Omnisend vs Bloomreach

Based on the data on this page, Omnisend Email Marketing & SMS is the stronger choice for most Shopify App Store merchants — 4.7★ vs Bloomreach: Loomi AI's 2.3★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

On pricing, Omnisend Email Marketing & SMS offers a free tier (Free plan available) while Bloomreach: Loomi AI starts at From $22,500/year. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Omnisend Email Marketing & SMS has the larger user base (3,182 reviews vs 6), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Bloomreach: Loomi AI's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Recommended by size: small/early-stage merchants who need fast install and low risk should default to Omnisend Email Marketing & SMS; mid-market and enterprise merchants with specific feature requirements should evaluate both — Bloomreach: Loomi AI's 6-review base may include the workflow context that matches your specific use case better than Omnisend Email Marketing & SMS's broader-but-shallower coverage.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is Bloomreach: Loomi AI or Omnisend Email Marketing & SMS cheaper?

Omnisend Email Marketing & SMS is the cheaper option — it offers a free plan (Free plan available). Bloomreach: Loomi AI starts at From $22,500/year. Both publish their pricing on the Shopify App Store; AppRanks mirrors what's listed on each refresh cycle.

Which has better reviews, Bloomreach: Loomi AI or Omnisend Email Marketing & SMS?

Omnisend Email Marketing & SMS has the higher average rating (4.7★ from 3,182 reviews) compared to Bloomreach: Loomi AI (2.3★ from 6 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Bloomreach: Loomi AI or Omnisend Email Marketing & SMS?

Omnisend Email Marketing & SMS holds the higher average rating (4.7★ vs 2.3★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Bloomreach: Loomi AI or Omnisend Email Marketing & SMS?

Both apps are one-click installs from the Shopify App Store. Omnisend Email Marketing & SMS has the deeper published review base (3,182 vs 6), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

Bloomreach: Loomi AI typically suits early-stage and growth-mode teams based on its published review base (6 reviews). Omnisend Email Marketing & SMS typically suits early-stage and growth-mode teams based on its published review base (3,182 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.