Side-by-side comparison · 24 data points
Trusted by 3,000+ brands for email marketing, SMS, and signup forms/popups (works with Klaviyo).
| SendWILL Popup | Grid & Pixel | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
| Metric | SendWILL Popup Email Marketing | Grid & Pixel Email‑SMS‑Popups |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.8 ★ |
| Total reviews | ★ 7.1k | 176 |
| Free plan | Yes | Yes |
| Pricing | Free | Free plan available |
| Built for Shopify | Yes | Yes |
| Pricing tiers | — | 2 tiers |
| Listed features | ★ 5 | 4 |
| Featured placements | ★ 5 | 1 |
| Review velocity (30d) | ★ 72 new | 2 new |
| Languages | 23 supported | 1 supported |
| Listed since | Oct 2022 | Jun 2023 |
SendWILL Popup Email Marketing edges out Grid & Pixel Email‑SMS‑Popups on rating (4.9★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: SendWILL Popup Email Marketing at Free, Grid & Pixel Email‑SMS‑Popups at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. SendWILL Popup Email Marketing has the larger user base (7,077 reviews vs 176), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Grid & Pixel Email‑SMS‑Popups's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to SendWILL Popup Email Marketing; mid-market and enterprise merchants with specific feature requirements should evaluate both — Grid & Pixel Email‑SMS‑Popups's 176-review base may include the workflow context that matches your specific use case better than SendWILL Popup Email Marketing's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: SendWILL Popup Email Marketing audit • Grid & Pixel Email‑SMS‑Popups audit
| Listed |
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| Last updated | — | — |
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| Keyword | SendWILL Popup | Grid & Pixel |
|---|---|---|
| email and | #1 | #7 |
| popups | #2 | #8 |
| and sms | #6 | #7 |
| sms marketing | #2 | #12 |
| emails | #31 | #11 |
| Signal | SendWILL Popup | Grid & Pixel |
|---|---|---|
| Average rating | 4.9 ★ (7.1k) | 4.8 ★ (176) |
| Rating distribution | 595% 43% 31% 20% 11% | 597% 40% 32% 22% 10% |
| Reviews · last 7 days | +19 | +1 |
| Reviews · last 30 days | +72 | +2 |
| Reviews · last 90 days | +242 | +6 |
Both SendWILL Popup Email Marketing and Grid & Pixel Email‑SMS‑Popups offer paid plans only. SendWILL Popup Email Marketing starts at Free; Grid & Pixel Email‑SMS‑Popups starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
SendWILL Popup Email Marketing has the higher average rating (4.9★ from 7,077 reviews) compared to Grid & Pixel Email‑SMS‑Popups (4.8★ from 176 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. SendWILL Popup Email Marketing fits better if you prioritize rating consistency; Grid & Pixel Email‑SMS‑Popups is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. SendWILL Popup Email Marketing has more onboarding documentation maturity (7,077 reviews vs 176), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Ria was super helpful
Up and running within a few minutes of installing. Ria was very helpful. I'll need a few style changes, but I'm confident they can help quickly and effectively.
It supports multiple languages, which is incredibly convenient. It’s a great feature!
We worked with Rob and his team from Grid and Pixel and are very grateful they were able to double the signup rate to our welcome pop up and they provided valuable segmentation, sunsetting rules etc. They were also very supportive of our wishes to enhance the layout of their mails and tone to match our brand. Overall I
Long time customer. At first, it was great. After a few months with the "premium plan" they dont even answer emails
SendWILL Popup Email Marketing typically suits established stores with steady traffic based on its review-base composition (7,077 reviews). Grid & Pixel Email‑SMS‑Popups aligns more with early-stage and growth-mode stores (176 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. SendWILL Popup Email Marketing and Grid & Pixel Email‑SMS‑Popups both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Grid & Pixel Email‑SMS‑Popups" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
Grid & Pixel has made managing our email marketing much easier. The team creates and schedules campaigns every week, and the designs always feel consistent with our brand. Having the copy and creative handled for us saves a lot of time, while still giving us full control over any edits. The automated flows were set up
Lou and the Team are extremely focused and treated me extremely fair. Beside having a great partner on my side I really appreciate the services they provide. This is something I have been looking for for very long and now I am glad to have them on my side. Thank you so much for everything you do!! Keep going!
Our growing E-commerce firm was at the stage where we needed a proven SEO and Email marketing platform for our website. Our series of campaigns created by Grid and Pixel have been in our company voice. The Ai integration deployed by Grid and Pixel combined with the apps service is impressive. This app has proven to be
