MailPoet – Newsletters, vs Email Marketing for WooCommerce by Omnisend

Use MailPoet to create, send, manage, and grow your email marketing campaigns – all without leaving your WordPress dashboard. Our newsletter builder integrates perfectly with WordPress so any website owner can create beautiful emails from scratch, or by using our responsive templates that display flawlessly across all devices. Schedule your newsletters, send them right away, or set up new blog post notifications to send automatically, in just a few clicks. Trusted by 500,000 WordPress websites since 2011. With a free plan to get started, and scaling paid plans with enhanced functionality available, MailPoet is an email marketing solution suitable for both beginners and proficient email marketers. Visit our website for more information on plans and pricing All features Create and add a newsletter subscription form to your website Manage your subscribers and subscriber lists in WordPress Build and send newsletters with WordPress Create automatic emails to send new post notifications Send automated welcome emails Behavior and interest-based subscriber segmentation options Pre-built and customizable email and subscription form templates Multiple subscription form placements: below pages, fixed bar, popup, slide-in, shortcode, on exit intent WooCommerce emails: abandoned cart, first purchase, specific product, product category, order status change, review added Customize WooCommerce transactional emails Automate subscriber management (add/remove from list, add/remove tags, update subscriber data) (paid plan required) Create custom automation triggers and actions (paid plan required) Branch your automations with if/else conditions to improve engagement (paid plan required) Reliable email delivery with MailPoet Sending Service (available for free – plan required) Basic engagement statistics (available for free) and detailed engagement statistics (paid plan required) Multi-condition segmentation (paid plan required) Google Analytics integration (paid plan required) Support via our Knowledge Base and Community Forums (available for free), and Priority Customer Support (paid plan required). Why choose MailPoet Easy to use WordPress newsletter builder Beautiful templates that work perfectly across all devices No configuration needed: works out of the box Manage everything within your WordPress dashboard Higher delivery rates with the MailPoet Sending Service GDPR compliant Free plan for small senders or those just starting out Advanced functionality available to help achieve growth. WooCommerce emails Promote your business, sell more products, and enhance your customer service with MailPoet’s WooCommerce features. Use the automated email options to: Welcome your new customers when they make their first purchase Upsell by sending emails to customers who purchased a specific product or from a specific product category Convert more customers by sending a series of abandoned cart emails Re-engage customers who haven’t made a purchase in a while with personalized offers (paid plan required) Follow up with customers who left a review to encourage more engagement (paid plan required). And with WooCommerce-specific segmentation options, you’ll be able to send targeted emails to your customers based on criteria such as their country, the number of orders they’ve placed, how much they’ve spent, and if they have an active product subscription (powered by WooCommerce Subscriptions) or membership (powered by WooCommerce Memberships). In addition, you’ll also be able to increase brand recognition by customizing your WooCommerce transactional emails. Create a unified brand experience by changing the layout, colors, and fonts used in your emails, as well as adding any images or additional information to them. MailPoet Sending Service The MailPoet Sending Service is free if you only have a few subscribers, with scaling plans available thereafter. Read more. Sending emails and newsletters with your host is not a good idea. You might face sending speed limitations and see your emails ending up in the spam box. To help your sending go without a hitch, we’ve created an advanced email delivery infrastructure built for WordPress. Our technology allows you to: Reach inboxes, not spam boxes Send your emails super fast (up to 50,000 emails per hour) Maintain your sender reputation and improve engagement levels with automated bounce and complaint handling. Stop sending to non-deliverable and complaining addresses, automatically Authenticate your emails (with SPF and DKIM) to improve deliverability and avoid spam boxes. The MailPoet Sending Service is very easy to set up, you just have to enter a key in your WordPress dashboard and you’re all set! MailPoet plans and pricing MailPoet is available to download for free. Our free download includes all of the features listed above (with the exception of those indicating a plan requirement) under the following criteria: Up to 1,000 subscribers MailPoet branding in emails Send emails with your own sending method (host, SendGrid, Amazon SES, etc). Or if you opt for a MailPoet plan, you’ll