SCRUBIT - Lead and Contact Qualification for Salesforce
- Category rank
- #156 in Sales Intelligence
- Listing audit
- 64/100
SCRUBIT - Lead and Contact Qualification is a Salesforce AppExchange app by Enableocity, Inc.. With a rating of 3.0★ from 1 reviews, it currently ranks #156 in the Sales Intelligence category.
SCRUBIT - Lead and Contact Qualification is the #156 ranked Sales Intelligence app on Salesforce, with a 3.0 average rating from 1 review, as of Nov 5, 2026.
AppRanks verdict
Generated from marketplace data as of Nov 5, 2026
SCRUBIT - Lead and Contact Qualification ranks #156 of 370 in Sales Intelligence on Salesforce. It holds a 3.0★ average from 1 review on Salesforce.
Pros
- +Listed on Salesforce since 2020
Cons
- −Average rating below 4.0 (3.0★) — read recent low-star reviews before committing
- −Only 1 review — the average can still move with a few new ratings
About SCRUBIT - Lead and Contact Qualification
How SCRUBIT - Lead and Contact Qualification works
Enableocity has developed an innovative framework, SCRUBIT to qualify a lead or contact effectively using automated scoring coupled using weights & AI/ML. SCRUBIT framework is comprised of 7 key elements to determine whether a lead /contact is a real opportunity or not. SCRUBIT acronym is derived from 1st letter of each element:
- Source - Competition - Requirement - Use case - Buyer - Interest - Timeline
Initial set up include curating relevant qualification criteria for each element based on historically proven criteria & field interviews. Weights & scores finalized for each element and associated criteria based on its influence to qualify a lead can be configured in SCRUBIT Home screen. Admin can add instruction & guided question to aid sales conversation.
Configurable options in home screen enables sequencing of SCRUBIT elements in Lead or Contact page, enabling the relevant SCRUBIT element at various Lead stages, enforce mandatory data capture at each stage of Lead cycle & automate the stage change upon data capture and scoring.
Lead page will have a SCRUBIT tab with guided questions, note capture & dynamic playbook for effective sales conversation.
Key features
- Balanced assessment of leads/contacts with relevant criteria grouped by SCRUBIT elements: Source-Competition-Requirement-Use case-Buyer-Interest-Timeline. Configurable sequence, weights, score for each element to drive effective, consistent qualification
