Email Marketing for WooCommerce by Omnisend vs Poptin –

POWERFUL, YET INTUITIVE EMAIL MARKETING, NEWSLETTER, SMS MARKETING & AUTOMATION PLUGIN FOR WOOCOMMERCE Omnisend is the ultimate email & SMS marketing plugin and CRM solution for WooCommerce, and helps more than 150,000 ecommerce stores around the world sell more stuff to more people. Our email marketing platform is designed to help you increase your revenue and effortlessly grow your business. With Omnisend, you can manage your customer relationships, build your email & SMS lists, send targeted campaigns, create automation workflows, and track your results — all from within your WordPress dashboard. Best of all, it’s completely free to get started! Some of the features of Omnisend include: 🎉 All-in-one email & SMS marketing solution With Omnisend, you can create and send email and SMS campaigns to targeted audiences, send sequential emails, onboard your new customers, and automate your full marketing strategy with a powerful automation visual workflow builder. Once your email marketing campaigns are sent, reports with stats like open rate, click rate, and sales made from that specific campaign are ready for you to analyze. You can also track the data like who opened the emails and who clicked, and segment your customers further based on this information. 📧📱 Email & SMS Campaigns Build beautiful email and SMS campaigns using our intuitive drag-and-drop editor Use dynamic content to personalize the experience for your customers Automatically import your store’s branding (logos, colors and fonts) into your email marketing messages & popups to save even more time Send or schedule emails and SMS messages at a future date and time, and track your results in real-time Use customer data to segment and target your email marketing campaigns to the right audience at the right time — create segments based on behavior, demographics, purchase history, and more Set up automated campaigns that trigger based on customer behavior: Welcome new subscribers, recover abandoned carts, upsell and cross-sell products, and more Use Omnisend’s product recommendation feature to automatically suggest products that your customers are most likely to buy Test different subject lines, content, and designs to see what works best for your audience Get insights into your campaigns with detailed reporting and analytics, and see how many people opened, clicked, and converted from your emails 🎉 Automation workflows Build powerful automation workflows with our visual workflow builder Automate your email marketing strategy from welcome emails to abandoned cart reminders and win-back campaigns Trigger automation workflows based on user actions like sign-up, form submission, product purchase, or even inactivity Measure workflow metrics in every step and find where you can do better Use Omnisend’s powerful automation workflows to create seamless multi-channel experiences — send emails, SMS, push notifications, and more in a single workflow Automatically sync your email and SMS audiences with Facebook Custom Audiences and Google Ads Use our visual workflow builder to create complex automation workflows that drive conversions and revenue, and trigger campaigns based on behavior, demographics, purchase history, and more Use dynamic content to personalize your email marketing campaigns based on customer data, show different product recommendations, pricing, and messaging to different segments 📱 SMS marketing Set up automated SMS campaigns to engage customers with targeted messaging. Use SMS for order confirmations, shipping updates, and promotions Use customer data to segment and target your SMS campaigns to the right audience at the right time by creating segments based on behavior, demographics, purchase history, and more Use our customizable opt-in forms to collect phone numbers and consent to send SMS messages Get insights into your SMS campaigns with advanced reporting and analytics to see how many people received, clicked, and converted from your messages 🎉 Integrated opt-in forms Create and use opt-in forms right from Omnisend, and for more advanced forms, use our integrations with popular form builders Use forms with your automation workflows as a trigger and automate your post-form submission Segment your users based on different form submissions or submitted data 🎉 Built-in analytics & dashboards View your full business insights right from the Omnisend dashboard with graphs, charts, and data widgets Track every email marketing and SMS message and get in-detail metrics 🤖Omnisend AI Instantly generate email copy, subject lines, and preheaders in your brand’s voice Get AI-powered suggestions for grammar, tone, and style improvements Automatically personalize messages based on customer behavior and preferences Recommend the right products for each shopper using browsing and