Side-by-side comparison · 24 data points
Salesforce-native 360 SMS app to send and receive SMS, MMS, RCS, text messages, bulk SMS and WhatsApp, Voice, CTI and Telephony. Automate texting, chat, AI chatbots, appointment reminders and drip campaigns with Salesforce Flow to improve response rates.
| 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce | Kubaru | |
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| Description | ||
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| Developer |
| Metric | 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce | Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More |
|---|---|---|
| Rating | 4.9 ★ | ★ 5.0 ★ |
| Total reviews | ★ 1.3k | 153 |
| Free plan | — | — |
| Pricing | paid | paid |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 9 | 9 |
| Languages | 16 supported | 1 supported |
| Listed since | May 2016 | Feb 2018 |
Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More edges out 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce on rating (5.0★ vs 4.9★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
Pricing entry tiers: 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce at paid, Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce has the larger user base (1,280 reviews vs 153), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage admins who need fast install and low risk should default to Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More; mid-market and enterprise admins with specific feature requirements should evaluate both — 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce's 1,280-review base may include the workflow context that matches your specific use case better than Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce audit • Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More audit
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| Keyword | 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce | Kubaru |
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| use cases | #1 | #3 |
| lead case | #4 | #5 |
| leads cases | #8 | #4 |
| cases | #5 | #8 |
| trial today | #12 | #2 |
No tracked changes.
Both 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce and Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More offer paid plans only. 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce starts at paid; Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More starts at paid. Compare the per-tier features in the Pricing section above before committing.
Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More has the higher average rating (5.0★ from 153 reviews) compared to 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce (4.9★ from 1,280 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce has the deeper published review base (1,280 vs 153), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce typically suits early-stage and growth-mode teams based on its published review base (1,280 reviews). Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More typically suits early-stage and growth-mode teams based on its published review base (153 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. 360 SMS App for Salesforce - Send SMS | WhatsApp from Salesforce and Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Kubaru: Fully Automated Round Robin Lead Assignment, Case Routing, and More" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.