OptinCraft – Drag & Drop Optins & Popup Builder for WordPress vs Hustle –

PRO – Up to 65% OFF | Roadmap Grab attention, capture leads, and boost conversions fast. OptinCraft makes building high-converting optins & popups effortless with a simple drag-and-drop canvas builder in a fully WordPress-friendly environment. No coding, just results. Build Beautiful Popups with Drag & Drop Simplicity OptinCraft comes with an intuitive drag & drop builder that lets you create custom optin & popup designs easily. You can add text, images, countdown timers, and buttons while previewing your changes live. No coding, no confusion: just simple, visual control over your popup’s look and behavior. Every design is 100% responsive, so your popups look great on desktop, tablet, and mobile. Choose from Multiple Popup Styles OptinCraft gives you flexibility to design Popups that fit your campaign goals perfectly. You can use: Lightbox popups for email subscriptions or offers Floating bar popups for announcements or notifications Slide-in popups to promote new deals Sidebar popups for persistent visibility Each popup style feels modern and non-intrusive, keeping your visitors engaged without hurting their experience. Drag & Drop Canvas Builder in the Shadow of Gutenberg At first glance, it feels like you’re working in Gutenberg but it’s actually a powerful drag & drop canvas editor that works like Canva. Every click, every move flows naturally, letting creativity take the lead. Interesting, right? Mobile-specific Popups That Perform A large number of traffic comes from mobile users. OptinCraft ensures your popups are fully optimized for mobile screens, loading fast and displaying beautifully. You can even create mobile-specific popups to deliver device-targeted experiences. That means smoother engagement, better conversions, and a more enjoyable browsing experience for every visitor. Multi-Step Campaign A Multi-Step Campaign guides prospects through a structured journey that increases engagement and conversions by breaking the opt-in process into simple, intentional steps. Instead of asking for too much information upfront, OptinCraft captures micro-commitments first, then uses conditional logic and smart segmentation to deliver highly relevant messages and follow-ups. This approach reduces friction, improves lead quality, and allows you to personalize nurturing sequences based on user behavior and intent, resulting in higher opt-in rates, stronger trust, and better overall campaign performance. Smart Targeting & Trigger Controls OptinCraft gives you complete control over where, when, and to whom your popups appear. Use smart targeting options like: Device targeting (desktop, mobile, tablet) Page-level targeting (show popups on specific pages) Conditional display (custom rules for visibility) Target new visitors or returning visitors (PRO) Geo-location targeting (PRO) Trigger your popups with behavior-based controls such as: On page load After inactivity Click count Page Scrolled (PRO) On page exit intent optin (PRO) Custom selector click (PRO) On hover (PRO) These options let you build campaigns that appear at the right time without annoying your audience. Create Urgency with Timers and Schedules You can boost conversions by adding countdown timers to your popups. Perfect for flash sales or limited-time offers, timers add urgency and drive instant action. OptinCraft also lets you schedule popups with specific start and end times. Run seasonal promotions, limited-time events, or recurring announcements even when you’re offline. Stunning Templates for Every Campaign No design experience? No problem. OptinCraft includes a bunch of pre-made templates crafted to look professional and convert effectively. Each template is customizable with your branding, colors, and fonts. You can use Google Fonts to personalize your popups and match your website style. These ready templates save hours of design work and help you launch beautiful popups in minutes. Measure Success with Detailed Analytics OptinCraft’s powerful analytics dashboard helps you track performance in real-time. You can view: Campaign analytics for impressions, clicks, and conversions Device-wise data to see which popups perform best on mobile or desktop Country-wise analytics Page-wise and browser-wise analytics These insights help you optimize your designs, adjust targeting, and continuously improve your campaigns. Integrate with Your Favorite Tools OptinCraft connects seamlessly with your existing favorite tools, making automation easy. Available integrations include: Email Notification (Free) WooCommerce (PRO) EDD (Easy Digital Downloads) (PRO) SureCart (Upcoming) FluentCart (Upcoming) Mailchimp (PRO) Zoho CRM (PRO) FluentCRM (PRO) HubSpot (Upcoming) ActiveCampaign (Upcoming) MailPoet (Upcoming) Kit (formerly ConvertKit) (Upcoming) MailerLite (Upcoming) Google Sheets (PRO) Webhook (PRO) Zapier (Upcoming) Pabbly (Upcoming) FlowMattic (Upcoming) Slack (Upcoming) WPML (Upcoming) These integrations help you sync data, manage leads, and automate follow-ups, saving time while improving marketing efficiency. Seamless Compatibility with Popular Page Builders OptinCraft works hand-in-hand with your favorite design tools. Whether you’re crafting pages with Elementor, Gutenberg, Bricks, Beaver Builder, Brizy, Oxygen, Breakdance, or Divi, OptinCraft integrates flawlessly to fit your workflow. No clunky add-ons, no style mismatches, just seamless harmony between your design vision and conversion goals. Build and launch campaigns directly within your existing page builder environment, ensuring perfect alignment across your entire website. A/B Testing Made Simple Find what converts best with A/B testing. Test different headlines, designs, triggers, or layouts and see which one performs better. This feature helps you understand your audience’s behavior and optimize campaigns for maximum conversions. (Upcoming) You can deliver personalized experiences, increase engagement, and drive long-term results. Free Features You’ll Love Drag & Drop Popup builder Lightbox, floating bar, slide-in, and sidebar popups Mobile-specific popups Newsletter popup Countdown timers Conditional display Device and page-level targeting Campaign analytics Google Fonts support On-page load & inactivity triggers Campaign duplicate Multi-device responsive design Verification code / One-time password (OTP) (Upcoming) Built for Performance and Simplicity OptinCraft is optimized for speed and built with clean code that won’t slow down your website. Every popup loads fast and adjusts smoothly to your layout. The user-friendly dashboard ensures even beginners can create campaigns without confusion. With constant updates and improvements, OptinCraft stays aligned with modern WordPress standards. Get in Touch With Us Join Our Facebook Community | Facebook Page | LinkedIn Privacy Policy OptinCraft uses Appsero SDK to collect some telemetry data upon user’s confirmation. This helps us to troubleshoot problems faster & make product improvements. Appsero SDK does not gather any data by default. The SDK only starts gathering basic telemetry data when a user allows it via the admin notice. We collect the data to ensure a great user experience for all our users. Integrating Appsero SDK DOES NOT IMMEDIATELY start gathering data, without confirmation from users in any case. Learn more about how Appsero collects and uses this data.