get access to the MailPoet Sending Service. A free plan is available for those who want to get started with a few subscribers and would like to use the MailPoet Sending Service. And our paid plans offer features and functionality for those with larger lists who are looking to grow their business using email marketing. Take a look at our pricing page for full details on what’s included in each plan. Before you install Please note: Multisite support is limited Review our minimum requirements. Translations Albanian Arabic Catalan Czech Danish Dutch Dutch (Formal) French (Canada) French (France) German German (Switzerland) German (Formal) Greek Hindi Italian Japanese Polish Portuguese (Brazil) Portuguese (Portugal) Romanian Russian Serbian Slovak Spanish (Mexico) Spanish (Spain) Swedish Turkish Ukrainian We welcome experienced translators to translate directly on our Transifex project. Please note that any translations submitted via the “Translating WordPress” website will not work. Security Our repository is public on GitHub. Have a question for us? Reach us at security@ our domain, or report security issues to our Bug Bounty program. Use of 3rd Party Services MailPoet uses the following services that are necessary for its full functionality: Translate WordPress.com – used to download translations for the plugin. To improve user experience, MailPoet may use the following 3rd party libraries if the Load 3rd-party libraries setting is enabled: Google Fonts – used in Form Editor which you can use to customize your forms, and in the Email Editor to style emails. This can be individually disabled by a filter. TOS and Privacy Policy WordPress.com – used for searching in Knowledge Base with the help of AI. Mixpanel – used to send data about the usage of the MailPoet plugin when you agree with sharing usage data with us. TOS and Privacy Policy Satismeter – used to ask for feedback. TOS and Privacy Policy Crowdsignal – used to load our deactivation poll to improve our plugin. TOS and Privacy Policy Loading all these libraries is disabled by default. The option can be enabled in the MailPoet’s Settings > Advanced > Load 3rd-party libraries.

POWERFUL, YET INTUITIVE EMAIL MARKETING, NEWSLETTER, SMS MARKETING & AUTOMATION PLUGIN FOR WOOCOMMERCE Omnisend is the ultimate email & SMS marketing plugin and CRM solution for WooCommerce, and helps more than 150,000 ecommerce stores around the world sell more stuff to more people. Our email marketing platform is designed to help you increase your revenue and effortlessly grow your business. With Omnisend, you can manage your customer relationships, build your email & SMS lists, send targeted campaigns, create automation workflows, and track your results — all from within your WordPress dashboard. Best of all, it’s completely free to get started! Some of the features of Omnisend include: 🎉 All-in-one email & SMS marketing solution With Omnisend, you can create and send email and SMS campaigns to targeted audiences, send sequential emails, onboard your new customers, and automate your full marketing strategy with a powerful automation visual workflow builder. Once your email marketing campaigns are sent, reports with stats like open rate, click rate, and sales made from that specific campaign are ready for you to analyze. You can also track the data like who opened the emails and who clicked, and segment your customers further based on this information. 📧📱 Email & SMS Campaigns Build beautiful email and SMS campaigns using our intuitive drag-and-drop editor Use dynamic content to personalize the experience for your customers Automatically import your store’s branding (logos, colors and fonts) into your email marketing messages & popups to save even more time Send or schedule emails and SMS messages at a future date and time, and track your results in real-time Use customer data to segment and target your email marketing campaigns to the right audience at the right time — create segments based on behavior, demographics, purchase history, and more Set up automated campaigns that trigger based on customer behavior: Welcome new subscribers, recover abandoned carts, upsell and cross-sell products, and more Use Omnisend’s product recommendation feature to automatically suggest products that your customers are most likely to buy Test different subject lines, content, and designs to see what works best for your audience Get insights into your campaigns with detailed reporting and analytics, and see how many people opened, clicked, and converted from your emails 🎉 Automation workflows Build powerful automation workflows with our visual workflow builder Automate your email marketing strategy from welcome emails to abandoned cart reminders and win-back campaigns Trigger automation workflows based on user actions like sign-up, form submission, product purchase, or even inactivity Measure workflow metrics in every step and find where you can do better Use Omnisend’s powerful automation workflows to create seamless multi-channel experiences — send emails, SMS, push notifications, and more in a single workflow Automatically sync your email