purchase history Dynamically adapt one campaign to different customer types – no need to create multiples Automatically build segments based on purchase data, engagement, RFM, and more Predict churn and re-engage at-risk customers before they drop off Identify high-value shoppers so you can target them with tailored campaigns 🎉 Ecommerce integrations Integrations: Omnisend integrates with all major ecommerce tools, including Gorgias, Yotpo, Zapier, ShipStation, and 100s more Product recommendations: Use Omnisend’s product recommendation feature to automatically suggest products that your customers are most likely to buy Facebook and Google Ads sync: Automatically sync your contact data with Facebook ads or Google Ads to create targeted lookalike audiences Advanced ecommerce reporting: Get insights into your ecommerce performance with detailed reporting and analytics to see how much revenue you generated, what products are selling, and more 🎉 Even more features Turn your website visitors into subscribers with our website signup forms Push notifications that let you reach all people online who opted in to receive push messages Double opt-in feature for getting quality leads Find out which contacts are becoming unengaged and optimize your email and SMS campaigns accordingly 🛡️ FULLY GDPR READY Omnisend is a self-hosted WordPress plugin. You own your data, and it is protected with the latest security standards. Our platform is fully GDPR compliant, so you can be confident that your customers’ data is being collected and used in a responsible way. DRIVE ENGAGEMENT WITH OMNISEND Omnisend is an all-in-one email and SMS marketing automation platform designed to help ecommerce businesses drive engagement and increase revenue. Built by a team of experienced developers with a passion for ecommerce, Omnisend has been a top choice for merchants across the globe for over 10 years. Omnisend started in 2014 as an email marketing platform called Soundest. From day one, we made it our priority to put ecommerce marketers at the center of every decision we’d make — and that hasn’t changed at all. Join thousands of happy customers and start driving engagement with Omnisend today. Here’s what our customers are saying about us: ★★★★★ “Very great functionality that makes my WooCommerce business grow rapidly. The support is outstanding, and they always do their best to solve everything I need.” ★★★★★ “Omnisend is excellent for a very beginner. It’s so easy to use but if you do not understand something, customer service is always ready to help. There is a chat icon on every page, and they answer just some minutes after the question. I feel very encouraged even if is my very first experience with such a service.” ★★★★★ “I manage multiple stores with different providers, mostly were mailchimp, well after trying omnisend (especially with big data stores) I decided to switch multiple big stores (over 100k orders); the decision was easy to make as the sync process on mailchimp, it took a week! Here it took 3 hours! That is just the biggest leap for me as mailchimp would randomly disconnect the store or cancel automations without notice (multiple accounts). Using omnisend on almost 10 stores for 4 months and everything is great! The interface, automations and support are very good, I strongly recommend them for stores who need data statistics and segmentation (grouping) on their audience (lists), who need fast automations, great, reliable and fast support. P.S. Their API has responses and it’s pretty well documented, I’ve made a few implementations and everything looks great!” ★★★★★ “We have been using Omnisend for some time now and their interface is easy and intuitive and integrating with our other systems and apps has been seamless. If ever we have a question they are quick to answer and are always helpful. A big shout out to both Agustine and Stefan they are a credit to your team 🙂” WPBeginner talks about us in this video: Omnisend Email & SMS marketing reviews by other experts: NATIVE WOOCOMMERCE INTEGRATION: Omnisend’s email marketing & SMS plugin seamlessly integrates with WooCommerce to help you collect leads, create targeted segments, send emails, and grow your email and SMS list. FORM INTEGRATION: Add Omnisend’s signup forms to your WordPress site with a few clicks and automatically add new subscribers to your Omnisend account. You can also segment your email marketing & SMS subscribers based on the form they filled out or the page they signed up from. WOO COMMERCE INTEGRATION: Omnisend’s plugin is the perfect tool for WooCommerce users. You can segment your email marketing & SMS contacts based on their purchase history, including items purchased, total spend, and more. You can also send targeted campaigns to customers based on their purchase history, such as abandoned cart reminders and post-purchase follow-ups. SMS