State KnowWho for Salesforce vs Salesforce Native Application by ZoomInfo

State KnowWho for Salesforce edges out Salesforce Native Application by ZoomInfo on rating (4.8★ vs 4.6★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: State KnowWho for Salesforce at paid, Salesforce Native Application by ZoomInfo at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Salesforce Native Application by ZoomInfo has the larger user base (348 reviews vs 9), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. State KnowWho for Salesforce's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to State KnowWho for Salesforce; mid-market and enterprise merchants with specific feature requirements should evaluate both — Salesforce Native Application by ZoomInfo's 348-review base may include the workflow context that matches your specific use case better than State KnowWho for Salesforce's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: State KnowWho for Salesforce audit • Salesforce Native Application by ZoomInfo audit

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