APO Product Options, Variants for Shopify App Store
By Mageworx
APO Product Options, Variants is the #31 ranked custom product app on Shopify, with a 4.7 average rating from 494 reviews, with a free plan available, as of Sep 4, 2026.
APO Product Options, Variants is a Shopify App Store app by Mageworx, launched June 2016. With a rating of 4.7★ from 494 reviews, it currently ranks #31 in the Custom product category.
AppRanks data: APO Product Options, Variants ranks #31 in Custom product on Shopify App Store, placing it in the top 6% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
APO Product Options, Variants is a highly rated Shopify app with a growing review traction. It is listed in the Custom product category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 494 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (4.7★) signals consistent merchant satisfaction
- +Free tier available — no card required to evaluate
- +Published by Mageworx — established developer track record
Cons
- −Single-category specialization (Product variants) — useful but limited if you need broad capabilities
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About APO Product Options, Variants
How APO Product Options, Variants works
Go beyond Shopify native product option limits. Create option sets to apply across products or add product-level options. Dynamically update product price based on the options the shopper selects. From swatches to file uploads & dimensional formula-based price calculator, build product options that fit any configuration. Build multi-step flows, add advanced rules like show/hide. Bulk edit to manage large catalogs fast. Bundle upsells as product add-ons to grow AOV. No-code setup.
Screenshots
Key features
- Unlimited product options & variant options: option sets + product-level options
- 31 option types: swatches, dropdown, buttons, text, range slider & file upload
- Dimensional price calculator: formula pricing by width / height / length
- Add-on products for upsells, bundles and cross-sells
- Conditional rules (show/hide) + multi-step flows, bulk add/edit & localization
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Checkbox Input OptionsAdd checkbox inputs to forms for user selections and preferences.table-stakes
- Checkout ProcessStreamline the checkout process to enhance customer experience and reduce cart abandonment.table-stakes
- Conditional Logic ImplementationImplement conditional logic for dynamic content and actions.table-stakes
- Conditional PricingSet pricing rules based on specific conditions or customer segments.common
- Custom and Bulk PricingCreate custom pricing options for bulk orders and special customers.common
- Custom CSS StylingApply custom CSS to personalize the look and feel of your store.common
- Custom TextAdd and style custom text to your designs easily.table-stakes
- Date ManagementManage important dates and deadlines for your business operations.common
- Dimension ManagementDefine and manage dimensions for products or data analysis.differentiator
- Discount OptionsOffer various discount options to enhance customer purchasing decisions.differentiator
- Dropdown MenusUtilize dropdown menus for easy navigation and product selection.table-stakes
- Dynamic PricingAdjust prices in real-time based on market demand and competition.common
- File Upload SupportEasily upload images and photos for your products.table-stakes
- Gift Wrapping OptionsProvide customers with various gift wrapping choices for their purchases.differentiator
- Hide Out-Of-Stock ItemsAutomatically hide products that are out of stock from the storefront.differentiator
- Multi-Select OptionsAllow users to select multiple items or options at once.table-stakes
- Numeric Input FieldsInclude numeric input fields for precise data entry in forms.table-stakes
- Page BuilderCreate custom landing pages easily with PageFly's drag-and-drop builder.common
- Preview FunctionalityPreview products and content before publishing to ensure quality and accuracy.common
- Product Add-OnsEnhance products with customizable add-on options for customers.table-stakes
- Radio Button SelectionImplement radio buttons for exclusive selection options in forms.table-stakes
- Setup ChargesManage and display any setup charges associated with your service.differentiator
- SKU ManagementOrganize and manage your product SKUs efficiently.common
- Stock AvailabilityShow customers the availability of products in stock.differentiator
- Product Swatches DisplayShow color and image swatches for product variations on your storefront.table-stakes
- Translation ServicesTranslate your store content into different languages.common
- Variants DisplayShow product variants clearly to enhance customer selection and experience.table-stakes
- Variant UpchargesApply additional charges for specific product variants to manage costs.common
Pricing plans
Development
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Starter14.99/month
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Most popular Growth29.99/month
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Category rankings
As of Sep 6, 2026- Custom product#31of 554Top 6%
- Product variant#31of 522Top 6%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
APO Product Options, Variants ranks for 29 keywords across Shopify App Store. Here are the top 3:
- Rank #11
- Rank #6
- Rank #6
Competitors & alternatives
APO Product Options, Variants doesn't have curated competitor matchups yet. Other tracked custom product apps on Shopify:
Frequently asked questions
What is APO Product Options, Variants?
APO Product Options, Variants is an app for Shopify. It currently holds a 4.7-star rating from 494 merchant reviews, and it has been listed on the marketplace since 2016. It is listed under the Custom product category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Mageworx.
Is APO Product Options, Variants free?
APO Product Options, Variants offers a free plan that merchants can install on Shopify without entering payment details. Paid tiers Starter, Growth unlock additional features for teams that outgrow the free plan. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses APO Product Options, Variants?
APO Product Options, Variants is actively installed across Shopify stores tracked by AppRanks. Its review base of 494 suggests adoption is concentrated in growth-stage and mid-market stores. It is part of the Custom product category on Shopify.
Where does APO Product Options, Variants rank on Shopify?
APO Product Options, Variants currently sits at position #31 in the Custom product category on Shopify. That places it in the top 6% of 554 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does APO Product Options, Variants integrate with?
APO Product Options, Variants lists 4 integrations on its Shopify marketplace page. The most prominent are Checkout, Customer accounts, Shopify Admin, PageFly. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.