MARKETING: With Omnisend’s SMS integration, you can effortlessly send targeted SMS campaigns to your customers. You can segment customers based on their purchase history, website activity, and more. GREAT USER EXPERIENCE: Omnisend’s plugin is intuitive, with a user-friendly interface that lets you create and manage email marketing & SMS campaigns directly from your WordPress dashboard. With Omnisend’s plugin, you can take your email & SMS marketing to the next level. Ads integrations: Drive more traffic to your store with improved targeting and reporting. Facebook Lead Ads Facebook Custom Audiences Google Ads Customer Match Facebook Auto-Post Campaigns Amazon Attribution PageFly Landing Page Builder Reelevant GemPages Quizell Postcard Marketing Automation Subscription integrations: Send targeted campaigns and trigger automated messages based on contact subscription status and activity. Recharge Owids Glew.io Govalo Subscriptions by Loop Getsitecontrol Reviews integrations: Show your customers you care about them by following up on their reviews. Judge.me Yotpo Product Reviews Loox Product Reviews & Photos Stamped.io Reviews, Ratings & Loyalty Growave ‑ Loyalty, Wishlist, Reviews Junip – Product Reviews & UGC Reviews and Customer Platform Opinew Product Reviews Reviews.io: Product Reviews POWR UGC Galleries Fera Vitals: All-in-One Marketing Loyalty & Rewards integrations: Discover apps that’ll help you turn one-time customers into repeat customers. Smile Loyalty Lion Happy Birthday Discount Gameball Stamped.io Reviews, Ratings & Loyalty Yotpo Loyalty & Referrals ReConvert Upsell & Cross-Sell Growave ‑ Loyalty, Wishlist, Reviews ONE: Popups, SMS & Email Marketing 99minds – Gift Card, Loyalty & Promotion UpViral Lateshipment – Automate Post-Purchase Emails Goaffpro Affiliate Marketing Conjured Referrals Lootly Audmate Giveaway Ninja Affiliate & Influencer marketing integrations: Use influencer marketing and affiliate data to make your workflows more relevant. Gatsby GrowthHero – Partner Marketing Goaffpro Affiliate Marketing Conjured Referrals UpPromote: Affiliate Marketing Webplanex Cashback Rewards Giveaway Ninja Automations & Middleware integrations: Set up and customize automations between Omnisend and your favorite apps. MESA – Workflow Automation Zapier Make Alloy Integrately GemPages Tresl – Segments Supermetrics Glew.io Appy Pie Connect SyncSpider Argoid Upsell Cross‑sell Engine Shipping & Logistics integrations: Keep your customers up-to-date about their order status and shipping information. AfterShip ShipStation Easyship MultiParcels Rush – Order Tracking & Lookup Sufio ParcelPanel Order Tracking Lateshipment – Automate Post-Purchase Emails WeSupply – Track Order, Lookup & Returns TrackingMore Tracktor Loop Exchanges and Returns Customer support integrations: Apps to help you keep your brand top of mind. Gorgias Re:amaze Intercom Sufio PageFly Landing Page Builder Attentive Contact Form Builder Tidio ‑ Live Chat & Chatbots Back-in-stock & wishlist integrations: Build workflows based on back-in-stock items and your contact’s wishlists. Swym Back In Stock – Restock Alerts Wishlist Hero Notify Me! Back in Stock Alerts SEAMLESS MIGRATION FROM MAILCHIMP, KLAVIYO, & MORE Omnisend has made migration from other ESPs or CRMs — like Mailchimp and Klaviyo — a seamless experience, thanks to our dedicated migration tools. That’s right, just a few clicks and a few minutes, and you’ll get your data imported into Omnisend. Switch now from Klaviyo, Mailchimp, ConvertKit, MailerLite, Drip and Active Campaign in just minutes.

All-in-one email marketing, email automation, pop ups, forms, and coupon platform to grow your audience, nurture customer relationships, and drive more sales. 🎉 Support | Demo | Upgrade | Sign Up for Free Create beautiful email campaigns, newsletters, email popups, sms pop ups, exit intent popup, coupons and email marketing automation to convert more visitors into leads, subscribers, and sales. How Poptin Emails & Pop Ups Can Help Your Business Grow 🚀 Grow your email list using email popups and forms Segment contacts using behavior, tags, pop up interaction, and custom properties Send targeted newsletters and email campaigns Automate welcome, abandoned cart, birthday, reactivation and lifecycle emails Recover cart abandonment with spin the wheel, exit offers, upsell pop up and email automation Nurture customers with personalized email marketing journeys, coupons and promotions Create a Poptin account for free Poptin is an all-in-one web application that works seamlessly with WordPress and many other platforms. Create popups, forms, email campaigns, newsletters, and email marketing automation by opening your free account 📧 EMAIL MARKETING AUTOMATION Poptin gives you everything you need to grow and engage your audience in one platform. Organize and segment contacts using behavioral