1. Listing metadata
Field-level data| Klaviyo | Sendlane | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Klaviyo | Sendlane | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Metric | Klaviyo: Email Marketing & SMS | Sendlane: Unified Email & SMS |
|---|---|---|
| Rating | ★ 4.6 ★ | 4.3 ★ |
| Total reviews | ★ 2.7k | 15 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Featured placements | 4 | — |
| Languages | 10 supported | 1 supported |
| Listed since | Sep 2012 | Jul 2021 |
Klaviyo: Email Marketing & SMS edges out Sendlane: Unified Email & SMS on rating (4.6★ vs 4.3★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Klaviyo: Email Marketing & SMS at Free to install, Sendlane: Unified Email & SMS at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Klaviyo: Email Marketing & SMS has the larger user base (2,730 reviews vs 15), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Sendlane: Unified Email & SMS's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Klaviyo: Email Marketing & SMS; mid-market and enterprise merchants with specific feature requirements should evaluate both — Sendlane: Unified Email & SMS's 15-review base may include the workflow context that matches your specific use case better than Klaviyo: Email Marketing & SMS's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Klaviyo: Email Marketing & SMS audit • Sendlane: Unified Email & SMS audit
| Last updated | — | — |
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| Keyword | Klaviyo | Sendlane |
|---|---|---|
| #2 | #102 |
Not featured in any section recently.
Both Klaviyo: Email Marketing & SMS and Sendlane: Unified Email & SMS offer paid plans only. Klaviyo: Email Marketing & SMS starts at Free to install; Sendlane: Unified Email & SMS starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Klaviyo: Email Marketing & SMS has the higher average rating (4.6★ from 2,730 reviews) compared to Sendlane: Unified Email & SMS (4.3★ from 15 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Klaviyo: Email Marketing & SMS fits better if you prioritize rating consistency; Sendlane: Unified Email & SMS is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Klaviyo: Email Marketing & SMS has more onboarding documentation maturity (2,730 reviews vs 15), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Klaviyo: Email Marketing & SMS typically suits early-stage and growth-mode stores based on its review-base composition (2,730 reviews). Sendlane: Unified Email & SMS aligns more with early-stage and growth-mode stores (15 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Klaviyo: Email Marketing & SMS and Sendlane: Unified Email & SMS both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Sendlane: Unified Email & SMS" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
