Should I choose 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce or Hootsuite Social Customer Care?

Hootsuite Social Customer Care holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which works better for small vs large Salesforce AppExchange admins?

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce typically suits early-stage and growth-mode teams based on its published review base (1,280 reviews). Hootsuite Social Customer Care typically suits early-stage and growth-mode teams based on its published review base (1 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

360 SMS App for vs Hootsuite Social — Salesforce

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce vs Hootsuite Social Customer Care

Side-by-side comparison · 24 data points

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce

4.9·1.3kreviews

Salesforce-native 360 SMS app to send and receive SMS, MMS, RCS, text messages, bulk SMS and WhatsApp, Voice, CTI and Telephony. Automate texting, chat, AI chatbots, appointment reminders and drip campaigns with Salesforce Flow to improve response rates.

salesforcepaid

Change

1. Listing metadata

Field-level data

	360 SMS App for Salesforce - Send SMS \| WhatsApp from Salesforce	Hootsuite Social Customer Care
Tagline	“Salesforce-native 360 SMS app to send and receive SMS, MMS, RCS, text messages, bulk SMS and WhatsApp, Voice, CTI and Telephony. Automate texting, chat, AI chatbots, appointment reminders and drip campaigns with Salesforce Flow to improve response rates.”254 chars	“Connect social data directly to Salesforce to keep customers happy and drive real business impact. Share customer insights and interaction history, streamline workflows, and automate tasks - so your teams can deliver exceptional customer experiences. ”251 chars
Description	1182 / 2000 chars59% used	1120 / 2000 chars56% used
Screenshots	—	—
Languages	nlenfifrde+11 more	en
Platforms	Salesforce	Salesforce
Developer	360 Degree Cloud Technologies Pvt. Ltd.	Hootsuite

At a glance

8 metrics · auto-computed

Feature comparison between 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce and Hootsuite Social Customer Care
Metric	360 SMS App for Salesforce - Send SMS \| WhatsApp from Salesforce	Hootsuite Social Customer Care
Rating	4.9 ★	★ 5.0 ★
Total reviews	★ 1.3k	1
Free plan	—	★ Yes
Pricing	paid	free_to_install
Pricing tiers	1 tier	1 tier
Listed features	9	9
Languages	16 supported	1 supported
Listed since	May 2016	Jul 2024

AppRanks verdict

Generated from live data on this page

The call

Hootsuite Social Customer Care edges out 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce on rating (5.0★ vs 4.9★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.

Pricing

On pricing, Hootsuite Social Customer Care offers a free tier (free_to_install) while 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce starts at paid. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Review base

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce has the larger user base (1,280 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Hootsuite Social Customer Care's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Hootsuite Social Customer Care; mid-market and enterprise admins with specific feature requirements should evaluate both — 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce's 1,280-review base may include the workflow context that matches your specific use case better than Hootsuite Social Customer Care's broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce audit • Hootsuite Social Customer Care audit

Listed	May 6, 2016	July 10, 2024

Last updated	—	—

3. Features

As listed by each developer

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce

SMS, WhatsApp & Texting in Salesforce ➜ Send & receive SMS, MMS, WhatsApp, Live Chat & Web Chat from Leads, Contacts and Cases ➜ Reach customers with a 98% read rate and ~90-second response ➜ Send your first text message within 2 minutes of installation
Two-Way SMS & Texting via Salesforce Flow ➜ Automate two-way SMS text messaging for lead nurturing via Flow ➜ Trigger Inbound & Outbound SMS, Drip Campaigns and reminders ➜ Connect SMS with Calls, Voicemail, CTI and Telephony across Service Cloud
Built for Every Industry, Compliant ➜ Trusted across Healthcare, Education, Finance and more industries ➜ Compliant text messaging with TCPA, HIPAA and GDPR support ➜ Run SMS and WhatsApp securely across Sales and Service Cloud
AI Chatbots, Live Chat & Conversational AI Messaging ➜ Automate WhatsApp messaging & SMS notifications with Flow ➜ AI chatbot agents & Conversational AI deflect Service Cloud cases ➜ Break language barriers across 15+ channels: SMS, WhatsApp, WeChat
Bulk SMS, MMS & Multichannel WhatsApp Automation ➜ Run bulk SMS, MMS & Bulk Messaging for high-volume campaigns ➜ Send bulk text messages and Mass Text to campaign members via WhatsApp marketing ➜ Scale 1-on-1 SMS and chat across SMS, WhatsApp and WeChat
Native Salesforce SMS App & Flow Components ➜ 360 SMS is a 100% native Salesforce SMS App with seamless SMS integration ➜ Use native SMS components in custom Salesforce Flows ➜ Real-time engagement and text messaging, all in Salesforce
Omnichannel Messaging: WhatsApp Business, Chat & CTI ➜ Message customers on WhatsApp Business, WeChat, KakaoTalk, Viber, Zalo & Line ➜ Personalized text to Live Chat & AI-powered messaging ➜ Unify Chat, SMS & CTI with Omnichannel Conversational Messaging
Free Trial + Free support from USA-Based SMS Experts ➜ Click GET IT NOW to see SMS & WhatsApp live in Salesforce in minutes ➜ Set it up yourself or with our free USA-based SMS experts ➜ No cost, no risk — start texting from Salesforce today
Automated Appointment Reminders, Drip Campaigns & RCS Messaging ➜ Cut no-shows with automated appointment reminders by SMS and WhatsApp ➜ Build drip campaigns for lead nurturing without code ➜ Send every message over SMS, RCS, MMS or CTI from Salesforce