and engagement data, create and send unlimited email campaigns and newsletters, and automate personalized customer journeys based on subscriber activity, website behavior, ecommerce events, and lifecycle stages to increase conversions, retention, and revenue. Unlimited email campaigns and unlimited email sending on all email marketing plans – no monthly sending caps. Contact Management & Segmentation Organize, manage, and segment your audience using tags, custom properties, popup and form interactions, engagement history, activity tracking, and behavioral data. Create highly targeted segments based on subscriber attributes, actions, website activity, and email campaign engagement to deliver more relevant experience Contact profiles with complete activity history and engagement timeline Custom properties including text, number, date, and boolean fields Tags, subscriber preferences, and custom attributes Popup and form interaction tracking Website activity and visitor behavior tracking UTM campaign, source, medium, content, term, and ID tracking Email engagement tracking (opens, clicks, bounces, unsubscribes) Consent and subscription status tracking Contact search, filtering, import, and export Dynamic merge tags and contact personalization Segment by * Tags, newsletter preferences, and custom properties * Popup and form submissions * Popup views, conversions, and gamified popup interactions * Email opens, clicks, bounces, and engagement activity * Website visits, page views, and browsing behavior * Traffic source, referral source, and UTM campaigns * Location, country, language, browser, OS, and device * Subscription status, consent status, and lifecycle stage Dynamic segments that update automatically as contacts change Email Campaigns & Newsletters Create, personalize, and send beautiful email campaigns and newsletters with our drag-and-drop editor. Use audience segmentation, preferences, dynamic content, personalization, coupons, scheduling, and advanced targeting to reach the right contacts at the right time and improve engagement, conversions, and sales. * Visual automation workflow builder * Welcome email automations * Abandoned cart recovery sequences * Birthday and anniversary email automations * Reactivation and win-back campaigns * Lead nurturing sequences * Coupon delivery automations * Customer onboarding journeys * Cross-sell and upsell campaigns * Trigger email automations from popup and form activity * Trigger email automations from website activity and visitor behavior * Trigger automation from email opens, clicks, and engagement activity * Trigger email automations from tags, subscriber preferences, and contact property changes * Trigger automations from dates, birthdays, anniversaries, and custom date fields * Wait and delay actions for timed email automation and customer journeys * Split conditions and branching logic for advanced automation flows * Multi-step customer journeys with personalized paths * Automation performance tracking and reporting 💻 SMART POP UPS & EMBEDDED FORMS Poptin forms and popup plugin tracks the website’s visitors’ behavior and shows the right message at the right time. The platform helps to improve conversion rate and turn more visitors into leads, sales, newsletter subscribers, increases engagement, and recovers abandoning website and cart visitors using exit offers and exit intent technology and many other pop ups triggers. You can create anything your marketing heart desires, from advanced overlays to SMS popups, inline forms, call button pop up, WhatsApp button, welcome bar, exit popups, and social widgets – it’s all on-brand and fully customizable with our powerful popup builder. Our popup plugin includes exit intent trigger on the free plan and many other advanced features. The free plan comes with 1,000 visitors of popups and forms per month, and 250 contact for email marketing. Unlimited popups, forms, integrations & leads. What do you get with Poptin? Drag-and-Drop Pop Up Builder – Create popups and contact forms in minutes without coding Responsive Templates – Choose from popup and form templates including lightbox, slide-in, floating bar, notification bar, fullscreen, video, countdown, mobile popups, and more Inline Forms – Build inline forms and embed them anywhere on your website using a shortcode Exit-Intent Technology – Unlimited exit popups. Our exit intent trigger is included on all plans 🥳 Analytics & Reporting – Track popup, form, and conversion analytics to optimize performance Advanced Targeting & Triggers – Target visitors using exit intent, scroll depth, inactivity, page visits, clicks, URL targeting, device targeting, geolocation, traffic source, schedules, and audience targeting. Run your popup with our Autopilot trigger and get optimized results Custom Design – Customize popups and forms with images, videos, HTML, CTAs, effects, layouts, and