Whols – Wholesale Prices and B2B Store Solution for WooCommerce vs Wholesale for WooCommerce

Whols is the complete wholesale solution for WooCommerce — set role-based pricing, manage wholesaler registration, and automate your B2B order rules, all from your existing store. 🔥 Trusted by 2,000+ businesses worldwide. Add a complete wholesale layer to your existing WooCommerce store without building a second site. Set role-based pricing, create a custom wholesaler registration form, control who sees which products, and automate order rules with smart dynamic conditions. 🖥️ Try Free Demo | 🚀 Try Pro Demo 🌐 Website | 💰 Purchase Pro | 📖 Documentation | 💬 Contact & Support 🗺️ Overview Whols turns any WooCommerce store into a fully functioning B2B or hybrid B2B+B2C store — without creating a second site or duplicating your product catalog: Set wholesale pricing — globally, per product, per variation, or per category Manage wholesale customers — with a registration form, approval workflow, and unlimited user roles Control visibility — show or hide products and prices based on customer role or login status Automate order rules — apply discounts, fees, BOGO offers, and shipping conditions dynamically Run B2B, B2C, or both — one dashboard, one product catalog, zero duplication 👥 Who Is Whols For? B2B store owners who want to sell exclusively to approved wholesale customers Hybrid store owners who serve both retail and wholesale customers from one site Agencies and developers building wholesale stores for clients 📺 Watch the Plugin Overview Prefer video over text? This short overview covers everything Whols can do — watch it before diving into the details below: 🆓 Free Features Wholesale Pricing Set wholesale prices on simple and variable products (per variation supported) Apply flat or percentage discounts globally across the store Set a minimum product quantity to buy Update wholesale prices via quick edit and bulk edit Show wholesale pricing on shop and product detail pages Display the amount customers save after purchase Registration & Roles Assign a wholesaler registration form to any page Use the registration form shortcode [whols_registration_form] on any page or post Customize registration form fields visually — no coding required Add custom or additional fields via filter hook Customers can request to become wholesalers Approve requests manually Assign the wholesale role to existing customers Customize the registration success message Email notification on every new registration Visibility & Access Show or hide retailer price from wholesale customers Hide wholesale prices from guests (login to see price) Hide “Wholesale Only” products from regular customers Hide general products from wholesalers Wholesale prices visible only to users with the Wholesaler role Checkout, Shipping & Tax Allow free shipping for wholesalers Disable coupon codes for wholesale customers Exclude tax for wholesale users Save Order List for quick repeat purchases Request a quote for products (wholesalers can request quotes directly) Customization & Compatibility Customize frontend labels (Retailer Price, Wholesaler Price, Save Amount) Redirect to a specific page after registration or login Design customization options for wholesale price display Custom Thank You page message for wholesale orders Reset all settings to default with one click Compatible with WPML, Polylang, and CURCY Multi Currency Easy-to-use dashboard — no coding required 💎 Premium Features Advanced Pricing & Roles ✓ Create and manage unlimited wholesale user roles ✓ Set different prices for different wholesaler roles ✓ Set different prices for individual users ✓ Category-wise product pricing (flat or percentage) ✓ Category-wise pricing for different roles ✓ Tiered pricing based on quantity (with quick edit and bulk edit support) Registration & Forms ✓ Visual registration fields manager and editor ✓ Add custom fields without coding ✓ Use WooCommerce billing fields in the registration form ✓ Add file upload fields to the registration form ✓ Google reCAPTCHA v3 spam protection ✓ Approve or reject wholesalers directly via email ✓ Set a default wholesaler role for new registrations ✓ Auto-approve new wholesaler registrations Store Access & Control ✓ Restrict wholesale store access ✓ Restrict access to the entire website or only the Shop page ✓ Allow access to logged-in users or only wholesale-role users ✓ Role-based payment method control ✓ Role-based free shipping Dynamic Rules ✓ Create smart checkout rules based on cart value, item count, product, user role, or promo code ✓ Apply cart-wide discounts automatically ✓ Add extra fees (e.g., customs charges or documentation fees) ✓ Enable