30+ apps: chat (Whatsapp, Facebook Messenger, Telegram, Line), Popup (Countdown, Form, Exit intent).
| Metric | Shopify Inbox | Smartarget |
|---|---|---|
| Rating | 4.6 ★ | ★ 5.0 ★ |
| Total reviews | ★ 5.8k | 4 |
| Free plan | Yes | Yes |
| Pricing | Free | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | — | 2 tiers |
| Listed features | 4 | ★ 5 |
| Featured placements | 3 | — |
| Review velocity (30d) | 59 new | — |
| Languages | 21 supported | 6 supported |
| Listed since | Aug 2019 | Dec 2023 |
Based on the data on this page, Smartarget is the stronger choice for most Shopify App Store merchants — 5.0★ vs Shopify Inbox's 4.6★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Shopify Inbox at Free, Smartarget at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Shopify Inbox has the larger user base (5,799 reviews vs 4), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Smartarget's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Smartarget; mid-market and enterprise merchants with specific feature requirements should evaluate both — Shopify Inbox's 5,799-review base may include the workflow context that matches your specific use case better than Smartarget's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Shopify Inbox audit • Smartarget audit
| Listed |
|---|
| Last updated | — | — |
|---|
| Keyword | Shopify Inbox | Smartarget |
|---|---|---|
| chat buttons | #12 | #210 |
| chat | #3 | #238 |
| customer support | #11 | #240 |
| livechat | #47 | #230 |
Not featured in any section recently.
No tracked changes.
| Signal | Shopify Inbox | Smartarget |
|---|---|---|
| Average rating | 4.6 ★ (5.8k) | 5.0 ★ (4) |
| Rating distribution | 580% 48% 33% 22% 17% | 5— 4— 3— 2— 1— |
| Reviews · last 7 days | +10 | — |
| Reviews · last 30 days | +59 | — |
| Reviews · last 90 days | +288 | — |
Both Shopify Inbox and Smartarget offer paid plans only. Shopify Inbox starts at Free; Smartarget starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Smartarget has the higher average rating (5.0★ from 4 reviews) compared to Shopify Inbox (4.6★ from 5,799 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Smartarget holds the higher average rating (5.0★ vs 4.6★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Shopify Inbox has the deeper published review base (5,799 vs 4), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Shopify Inbox typically suits established teams with steady usage based on its published review base (5,799 reviews). Smartarget typically suits early-stage and growth-mode teams based on its published review base (4 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Shopify Inbox and Smartarget both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Smartarget" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
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