Side-by-side comparison
Run unlimited ad pixels with server-side Conversions API tracking. No code, no theme edits.
The official app from Meta. Seamlessly manage your Facebook and Instagram presence from one place.
| Metric | Facebook & Instagram | MultiPixels ‑ Social Pixels |
|---|---|---|
| Rating | 3.9 ★ | ★ 4.9 ★ |
| Total reviews | ★ 5.9k | 19 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free trial available |
| Pricing tiers | 1 tier | ★ 3 tiers |
| Listed features | ★ 5 | 4 |
| Featured placements |
On the measured data here, Facebook & Instagram leads on more dimensions (4 vs 2). Pick MultiPixels if one of the points where it leads is what you need.
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Facebook & Instagram audit • MultiPixels ‑ Social Pixels audit
| Field | Facebook & Instagram | MultiPixels ‑ Social Pixels |
|---|---|---|
| Tagline | ||
| Listing audit | 91/100 listing audit | 83/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
| 4 |
| — |
| Languages | 21 supported | 1 supported |
|---|
| Listed since | Oct 2018 | Feb 2019 |
|---|
| Listed |
|---|
None
None
| Keyword | Facebook & Instagram | MultiPixels ‑ Social Pixels |
|---|---|---|
| pixel | #9 | #10 |
| #2 | #167 |
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Facebook & Instagram is cheaper to start with — it offers a free plan and MultiPixels ‑ Social Pixels doesn't list one. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
MultiPixels ‑ Social Pixels has the higher average rating (4.9★ from 19 reviews) compared to Facebook & Instagram (3.9★ from 5,863 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
MultiPixels ‑ Social Pixels holds the higher average rating (4.9★ vs 3.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Facebook & Instagram has more published reviews to read for user-reported install experience (5,863 vs 19).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Facebook & Instagram has 5,863 published reviews; MultiPixels ‑ Social Pixels has 19 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. Facebook & Instagram and MultiPixels ‑ Social Pixels both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from MultiPixels ‑ Social Pixels" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.