Hootsuite Social Customer Care

Delight customers with more context. Boost satisfaction with customer interaction history across social channels, plus preferences, sentiment, and more in Salesforce — making social media customer service more effective.
Simplify with streamlined workflows. Agents can directly reply to social inquiries in Salesforce, improving workflows and collaboration between social and customer care teams for stronger social customer care.
Save time with advanced automation. Lighten workload and respond faster with automated case routing, the top-rated AI chatbot, and tools powered by customer service automation and conversational AI.
Streamline messaging, posting, and performance tracking. Save 3,000 hours a year with Hootsuite Enterprise — the no. 1 social media management tool for businesses excelling in social selling and social commerce.
Easily share data between teams. Automatically share queries from social to customer support, so teams can instantly view key social data and interaction histories without leaving Salesforce.

Keyword	360 SMS App for Salesforce - Send SMS \| WhatsApp from Salesforce	Hootsuite Social Customer Care
chatbot	#20	#60

7. App details

Long-form description · keyword frequency

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce

360 SMS turns Salesforce into a full texting platform. Send your first SMS, MMS or WhatsApp within two minutes of install — text messaging gets a 98% read rate and ~90-second response. What you can do Two-way, 1-on-1 texting on any Salesforce object Bulk SMS and mass texting at scale, even from Reports Automate SMS text messaging with Drip Campaigns and scheduled sends Appointment reminders that cut no-shows Trigger SMS and WhatsApp from Flow or Process Builder AI chatbot, SMS/email alerts, templates and phone verification Multichannel messaging SMS, MMS, CTI telephony, ringless voicemail, plus WhatsApp and WhatsApp Business — two-way global WhatsApp messaging and Live Chat from your website, all inside Salesforce. Natively built on Salesforce A 100% Native Salesforce SMS App across Sales, Service, Community, Marketing Cloud and Pardot, with omnichannel routing. Long/Short Code or bring your own number. Compliance: TCPA, GDPR, HIPAA, with opt-in/opt-out consent. Used across education, recruitment, real estate, healthcare, mortgage and nonprofits. Click GET IT NOW for a free trial — set it up yourself or with our free USA-based Salesforce and SMS consultants.

Top keywords

sms9×5.03%
salesforce6×3.35%
whatsapp5×2.79%
messaging4×2.23%
texting3×1.68%
mms2×1.12%
sms mms2×1.12%
text2×1.12%
text messaging2×1.12%
two-way2×1.12%

Hootsuite Social Customer Care

All your messages, all in one place. Hootsuite Social Customer Care connects your social engagements with Salesforce to power social media customer service, social selling, and social commerce — reducing workload and boosting customer satisfaction. Streamlined workflows and case routing Respond to customer inquiries across social channels directly in Salesforce. Manage social media customer service cases without leaving the platform, improving collaboration between social and customer care teams. A 360° view of customer insights Enrich CRM profiles with social data to understand customers better — from purchase intent to sentiment — supporting both social selling and social commerce. With embedded conversational AI, agents focus on high-value interactions while the bot delivers accurate, contextual responses. Scale your operation effectively Leverage customer service automation tools like Saved Replies, Assign Ownership, and Agent Collision Avoidance. Combined with conversational AI, teams respond faster and cut manual effort. Ensure robust data security and compliance to build trust and reliability

Top keywords

social11×7.28%
customer8×5.30%
customer service3×1.99%
service3×1.99%
ai2×1.32%
care2×1.32%
commerce2×1.32%
conversational2×1.32%

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce vs Hootsuite Social Customer Care

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce

1. Listing metadata

Hootsuite Social Customer Care

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce · 8 changes

Hootsuite Social Customer Care · 0 changes

7. App details

Frequently asked

Is 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce or Hootsuite Social Customer Care cheaper?

Which has better reviews, 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce or Hootsuite Social Customer Care?

Should I choose 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce or Hootsuite Social Customer Care?

Which is faster to set up, 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce or Hootsuite Social Customer Care?

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