Should I choose Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees or Conga Composer | Document generation and reporting for Salesforce made easy?

AppRanks cannot separate these two on rating, because neither publishes one. Conga Composer | Document generation and reporting for Salesforce made easy does carry the larger published review base (950 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees or Conga Composer | Document generation and reporting for Salesforce made easy?

Both apps are one-click installs from the Salesforce AppExchange. Conga Composer | Document generation and reporting for Salesforce made easy has the deeper published review base (950 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees typically suits early-stage and growth-mode teams based on its published review base (0 reviews). Conga Composer | Document generation and reporting for Salesforce made easy typically suits early-stage and growth-mode teams based on its published review base (950 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees and Conga Composer | Document generation and reporting for Salesforce made easy?

Migration support varies by app and category. Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees and Conga Composer | Document generation and reporting for Salesforce made easy both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

Buying Groups: One vs Conga Composer | — Salesforce

Conga Composer | Document generation and reporting for Salesforce made easy vs Buying Groups

Side-by-side comparison · 24 data points

Conga Composer | Document generation and reporting for Salesforce made easy

4.7·950reviews

Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source.

salesforcepaid

Change

1. Listing metadata

Field-level data

	Buying Groups	Conga Composer \| Document generation and reporting for Salesforce made easy
Tagline	“Automatically identify and track B2B buying committees in Salesforce - group Accounts, Leads, Contacts and associated Opportunities into Buying Groups using intelligent name matching, including Campaign Engagement Scoring and New Business tracking.”248 chars	“Automatically generate your most critical company documents, such as proposals and quotes, contracts, bills and invoices, and customer communications documents using pre-built or customized templates automatically populated with data from any source. ”252 chars
Description	1190 / 2000 chars60% used	961 / 2000 chars48% used
Screenshots	—	—
Languages	en	nlenfifrde+11 more
Platforms	Salesforce	Salesforce
Developer	Three Infinity	Conga

At a glance

8 metrics · auto-computed

Feature comparison between Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees and Conga Composer | Document generation and reporting for Salesforce made easy
Metric	Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees	Conga Composer \| Document generation and reporting for Salesforce made easy
Rating	—	4.7 ★
Total reviews	0	950
Free plan	★ Yes	—
Pricing	free	paid
Pricing tiers	—	1 tier
Listed features	9	9
Languages	1 supported	16 supported
Listed since	Jul 2026	Nov 2009

AppRanks verdict

Generated from live data on this page

The call

Based on the data on this page, Conga Composer | Document generation and reporting for Salesforce made easy is the stronger choice for most Salesforce AppExchange admins — 4.7★ vs Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing

On pricing, Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees offers a free tier (free) while Conga Composer | Document generation and reporting for Salesforce made easy starts at paid. For early-stage teams validating fit, the free-tier path lets you run the app on real workloads before committing budget.

Review base

Conga Composer | Document generation and reporting for Salesforce made easy has the larger user base (950 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Conga Composer | Document generation and reporting for Salesforce made easy; mid-market and enterprise admins with specific feature requirements should evaluate both — Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees's 0-review base may include the workflow context that matches your specific use case better than Conga Composer | Document generation and reporting for Salesforce made easy's broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees audit • Conga Composer | Document generation and reporting for Salesforce made easy audit

Listed	July 23, 2026	November 10, 2009

Last updated	—	—

3. Features

As listed by each developer

Buying Groups

AUTOMATIC BUYING GROUP CREATION: Accounts and Leads are automatically grouped into Buying Groups using intelligent name matching. Includes Account to Account, Account to Lead, Lead to Account and Lead to Lead matching for comprehensive coverage.
FIVE MATCHING METHODS: Exact, Stripped Exact, Fuzzy, Hierarchy and Email Domain matching ensure the highest possible match rate across your data.
REAL-TIME ENGAGEMENT SCORING: Campaign responses from Contacts and Leads update Buying Group engagement scores instantly, giving sales and marketing teams live visibility of buying committee activity.
NEW BUSINESS VS EXISTING CUSTOMER INTELLIGENCE: Leads and Accounts are brought together in a single Buying Group, giving your team a unified view of both new business opportunities and existing customer relationships across the entire buying committee.
OPPORTUNITY TRACKING: Opportunities are automatically linked to Buying Groups, giving a complete picture of pipeline activity per buying committee.
THREE AUTOMATION TIERS: Choose Automatic, Suggested or Manual mode to match your team's workflow and data governance requirements.
CONFIGURABLE MATCHING SETTINGS: Adjust fuzzy match threshold, name prefix and suffix strip lists, engagement score rolling window and more from a single settings record.
PRIMARY ACCOUNT MANAGEMENT: Automatically designates and tracks the primary Account within each Buying Group, keeping your data clean and consistent.
EASY INSTALLATION: Installs in minutes with automatic default settings creation. Includes a Permission Set for straightforward user access management.