positioning Integrations – Connect your pop ups with MailChimp, GetResponse, Omnisend, Kit, Pipedrive, ActiveCampaign, HubSpot, Klaviyo, Zoho CRM, Salesforce, Zapier, Make, and many more email marketing, CRM, and marketing automation platforms A/B Testing – Compare video popups, popup forms, triggers and other pop up variations to improve conversion rate optimization Custom Fields – Add predefined and custom fields to your pop ups including dropdowns, radio buttons, checkboxes, hidden fields, dates, and more Gamified Popups – Increase engagement with Spin the Wheel, Scratch Card, and Pick a Gift popups. Highly recommended for WooCommerce stores to increase sales Landing Page Links – Collect leads using dedicated landing page links for popups and forms Draft & Autosave – Automatically save and protect your work while creating and editing popups and forms Multiple Users Management – Manage multiple users and sub-accounts with Agency and Growth plans. SEO-Friendly & Accessibility Ready – SEO-friendly, accessible popups, forms, and widgets optimized for desktop and mobile devices. Multi-Language Support & RTL – Create popups and forms in English, Hebrew, German, Japanese, Italian, Arabic, French, and many more languages & Full RTL support Dynamic Content & Merge Tags – Display personalized text and images in popups and forms using Merge Tags and UTM parameters Custom HTML Embeds – Embed quizzes, surveys, polls, maps, forms, social share buttons, and more directly into your popups Multi-Step Popup Flows – Launch a popup from another popup and create double opt-in, 2-step lightbox, slide-in, fullscreen overlays, and advanced conversion flows Heatmaps & Session Recording Integrations – Track popup and form performance with Hotjar, Microsoft Clarity, Lucky Orange, ClickTale, FullStory, Smartlook, Crazy Egg, Mouseflow, and other heatmap and session recording tools Compatible with Popular WordPress Builders – Show popups and forms on websites built with Elementor, Divi, Bricks Builder, Beaver Builder, WPBakery, SeedProd, Oxygen, Breakdance, Gutenberg, and more Deep WooCommerce integration – coming soon! Advanced Triggers & Targeting Rules Pop up Triggers Display popups based on visitor actions and behavior, including Exit Intent, Time Delay, Scroll Depth, Pages Visited, Click Count, Inactivity, On-Click Triggers, JavaScript Triggers, and Cart Triggers. Pop up Targeting Options Target your pop ups to visitors based on URL/Page Targeting, Device, Countries & Geo-Location (including US states), OS & Browsers, Days, Hours & Dates, Traffic Sources (Organic, Google Ads, Facebook, ChatGPT, Gemini, Claude, Perplexity, Reddit, YouTube, Pinterest, X, and more), New vs Returning Visitors, Cookies, Previous Pages Visited, Popup Engagement, View Count, Title Tags, Source Code, JavaScript Conditions, IP Blocking, AdBlock Detection, and more. Gamified Pop ups Increase engagement, capture more leads, and drive more sales with interactive gamified popups. Create Spin the Wheel pop up, Scratch Card, and Pick a Gift popups with our gamified popup builder to reward visitors with coupon codes, discounts, and special offers. Perfect for WooCommerce stores looking to boost conversions and make pop ups promotions more engaging. Available gamified popups: Spin to Win pop up Wheel of fortune pop ups or spin wheel pop ups let your visitors spin a wheel and get the chance to win one of the many prizes or codes on your wheel. Use the wheel of fortune pop up or spin wheel popup for almost always win situation for your visitors. Scratch Card pop up Scratch off pop ups or scratch card pop ups are where you set a code and the customer will “scratch” the card to reveal the code for your customers to use in your shop. Use a scratch off popup for that lottery card feel. There’s always a code that customers will win with the scratch cards popups. Pick a Gift pop up Pick a gift pop ups let your customers pick from one of three gifts for a chance to win a special code that can be used in your store. Use the gift pop ups if you want a bit of more thrill, with the visitors getting a chance to win a code or nothing at all. Drag and Drop Inline Form Builder Create inline contact forms with Poptin and easily embed them anywhere on your website using a shortcode. Use smart targeting and trigger options to maximize conversions, and build beautiful forms from scratch or with ready-made templates. Similar to pop ups, add powerful elements such as countdown timers, videos, custom HTML, images, shapes, and button attention effects to increase engagement. We support all field types, including name, email, phone, custom fields, dates, websites, numbers, dropdowns, radio buttons, checkboxes, and more, giving you complete flexibility to create the perfect form for any use case. Use our form builder to create different versions for