and SMS audiences with Facebook Custom Audiences and Google Ads Use our visual workflow builder to create complex automation workflows that drive conversions and revenue, and trigger campaigns based on behavior, demographics, purchase history, and more Use dynamic content to personalize your email marketing campaigns based on customer data, show different product recommendations, pricing, and messaging to different segments 📱 SMS marketing Set up automated SMS campaigns to engage customers with targeted messaging. Use SMS for order confirmations, shipping updates, and promotions Use customer data to segment and target your SMS campaigns to the right audience at the right time by creating segments based on behavior, demographics, purchase history, and more Use our customizable opt-in forms to collect phone numbers and consent to send SMS messages Get insights into your SMS campaigns with advanced reporting and analytics to see how many people received, clicked, and converted from your messages 🎉 Integrated opt-in forms Create and use opt-in forms right from Omnisend, and for more advanced forms, use our integrations with popular form builders Use forms with your automation workflows as a trigger and automate your post-form submission Segment your users based on different form submissions or submitted data 🎉 Built-in analytics & dashboards View your full business insights right from the Omnisend dashboard with graphs, charts, and data widgets Track every email marketing and SMS message and get in-detail metrics 🤖Omnisend AI Instantly generate email copy, subject lines, and preheaders in your brand’s voice Get AI-powered suggestions for grammar, tone, and style improvements Automatically personalize messages based on customer behavior and preferences Recommend the right products for each shopper using browsing and purchase history Dynamically adapt one campaign to different customer types – no need to create multiples Automatically build segments based on purchase data, engagement, RFM, and more Predict churn and re-engage at-risk customers before they drop off Identify high-value shoppers so you can target them with tailored campaigns 🎉 Ecommerce integrations Integrations: Omnisend integrates with all major ecommerce tools, including Gorgias, Yotpo, Zapier, ShipStation, and 100s more Product recommendations: Use Omnisend’s product recommendation feature to automatically suggest products that your customers are most likely to buy Facebook and Google Ads sync: Automatically sync your contact data with Facebook ads or Google Ads to create targeted lookalike audiences Advanced ecommerce reporting: Get insights into your ecommerce performance with detailed reporting and analytics to see how much revenue you generated, what products are selling, and more 🎉 Even more features Turn your website visitors into subscribers with our website signup forms Push notifications that let you reach all people online who opted in to receive push messages Double opt-in feature for getting quality leads Find out which contacts are becoming unengaged and optimize your email and SMS campaigns accordingly 🛡️ FULLY GDPR READY Omnisend is a self-hosted WordPress plugin. You own your data, and it is protected with the latest security standards. Our platform is fully GDPR compliant, so you can be confident that your customers’ data is being collected and used in a responsible way. DRIVE ENGAGEMENT WITH OMNISEND Omnisend is an all-in-one email and SMS marketing automation platform designed to help ecommerce businesses drive engagement and increase revenue. Built by a team of experienced developers with a passion for ecommerce, Omnisend has been a top choice for merchants across the globe for over 10 years. Omnisend started in 2014 as an email marketing platform called Soundest. From day one, we made it our priority to put ecommerce marketers at the center of every decision we’d make — and that hasn’t changed at all. Join thousands of happy customers and start driving engagement with Omnisend today. Here’s what our customers are saying about us: ★★★★★ “Very great functionality that makes my WooCommerce business grow rapidly. The support is outstanding, and they always do their best to solve everything I need.” ★★★★★ “Omnisend is excellent for a very beginner. It’s so easy to use but if you do not understand something, customer service is always ready to help. There is a chat icon on every page, and they answer just some minutes after the question. I feel very encouraged even if is my very first experience with such a service.” ★★★★★ “I manage multiple stores with different providers, mostly were mailchimp, well after trying omnisend (especially with big data stores) I decided to switch multiple big stores (over 100k orders); the decision was easy to make as the sync process on mailchimp, it took a week! Here it took 3 hours! That is just the biggest leap for me as mailchimp would randomly disconnect the store or cancel automations without notice (multiple accounts). Using omnisend on almost 10 stores for 4 months and everything is great! The interface, automations and support are very good, I