Conga Composer | Document generation and reporting for Salesforce made easy

Get up and running quickly with Composer to reduce document delivery time. Gain additional insights with notifications and document history that increase visibility, speeding up team velocity, processes, and business cycles.
Merge data from anywhere into any template with the Conga Composer API. Easily embed document generation solutions into any website, app, and/or platform, and populate documents with data from any system of record while sending and saving as needed.
Fully control standardization and branding of your documents, ensuring everything you send out is accurate and current
Eliminate the risk of data inconsistency across your business cycle, including manual errors and rogue discounting from your teams.
Fully white label your document and agreement process to improve customer experience and lower security risks
Complete, accurate documents to address almost any use case in .PDF, Microsoft Word, Excel, PowerPoint, and HTML formats.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Buying Groups	Conga Composer \| Document generation and reporting for Salesforce made easy
buying	#1	Not ranked
your business	Not ranked	#1
documents such	Not ranked	#1
salesforce cloud	Not ranked	#1
lead	#71	Not ranked

7. Quality signals

Reviews · velocity · latest sentiment

Signal	Buying Groups	Conga Composer \| Document generation and reporting for Salesforce made easy
Average rating	—	4.7 ★ (950)
Rating distribution	5— 4— 3— 2— 1—	573% 418% 30% 20% 19%

5 latest reviews · each app

Buying Groups

No reviews yet.

Conga Composer | Document generation and reporting for Salesforce made easy

Jan 14, 2026
Billing Practices Are a Dealbreaker (Unauthorized Seat Added at Renewal) We’ve been a Conga customer for ~15 years, and I’m disappointed to say the billing experience has deteriorated to the point where I would not recommend this product based on account management and invoicing practices alone. At renewal, our invoi

8. App details

Long-form description · keyword frequency

Buying Groups

What is Buying Groups? Buying Groups is a native Salesforce app that automatically identifies and tracks buying committees across your Accounts, Leads and Contacts. In B2B sales, decisions are rarely made by one person - Buying Groups helps your team see the full picture of who is involved in a purchasing decision. How it works When a new Account or Lead is created, Buying Groups analyses the name and email domain and assigns it to an existing Buying Group or creates a new one automatically. No manual data entry required. Matching Methods • Exact Name • Stripped Name • Hierarchy • Fuzzy Name • Email Domain Engagement Scoring Every Campaign response from a Contact or Lead updates their Buying Group engagement score in real time - giving your team instant visibility of buying committee engagement. Automation Tiers Automatic, Suggested or Manual - choose the level of automation that suits your team. Buying Groups is the ideal way to bring together and manage your Accounts, Leads and Contacts that belong to the same buying committee, unifying disparate Salesforce records into a single, comprehensive view that reflects how your customers and leads actually make decisions.

Top keywords

buying10×5.32%
buying groups5×2.66%
groups5×2.66%
name4×2.13%
engagement3×1.60%
leads3×1.60%
team3×1.60%
accounts2×1.06%
accounts leads2×1.06%
automatically2×1.06%
automation2×1.06%
buying committee2×1.06%

Conga Composer | Document generation and reporting for Salesforce made easy

With Conga Composer, easily create beautiful and accurate digital documents using pre-built or customized templates automatically populated with data from Salesforce. Send consistent and personalized documents that elevate your brand and delight your customers. Generate any document: ✔ Quotes ✔ Proposals ✔ Account plans ✔ Invoices/receipts ✔ Contracts ✔ Work orders ✔ Reports & charts ✔ Shipping documents ✔ And more! Into the following formats: ✔ Word ✔ Excel ✔ PowerPoint ✔ PDF ✔ HTML Extend efficiency with: ✔ Conga Batch: Create and send documents as a batch on a custom schedule ✔ Conga Trigger: Create documents with no clicks using customizable triggers ✔ Conga Composer API: Directly embed Composer into your website, portal, or application Integrations: ✔ Conga Contracts for Salesforce ✔ Conga Grid ✔ Conga Sign Compatible with Sales Cloud, Service Cloud, Experience Cloud, Revenue Cloud, Communities, Portals, Platform, Salesforce1 & Lightning

Top keywords

conga7×5.69%
documents5×4.07%
cloud4×3.25%
composer3×2.44%
batch2×1.63%
conga composer2×1.63%
contracts2×1.63%
salesforce2×1.63%
send

Conga Composer | Document generation and reporting for Salesforce made easy vs Buying Groups

Conga Composer | Document generation and reporting for Salesforce made easy

1. Listing metadata

Buying Groups

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

Buying Groups · 3 changes

Conga Composer | Document generation and reporting for Salesforce made easy · 0 changes

7. Quality signals

5 latest reviews · each app

8. App details

Frequently asked

Is Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees or Conga Composer | Document generation and reporting for Salesforce made easy cheaper?

Should I choose Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees or Conga Composer | Document generation and reporting for Salesforce made easy?

Which is faster to set up, Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees or Conga Composer | Document generation and reporting for Salesforce made easy?

Which works better for small vs large Salesforce AppExchange admins?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Can I migrate data between Buying Groups: One Record for B2B Account, Contact & Lead Purchase Committees and Conga Composer | Document generation and reporting for Salesforce made easy?