. That places it in the top 17% of 326 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does MSG91 integrate with?
MSG91 lists 6 integrations on its Shopify marketplace page. The most prominent are Email, Push Notification, RCS, SMS, Voice, Whatsapp. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.