Salesforce Native Application by ZoomInfo is the #1 ranked marketing and intelligence app on Salesforce, with a 4.6 average rating from 348 reviews, as a paid app, as of July 8, 2026.
Salesforce Native Application by ZoomInfo is a Salesforce AppExchange app by ZoomInfo. With a rating of 4.6★ from 348 reviews, it currently ranks #1 in the Marketing And Intelligence category.
AppRanks data: Salesforce Native Application by ZoomInfo ranks #1 in Marketing And Intelligence on Salesforce AppExchange, placing it in the top 6% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Salesforce Native Application by ZoomInfo is a highly rated Salesforce app with a growing review traction. It is listed in the Marketing And Intelligence category on Salesforce AppExchange, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 348 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Salesforce AppExchange listing.
Pros
- +High average rating (4.6★) signals consistent merchant satisfaction
- +Published by ZoomInfo — established developer track record
Cons
- −Paid-only pricing (paid) — evaluation requires committing payment details
Looking to switch from Salesforce Native Application by ZoomInfo?
See Salesforce Native Application by ZoomInfo's alternatives ranked by audit score, rating, and review velocity.
About Salesforce Native Application by ZoomInfo
How Salesforce Native Application by ZoomInfo works
Your Sales and GTM teams live in Salesforce. But when they need accurate contact data, company insights, or intent signals, they're forced to switch between multiple tools—killing productivity and slowing down deals. Manual data entry leads to incomplete records, outdated information, and hours of wasted time each week.
ZoomInfo's Salesforce Native Application (SFNA) embeds the world's most comprehensive B2B database directly into your Salesforce environment. Your reps get instant access to accurate contact and company data, buying signals, and enrichment capabilities, all without context switching.
What Makes SFNA Different? Unlike basic integrations that just sync data, SFNA is a comprehensive managed package built specifically for enterprise Salesforce environments. It includes custom objects for complete data capture, advanced workflow automation, and enterprise-grade governance controls—all designed to maximize productivity and ROI.
SFNA works seamlessly across Salesforce Lightning and Classic, supports mobile access, and integrates with your existing Salesforce automation (workflows, process builder, flows).
Key features
- NATIVE INLINE EXPERIENCE View complete ZoomInfo profiles directly on Account, Contact, and Lead records in Salesforce. Zero context switching required.
- AUTOMATED ENRICHMENT Enrich up to 100,000 records at once with one-click bulk updates. Keep your CRM data fresh automatically.
- COMPLETE DATA CAPTURE Custom objects capture ALL ZoomInfo data—including Scoops and Intent signals—even fields not mapped to standard Salesforce objects.
- NATIVE ROI DASHBOARD Track SFNA's impact on pipeline, opportunities, and revenue with built-in Salesforce reporting and analytics.
- ADVANCED WORKFLOW AUTOMATION Trigger custom workflows based on Intent spikes, Scoops updates, or data enrichment events. Route leads intelligently.
- ENTERPRISE GOVERNANCE Custom duplicate rules, field mapping controls, and role-based permissions ensure data quality and compliance.
Category rankings
As of Jul 8, 2026- Marketing And Intelligence#1of 19Top 6%
- Sales Intelligence#6of 353Top 2%
- Sales Productivity#8of 184Top 5%
- Marketing#14of 930Top 2%
- Sales#34of 1,704Top 2%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Salesforce Native Application by ZoomInfo ranks for 43 keywords across Salesforce AppExchange. Here are the top 3:
- Rank #1
- Rank #1
- Rank #1
Competitors & alternatives
Salesforce Native Application by ZoomInfodoesn't have curated competitor matchups yet. Other tracked marketing and intelligence apps on Salesforce:
Frequently asked questions
What is Salesforce Native Application by ZoomInfo?
Salesforce Native Application by ZoomInfo is an app for Salesforce. It currently holds a 4.6-star rating from 348 merchant reviews, and it has been listed on the marketplace since 2019. It is listed under the Marketing And Intelligence category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by ZoomInfo.
Is Salesforce Native Application by ZoomInfo free?
Salesforce Native Application by ZoomInfo does not offer a permanent free plan on Salesforce. Pricing starts at 120, and the listed tiers are ZoomInfo SFNA. Trial availability and exact billing terms are mirrored from the live Salesforce listing and may change between refresh cycles, so always confirm the headline price on the source marketplace before installing.
Who uses Salesforce Native Application by ZoomInfo?
Salesforce Native Application by ZoomInfo is actively installed across Salesforce stores tracked by AppRanks. Its review base of 348 suggests adoption is concentrated in growth-stage and mid-market stores. It is part of the Marketing And Intelligence category on Salesforce.
Where does Salesforce Native Application by ZoomInfo rank on Salesforce?
Salesforce Native Application by ZoomInfo currently sits at position #1 in the Marketing And Intelligence category on Salesforce. That places it in the top 5% of 19 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Salesforce Native Application by ZoomInfo integrate with?
Salesforce Native Application by ZoomInfo lists 4 integrations on its Salesforce marketplace page. The most prominent are Sales Cloud, Service Cloud, CDP, Sales Cloud. Integration data is mirrored from the live Salesforce listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.