Side-by-side comparison
Send SMS, MMS, RCS, WeChat, WhatsApp & CTI from Salesforce. Automate text messaging with Flow & Agentforce, run bulk SMS & drip campaigns, manage two-way SMS with AI chatbots, no-code automation. 100% Salesforce-native: Healthcare, Nonprofits & Education.
Gradient Works gives B2B sales teams the tools they need to segment, prioritize and assign the best accounts in their CRM, ensuring the right reps are always working the right accounts.
| Metric | 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce | Gradient Works |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | ★ 1.3k | 2 |
| Free plan | — | — |
| Pricing | paid | paid |
| Pricing tiers | 1 tier | ★ 2 tiers |
| Listed features | ★ 9 | 8 |
| Languages |
On the measured data here, 360 SMS App leads on more dimensions (3 vs 1). Pick Gradient Works if one of the points where it leads is what you need.
Listed entry pricing: 360 SMS App at paid, Gradient Works at paid. See the plans table for what each tier includes.
Built only from the Salesforce AppExchange listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce audit • Gradient Works audit
| Field | 360 SMS App | Gradient Works |
|---|---|---|
| Tagline | ||
| Languages | ||
| Platforms | ||
| Developer |
| 16 supported |
| 1 supported |
| Listed since | May 2016 | Jun 2021 |
|---|
| Listed |
|---|
| Keyword | 360 SMS App | Gradient Works |
|---|---|---|
| your customers | #1 | Not ranked |
| within salesforce | #1 | Not ranked |
| your events | #1 | Not ranked |
| give sales reps | Not ranked | #5 |
| segment | Not ranked | #10 |
No tracked changes.
Neither 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce nor Gradient Works lists a free plan. 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce's paid plans start at $7 / user / month (USD); Gradient Works's paid plans start at $9,588 / company / year (USD) — priced in different units, so not directly comparable. Prices are as listed on the Salesforce AppExchange; check what each tier includes in the Pricing section above.
Gradient Works has the higher average rating (5.0★ from 2 reviews) compared to 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce (4.9★ from 1,295 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Gradient Works holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. AppRanks doesn't measure setup time directly; 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has more published reviews to read for user-reported install experience (1,295 vs 2).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Salesforce AppExchange data. What it can show: 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has 1,295 published reviews; Gradient Works has 2 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce and Gradient Works both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Gradient Works" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.