Buy One Get One (BOGO) offers ✓ Grant free shipping based on conditions ✓ Schedule rules to run during specific date ranges ✓ Inspect all active rules with the built-in Rules Inspector tool Sales & Order Tools ✓ Bulk Order Form for fast, high-volume purchasing ✓ Admin can place wholesale orders on behalf of any customer ✓ Pay using digital Wallet ✓ Unlimited saved order lists per customer (Free version supports one list) ✓ Advanced WooCommerce sales reports (by customer, by role, by product) Communication ✓ Conversation feature — message customers directly from the admin ✓ Email notifications for registration, approval, and rejection Purchase Whols Pro → 🔌 Integrations WooCommerce Packing Slips — Auto-attach PDF invoices and packing slips to order emails FiboSearch — Advanced AJAX product search for wholesale stores WPML — Build a multilingual wholesale store Polylang — Additional multilingual support CURCY Multi Currency — Sell in multiple currencies 🎬 Video Tutorials How to install Whols and complete the basic setup How to add a wholesaler registration form and approve wholesale roles How to set wholesale prices for individual products or variations How to set wholesale prices for different categories How to add tiered pricing for wholesalers in WooCommerce How to create wholesaler roles and assign to existing customers How to set different prices for different wholesale customers How to hide wholesale prices from guests or retail customers How to hide wholesale products from guests or retail customers How to enable free shipping for wholesale customers How to apply cart discounts using Dynamic Rules How to add extra fees to cart using Dynamic Rules How to control payment methods — step-by-step guide Community Tutorial — Full Whols walkthrough 💬 What Our Users Say Perfect for Wholesalers & B2B I had tried several other Wholesaler plugins and found either drawbacks or issues with all of them. The Whols plugin works perfectly for my needs with plenty of options going forward. Its excellent. — @mark666 The BEST Wholesale plugin! I absolutely love this Wholesale plugin, it’s easy to setup and has everything you need in order to create a good wholesale website. I am deeply grateful for the exceptional support provided. — @nicola-tweed Amazing Support The service of the Whols Team was one of the best so far. They were very patient, but efficient and solved all the issues very professionally. I love this plugin and appreciated the kind support a lot! — @cedricbaguilar AWESOME PLUGIN!! Really thank you! I wasted so many hours trying to find a suitable solution for my site. It’s easy to setup and has everything you need. — @bobbymenas See All Reviews 🔥 Other Popular Plugins by HasThemes ShopLentor (formerly WooLentor) – WooCommerce page builder plugin with 120+ free Elementor widgets, 110+ WooCommerce templates, and Gutenberg Blocks. 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Wholesale for WooCommerce is a WooCommerce wholesale plugin that lets you run retail (B2C) and B2B wholesale from a single store, no second website, no separate checkout. Add wholesale prices to simple and variable products, create quantity-based tiered pricing, and onboard wholesale buyers through a dedicated registration form, all from your existing WooCommerce dashboard. Whether you’re searching for a WooCommerce wholesale prices plugin, a WooCommerce B2B plugin, or a simple way to add bulk pricing and a wholesaler role to your store, this free plugin gets a working wholesale setup running in minutes. 🔍 Live Demo | 📄 Documentation | ⭐ Get Pro Why Store Owners Choose This WooCommerce Wholesale Plugin One store, two audiences. Sell retail and wholesale from the same WooCommerce install with no duplicate catalog. Wholesale pricing that just works. Set fixed or percentage-based wholesale prices at the product or variation level in a couple of clicks. Reward bulk buyers automatically. Quantity-based tiered pricing gives wholesale customers a built-in reason to order more. Control who sees what. Wholesale prices stay hidden from guests and retail shoppers, visible only to approved, logged-in wholesaler-role customers. Real wholesale onboarding. A dedicated wholesale registration form with auto or manual approval turns interested buyers into approved wholesale accounts. Built to scale. REST API access and HPOS (High-Performance Order Storage) compatibility keep the plugin fast as wholesale orders grow. Key Features (Free Version) Wholesale Pricing — Set fixed or percentage-based wholesale prices on any product and product variation. Wholesale prices are only visible to logged-in wholesaler-role customers. Tiered Pricing — Create quantity-based