Amplitude – Analytics, Session Replay, A/B testing and CDP for your website

Key features include:

Seamless integration: Easily connect your WordPress site to Amplitude’s Digital Analytics Platform without touching a line of code.

Out-of-the-box event tracking: Start tracking key metrics—page views, sessions, clicks, and more—on day one to immediately understand site performance.

Real-time insights: Access real-time data on user behavior, conversion rates, and engagement directly from your Amplitude dashboard.

User journeys: Understand your audiences’ journeys through your site to optimize pathways for engagement and conversions.

A/B Testing: Improve your website conversion by easily testing messaging, images, and CTAs in a few simple clicks.

Session Replay: Watch playbacks of user paths on your website to connect quantitative and qualitative insights and understand the bigger picture.

Retention analysis: Pair audience segments (cohorts) with retention reports to keep users coming back.

Feature optimization: Identify which features and pages drive engagement and which need improvement.

Behavioral cohorts: Dig into your data with behavioral segmentation capabilities and engage with those segments using our many marketing integrations.

Audience engagement: Build audience lists based on web visitor behaviors and personalize campaigns using behavioral insights

Collaborative analytics: Share insights across your team with built-in collaboration tools.

Simply put, Amplitude’s Digital Analytics Platform is the most complete solution for small teams. Our platform is both easy to use and powerful, helping you grow your business with data-driven confidence.

Thousands of small businesses as well as leading companies such as Paypal, Dropbox, eBay, and Coursera all use Amplitude to take action and drive growth with Amplitude.

“The power of Amplitude is the ability to answer one question, which leads to another question, which leads to more questions. Within moments, marketers can make this self-serve journey and find the direction they should take.”

— Anish Jariwala, Sr. Director, Marketing Strategy and Operations at Coursera

Whether you’re looking to improve user experiences, increase conversions, or boost engagement, the Amplitude for WordPress plugin provides the data and insights critical for success.

As always, we’re here to help! If you experience any issues or have questions not addressed by the FAQ below, don’t hesitate to contact us at plugins@amplitude.com.

Elevate your WordPress site with data-driven insights Make data-driven decisions to improve your WordPress site with Amplitude’s Digital Analytics Platform. For more information on getting started and maximizing your use of Amplitude, visit our documentation and support resources here.

Terms, Conditions, and Disclosures Amplitude may collect user data about your usage of our plugin. Please see our privacy policy to understand our policies and practices regarding the information that we collect.

Your use of the Amplitude Services is subject to the terms and conditions of the relevant customer agreement that you have executed with Amplitude, unless you have entered into a written master subscription agreement with Amplitude, in which case the most recent written master subscription agreement will govern your use of the Amplitude Services.