Side-by-side comparison
Send SMS, MMS, RCS, WeChat, WhatsApp & CTI from Salesforce. Automate text messaging with Flow & Agentforce, run bulk SMS & drip campaigns, manage two-way SMS with AI chatbots, no-code automation. 100% Salesforce-native: Healthcare, Nonprofits & Education.
Never forget an important date again! Birthdays & Anniversaries makes it easy to see all the upcoming dates that matter most. This lightweight LWC can be added to any page layout, so you and you team are never surprised - and always ready to celebrate!
| Metric | 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce | Birthdays & Anniversaries |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | ★ 1.3k | 6 |
| Free plan | — | ★ Yes |
| Pricing | paid | free |
| Pricing tiers | 1 tier | — |
| Listed features | ★ 9 | 3 |
360 SMS App and Birthdays & Anniversaries each lead on different measured dimensions — pick by the one that matters most to you.
Birthdays & Anniversaries lists a free tier (free); 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce lists paid.
Built only from the Salesforce AppExchange listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce audit • Birthdays & Anniversaries audit
| Field | 360 SMS App | Birthdays & Anniversaries |
|---|---|---|
| Tagline | ||
| Languages | ||
| Platforms | ||
| Developer |
| Languages | 16 supported | 1 supported |
|---|
| Listed since | May 2016 | May 2020 |
|---|
| Listed |
|---|
| Keyword | 360 SMS App | Birthdays & Anniversaries |
|---|---|---|
| whatsapp campaigns | #1 | Not ranked |
| sms app | #1 | Not ranked |
| sms and | #1 | Not ranked |
| keeping teams | Not ranked | #4 |
| dates cost track | Not ranked | #5 |
No tracked changes.
Birthdays & Anniversaries is cheaper to start with — it offers a free plan and 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce doesn't list one. 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce's plans start at $7 / user / month (USD). Prices are as listed on the Salesforce AppExchange; check what each tier includes in the Pricing section above.
Birthdays & Anniversaries has the higher average rating (5.0★ from 6 reviews) compared to 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce (4.9★ from 1,295 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Birthdays & Anniversaries holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. AppRanks doesn't measure setup time directly; 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has more published reviews to read for user-reported install experience (1,295 vs 6).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Salesforce AppExchange data. What it can show: 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce has 1,295 published reviews; Birthdays & Anniversaries has 6 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. 360 SMS App: SMS, Text, MMS, Bulk SMS, WhatsApp SMS, RCS, Two-Way SMS Salesforce and Birthdays & Anniversaries both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Birthdays & Anniversaries" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.