Relay is the #28 ranked messaging app on Zendesk, with a 3.0 average rating from 5 reviews, with a free plan available, as of Sep 8, 2026.
Relay is a Zendesk Marketplace app by Zendesk Labs. With a rating of 3.0★ from 5 reviews, it currently ranks #28 in the Messaging category.
AppRanks data: Relay ranks #28 in Messaging on Zendesk Marketplace, placing it in the top 15% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Relay is a mixed-rating Zendesk app with a limited review volume. It is listed in the Messaging category on Zendesk Marketplace, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 5 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Zendesk Marketplace listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by Zendesk Labs — established developer track record
Cons
- −Average rating below 4.0 (3.0★) — read recent low-star reviews before committing
- −Limited review base (5) — ratings can shift significantly with new feedback
Looking to switch from Relay?
See Relay's alternatives ranked by audit score, rating, and review velocity.
About Relay
How Relay works
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Relay é um aplicativo desenvolvido pelo Zendesk Labs que envia mensagens de saída pelo WhatsApp e SMS. Para ver descrições e instruções de instalação em português, por favor visite esta página.
Relay es una aplicación creada por Zendesk Labs que envía mensajes salientes a través de WhatsApp y SMS. Para ver descripciones e instrucciones de instalación en español, por favor visite esta página.
Relay is your proactive WhatsApp & SMS bulk messaging tool, created by Zendesk Labs. What are some reasons to leverage Relay? Common use cases include
Proactively communicating service incidents
Targeting VIP customers for special events, promotions, etc
Communicating with attendees of special events
Soliciting additional feedback from loyal customers
With Relay you can:
Create a new template for WhatsApp or SMS
Submit templates to Meta for approval using rich text
Insert dynamic values from your user’s existing data to personalize templates
Include images, headers, call to action links and buttons, and quick replies
Create audience segments
Create and save your audience segment using Zendesk search or conditions on user data (up to 10,000 users at a time)
Reuse the same segments to compare their performance.
Create campaigns
Send a campaign to end users in your Zendesk instance
Manually include or exclude contacts in a campaign audience
Automatically protect users from receiving duplicated messages
Populate dynamic variables in personalized templates
View the status of campaign sends as it progresses as well as contacts per campaign, and their delivery status
Report on campaigns with delivered and opened rates
Compare the performance of two campaigns with basic A/B testing
Learn more about configuring the app, creating templates, and sending templates at this Help Center article.
This App requires access to the conversations API for advanced customizations (included in Zendesk Suite Professional plans or above). See About Sunshine Conversations for more information.
What you need to know about Zendesk Labs:
This app is made by Zendesk Labs where cutting edge solutions are tested. The app may not be feature complete, may contain bugs and may be withdrawn at any time.
To learn more about Zendesk Labs projects, and get engaged in the process, please visit our website.
By enabling this app, you agree to the Built By Zendesk Application Agreement.
Screenshots
Category rankings
As of Sep 8, 2026- Messaging#28of 192Top 15%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Competitors & alternatives
Relay doesn't have curated competitor matchups yet. Other tracked messaging apps on Zendesk:
Where Relay stands in the Messaging category
Relay ranks #28 of 192 apps in the Messaging category, placing it in the top 15% of the listing.
Frequently asked questions
What is Relay?
Relay is an app for Zendesk. It currently holds a 3.0-star rating from 5 merchant reviews, and AppRanks has been tracking its public marketplace data on the refresh cadence published in our methodology. It is listed under the Messaging category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Zendesk Labs.
Who uses Relay?
Relay is actively installed across Zendesk stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Messaging category on Zendesk.
Where does Relay rank on Zendesk?
Relay currently sits at position #28 in the Messaging category on Zendesk. That places it in the top 15% of 192 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.