desktop and mobile, and display them using the same shortcode. Run A/B tests – use our form builder to create a different version of your form, and also create a different trigger and targeting rules. Display different versions of your contact form using the same shortcode, and find out what’s the best version of your inline contact form. Just like our pop ups, inline forms support all of Poptin’s integrations, allowing you to automatically send leads to your CRM, email marketing platform, help desk, webinar software, and more. Create advanced experiences by triggering a pop up after a form submission, showing a form only to visitors who interacted with a specific pop up, and combining forms and pop ups together to build highly targeted conversion funnels. Create a Poptin account for free Poptin is an all-in-one web application that works seamlessly with WordPress and many other platforms. Create popups, forms, email campaigns, newsletters, and email marketing automation by opening your free account Coupons Create and manage fixed-value or unique coupon codes and display them directly in your coupon popups, discount pop ups, forms, and email campaign. Automatically reward visitors with personalized discounts, promotional offers, and coupon codes to increase conversions, recover abandoned visitors, grow your email list, and drive more sales. Track coupon usage through pop ups, redemptions, and performance to measure the effectiveness of your promotions and marketing campaigns. Email & Pop Ups API & MCP (Coming Soon) Automate your email marketing workflows with our upcoming API. Update contact properties, tags, preferences, and subscriber data programmatically, trigger email automations based on customer actions, and send email campaigns directly from your applications, websites, and internal systems. The API will also provide access to popup creation and management, including MCP support for AI agents that can build and optimize pop ups automatically. Retrieve popup performance and conversion statistics, manage campaigns at scale, and connect Poptin with your custom applications, workflows, and AI-powered experiences. 70+ Popup Integrations Connect pop ups & forms with the tools you already use, including Mailchimp, HubSpot, Salesforce, Pipedrive, Klaviyo, Omnisend, ActiveCampaign, Kit (ConvertKit), Brevo, Zapier, Make, Google Sheets, Webhooks, and many more. Sync contacts, automate workflows, trigger campaigns, and keep your marketing data connected across your entire tech stack. Manage API keys securely from your account and connect Poptin with Zapier, Make, webhooks, custom applications, and thousands of other tools. Use Poptin directly from your WordPress admin panel or as a standalone app Access and manage your contacts, email campaigns, email automation, pop ups, forms, coupons, and analytics directly from your WordPress admin panel. Create, publish, track, and optimize your popups and email campaigns without switching between multiple tools, platforms or tabs. Security & GDPR Features: Poptin follows industry-standard security practices and is ISO 27001 compliant, ensuring your data is handled securely. Poptin includes built-in tools to help you comply with GDPR and other privacy regulations. Lead and Contact Deletion Controls – Manually delete leads at any time from the Leads dashboard. Automatic Data Retention – Automatically delete lead data after 1, 3, 6, 12, 18, or 24 months, or choose to never store or never delete leads Lead Information Access – View lead details, including IP addresses, for compliance, auditing, and record-keeping purposes. Consent Checkboxes – Add consent checkboxes to require visitors to agree to your terms before submitting a pop up or form. Double Opt-In Support – Enable double opt-in email confirmations to verify subscribers before adding them to your email list Account Management – Easily update the email address and other information associated with your account. Privacy-Friendly Tracking – Reduced cookie usage to help support privacy and compliance requirements Click here to read more Popular popups, email campaigns & mail automation use cases * Show an exit-intent popup with a discount and automatically send abandoned cart emails to visitors who leave your checkout page before completing a purchase. * Display a newsletter popup after visitors scroll 60% of a blog post, then automatically enroll them in a multi-email welcome series. * Display personalized popups with coupon codes to visitors arriving from Google Ads, Facebook Ads, ChatGPT, or other marketing campaigns, and follow up with targeted email campaign. * Collect dates through your forms and automatically send birthday emails, anniversary offers, and special promotions. * Automatically identify contacts who haven’t opened or clicked emails recently and launch reactivation campaigns to win them back.