discount tiers. Encourage bulk orders with automatic price breaks as customers add more to their cart. Wholesale Registration Form — Customers submit a registration request to become a wholesaler. Auto-approve or manually review each request. Email notifications keep users informed at every step. REST API — Manage wholesale products, prices, and user roles programmatically. Integrate with external services and automate wholesale operations. HPOS Compatible — Optimized for WooCommerce High-Performance Order Storage. Faster order processing and improved database efficiency. Hide Retail Prices — Optionally hide retail prices from guest users or non-wholesale customers. Control exactly who sees what on your store. Save Price Display — Show customers how much they’re saving with a discount amount displayed alongside the wholesale price. Mobile Optimized — Fully responsive. Wholesale pricing and registration work seamlessly on mobile devices. Translation Ready — .PO/.MO file support. Customize all frontend labels to match your language and brand. Feature List Add fixed or percentage wholesale prices to products Add wholesale prices to product variations (simple & variable) Tiered pricing with quantity-based discounts Wholesale prices visible only to Wholesaler-role customers Display discount/save amount alongside product price Wholesale user registration form with auto/manual approval Email notifications for registration requests Hide retail prices from non-wholesale users REST API for managing wholesale products and user roles HPOS (High-Performance Order Storage) compatible Mobile responsive and translation ready Who Is This Wholesale Plugin For? Manufacturers & suppliers who want a B2B wholesale price list buyers can order from directly Distributors & resellers who need quantity-based bulk pricing Retailers adding a wholesale program to an existing WooCommerce store Food, beauty, health & FMCG brands offering exclusive rates to salons, cafes, or retail partners Print, custom & made-to-order businesses that need role-based wholesale pricing Upgrade to Wholesale for WooCommerce Pro The free version gets your wholesale pricing, tiered discounts, and wholesaler registration up and running. Wholesale for WooCommerce Pro turns that foundation into a complete AI-powered B2B ecommerce platform for stores that need multiple buyer tiers, quote-based selling, and deeper control over pricing, tax, shipping, and access. Flagship Pro features: AI Assistant for B2B Store Management — Manage wholesale pricing, roles, registrations, products, and quotes using plain-language prompts, with Suggest Only, Apply After Approval, or Auto Apply permission modes. Product Table for Bulk Ordering — Let B2B buyers search, filter, compare, and add multiple products to cart from one table-based page, with optional one-page checkout and a mini cart. Request a Quote (RFQ) — Buyers add products to a quote basket, submit their own offered price, receive a downloadable quote PDF, and convert accepted quotes straight into an order. Unlimited Wholesale User Roles — Create as many buyer tiers as you need (Wholesaler, Distributor, Reseller, VIP Buyer), each with its own pricing, tax rules, shipping, and payment options. Advanced Tiered & Cart Discounts — Global, category, and product-level tiered pricing, plus cart-total discounts that reward larger orders automatically. Private Wholesale Store — Hide your entire catalog and pricing from retail visitors and require admin approval before buyers can log in and shop. Advanced Registration Form Builder — Drag-and-drop custom fields, Tax ID collection, file uploads, and reCAPTCHA spam protection on your wholesale sign-up form. Tax, Shipping & Payment Control by Role — Tax-exempt specific roles, restrict shipping methods and payment gateways per wholesale tier, and set minimum order quantity or subtotal rules. Wholesale Dashboard & Analytics — Track net/gross revenue, average order value, top customers, and order status from one B2B dashboard. CSV Import/Export — Bulk manage wholesale prices and products instead of editing them one by one. Requisition Lists, Backend Order Pricing & Subscription Support — Buyers save purchase lists for reorder, admins apply wholesale pricing on manually created orders, and recurring wholesale billing works via WooCommerce Subscriptions. See the full Pro feature comparison and upgrade → Compatibility Wholesale for WooCommerce works alongside the plugins you already use, including WooCommerce Cart & Checkout Blocks, HPOS, WPML, and Loco Translate. Pro adds deeper integrations with Currency Switcher, B2B Invoice Payment, Bulk Order Form, Sales Agent, and WooCommerce Subscriptions.