strongly recommend them for stores who need data statistics and segmentation (grouping) on their audience (lists), who need fast automations, great, reliable and fast support. P.S. Their API has responses and it’s pretty well documented, I’ve made a few implementations and everything looks great!” ★★★★★ “We have been using Omnisend for some time now and their interface is easy and intuitive and integrating with our other systems and apps has been seamless. If ever we have a question they are quick to answer and are always helpful. A big shout out to both Agustine and Stefan they are a credit to your team 🙂” WPBeginner talks about us in this video: Omnisend Email & SMS marketing reviews by other experts: NATIVE WOOCOMMERCE INTEGRATION: Omnisend’s email marketing & SMS plugin seamlessly integrates with WooCommerce to help you collect leads, create targeted segments, send emails, and grow your email and SMS list. FORM INTEGRATION: Add Omnisend’s signup forms to your WordPress site with a few clicks and automatically add new subscribers to your Omnisend account. You can also segment your email marketing & SMS subscribers based on the form they filled out or the page they signed up from. WOO COMMERCE INTEGRATION: Omnisend’s plugin is the perfect tool for WooCommerce users. You can segment your email marketing & SMS contacts based on their purchase history, including items purchased, total spend, and more. You can also send targeted campaigns to customers based on their purchase history, such as abandoned cart reminders and post-purchase follow-ups. SMS MARKETING: With Omnisend’s SMS integration, you can effortlessly send targeted SMS campaigns to your customers. You can segment customers based on their purchase history, website activity, and more. GREAT USER EXPERIENCE: Omnisend’s plugin is intuitive, with a user-friendly interface that lets you create and manage email marketing & SMS campaigns directly from your WordPress dashboard. With Omnisend’s plugin, you can take your email & SMS marketing to the next level. Ads integrations: Drive more traffic to your store with improved targeting and reporting. Facebook Lead Ads Facebook Custom Audiences Google Ads Customer Match Facebook Auto-Post Campaigns Amazon Attribution PageFly Landing Page Builder Reelevant GemPages Quizell Postcard Marketing Automation Subscription integrations: Send targeted campaigns and trigger automated messages based on contact subscription status and activity. Recharge Owids Glew.io Govalo Subscriptions by Loop Getsitecontrol Reviews integrations: Show your customers you care about them by following up on their reviews. Judge.me Yotpo Product Reviews Loox Product Reviews & Photos Stamped.io Reviews, Ratings & Loyalty Growave ‑ Loyalty, Wishlist, Reviews Junip – Product Reviews & UGC Reviews and Customer Platform Opinew Product Reviews Reviews.io: Product Reviews POWR UGC Galleries Fera Vitals: All-in-One Marketing Loyalty & Rewards integrations: Discover apps that’ll help you turn one-time customers into repeat customers. Smile Loyalty Lion Happy Birthday Discount Gameball Stamped.io Reviews, Ratings & Loyalty Yotpo Loyalty & Referrals ReConvert Upsell & Cross-Sell Growave ‑ Loyalty, Wishlist, Reviews ONE: Popups, SMS & Email Marketing 99minds – Gift Card, Loyalty & Promotion UpViral Lateshipment – Automate Post-Purchase Emails Goaffpro Affiliate Marketing Conjured Referrals Lootly Audmate Giveaway Ninja Affiliate & Influencer marketing integrations: Use influencer marketing and affiliate data to make your workflows more relevant. Gatsby GrowthHero – Partner Marketing Goaffpro Affiliate Marketing Conjured Referrals UpPromote: Affiliate Marketing Webplanex Cashback Rewards Giveaway Ninja Automations & Middleware integrations: Set up and customize automations between Omnisend and your favorite apps. MESA – Workflow Automation Zapier Make Alloy Integrately GemPages Tresl – Segments Supermetrics Glew.io Appy Pie Connect SyncSpider Argoid Upsell Cross‑sell Engine Shipping & Logistics integrations: Keep your customers up-to-date about their order status and shipping information. AfterShip ShipStation Easyship MultiParcels Rush – Order Tracking & Lookup Sufio ParcelPanel Order Tracking Lateshipment – Automate Post-Purchase Emails WeSupply – Track Order, Lookup & Returns TrackingMore Tracktor Loop Exchanges and Returns Customer support integrations: Apps to help you keep your brand top of mind. Gorgias Re:amaze Intercom Sufio PageFly Landing Page Builder Attentive Contact Form Builder Tidio ‑ Live Chat & Chatbots Back-in-stock & wishlist integrations: Build workflows based on back-in-stock items and your contact’s wishlists. Swym Back In Stock – Restock Alerts Wishlist Hero Notify Me! Back in Stock Alerts SEAMLESS MIGRATION FROM MAILCHIMP, KLAVIYO, & MORE Omnisend has made migration from other ESPs or CRMs — like Mailchimp and Klaviyo — a seamless experience, thanks to our dedicated migration tools. That’s right, just a few clicks and a few minutes, and you’ll get your data imported into Omnisend. Switch now from Klaviyo, Mailchimp, ConvertKit, MailerLite, Drip and Active Campaign in just minutes.