Side-by-side comparison · 24 data points
Express Text syncs subscriber data from store to enable targeted SMS campaigns, with full support!
| SendWILL Popup | ExpressText Connect | |
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| Tagline | ||
| Description | ||
| Screenshots | images | images |
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SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
| Metric | SendWILL Popup Email Marketing | ExpressText Connect |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | ★ 7.1k | 17 |
| Free plan | Yes | Yes |
| Pricing | Free | Free to install |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | — | 1 tier |
| Listed features | ★ 5 | 3 |
| Featured placements | 5 | — |
| Review velocity (30d) | 72 new | — |
| Languages | 23 supported | 1 supported |
| Listed since | Oct 2022 | Jun 2022 |
SendWILL Popup Email Marketing and ExpressText Connect are evenly matched on rating (4.9★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: SendWILL Popup Email Marketing at Free, ExpressText Connect at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. SendWILL Popup Email Marketing has the larger user base (7,077 reviews vs 17), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. ExpressText Connect's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: SendWILL Popup Email Marketing audit • ExpressText Connect audit
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| Keyword | SendWILL Popup | ExpressText Connect |
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| #3 | #239 |
Not featured in any section recently.
No tracked changes.
| Signal | SendWILL Popup | ExpressText Connect |
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| Average rating | 4.9 ★ (7.1k) | 5.0 ★ (17) |
| Rating distribution | 595% 43% 31% 20% 11% | 5— 4— 3— 2— 1— |
| Reviews · last 7 days | +19 | — |
| Reviews · last 30 days | +72 | — |
| Reviews · last 90 days | +242 | — |
Both SendWILL Popup Email Marketing and ExpressText Connect offer paid plans only. SendWILL Popup Email Marketing starts at Free; ExpressText Connect starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
SendWILL Popup Email Marketing (4.9★, 7,077 reviews) and ExpressText Connect (5.0★, 17 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. SendWILL Popup Email Marketing fits better if you prioritize broader integrations; ExpressText Connect is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. SendWILL Popup Email Marketing has more onboarding documentation maturity (7,077 reviews vs 17), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
SendWILL Popup Email Marketing typically suits established stores with steady traffic based on its review-base composition (7,077 reviews). ExpressText Connect aligns more with early-stage and growth-mode stores (17 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Ria was super helpful
Up and running within a few minutes of installing. Ria was very helpful. I'll need a few style changes, but I'm confident they can help quickly and effectively.
It supports multiple languages, which is incredibly convenient. It’s a great feature!
No reviews yet.
Migration support varies by app and category. SendWILL Popup Email Marketing and ExpressText Connect both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ExpressText Connect" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