Hustle is the ultimate marketing plugin for building a mailing list and converting site traffic. Lead generation just got easier with simple set up optin forms, targeted marketing popups, and designer-made templates. Build a social following while you’re at it with Hustle’s diverse social sharing capabilities. From the award winning developers of Smush image optimization and Forminator form builder at WPMU DEV. Hustle lets you easily grow your mailing list or display targeted ads across your site with popups, optins, slide-ins, widgets, and shortcodes. Access unlimited pop-ups, slide-ins, and social shares from the start with Hustle Pro. Level up immediately with unlimited campaign creation + access to the full suite of WPMU DEV performance and marketing plugins. Learn more about Pro. Instant Templates For Every Kind Of Offer Hustle makes the process of creating popups, slide-ins, and embeds easier with a range of pre-designed templates. The templates available represent a number of different use cases (e.g. Black Friday, giveaway, COVID notice, newsletter signup), meaning you can get started with a module that aligns with your campaign goals. See them in action below: Learn The Ropes With These Hands-On Hustle Tutorials How to Get the Most Email Subscribers Using Hustle How to Make the Perfect Popup with Hustle How To Get The Most Out Of Using Hustle Get Creative With Styling For Desktop and Mobile Hustle’s flexible appearance settings can help your marketing stand out. Choose colors, animations, layouts, drop shadows, and display conditions from the easy-to-use design settings for all your marketing modules. By default layouts and templates are fully mobile responsive. But you can also make granular adjustments (margins, padding, borders, container sizing) to ensure your modules are popping on all devices. Take Styling & Customization Even Further If you have an eye for detail you’ll love the additional customization options available with Hustle. As well as basic appearance elements like layout, images, typography, and color – Hustle allows for more advanced detailing like borders, spacing, shadow, module sizing, and more. There’s also custom CSS if you’d really like to make your modules your own. Highly Targeted Display Settings Hustle has all the behavior and condition settings you’ll need to target visitors with email opt-ins or ads. Set up intelligent conditions such as: specific pages and posts, visitor device/browser, country, source of arrival, post registration, browser cookie, and a whole lot more. Smart Triggers For Popups And Slide-ins As well as intelligent visibility conditions, Hustle also allows you to set up a range of behavior triggers for your popups and slide-ins. Including: time on page, scroll, exit-intent, and more. Set Specific Schedules For Best Results Hustle makes it easy to schedule exactly when you want your marketing modules to deploy. Set start and end dates, schedule modules to show on specific days of the week, at a certain time of day, and choose a custom timezone to adhere to. Reach Out To Visitors Via Email Once a user has engaged with one of your marketing modules it’s important to follow up with next steps or a simple welcome message. Hustle’s email settings allow you to easily whip up manual or automated email messages and establish that initial connection. Get Busy With Social Sharing Hustle includes top social icons for easily building your following on your favorite social networks. Quickly enable the most popular social networks and use floating social, widgets, and shortcodes to add followers. Facebook Twitter Pinterest Reddit LinkedIn VKontakte 500px Houzz Instagram Twitch YouTube Telegram WhatsApp Form Builder Integrations Hustle integrates with popular free form builders like Forminator, so you can embed your forms, polls, and quizzes into popups and slide-ins for interactive lead generation. Grow your following and capture more leads with Hustle. Grow Your Mailing List Hustle integrates with all the popular email services. Just connect your account and start collecting new subscribers. AWeber ActiveCampaign Campaign Monitor MailChimp & MailChimp groups Constant Contact ConvertKit GetResponse Mailster Hubspot Sendy Mad Mimi Mautic Infusionsoft Brevo MailPoet MailerLite iContact Zapier SendGrid Gutenberg WordPress Editor Block Hustle supports both the Classic Editor plugin and Gutenberg. When you’re ready to say goodbye to shortcodes, the Hustle block pulls your opt-ins and embedded content in for you. Smart Exit-Intent Hustle has exit-intent, a favorite of professional marketers, that detects when visitors are about to leave your site and – BOOM! A pop-up or slide-in to grab their attention. ReCAPTCHA Spam Warrior Keep bot subscribers from taking over your mailing lists. Hustle connects to Googles ReCAPTCHA to protect your signup forms from spam. Adblock is no Match for Hustle Hustle has the moves and displays pop-ups and slide-ins even when Adblockers try to block your content. Measure Performance and Results Whether you’ve created a popup, slide in, or embed, Hustle allows you to track the results of each individual module with intelligent tracking data, conversion stats, and insightful charts for a visual representation. You can also set up a custom widget and include stats on your WP dashboard. Features available in Hustle include: Pop-ups, slide-ins, widgets, embeds and after post opt-ins Ready-made marketing templates – Discount, sale, Black Friday, COVID-19 3 free popups upgrade to Hustle Pro for unlimited 3 free slide-ins upgrade to Hustle Pro for unlimited 3 free social share bars upgrade to Hustle Pro for unlimited 3 free embeds upgrade to Hustle Pro for unlimited Built-in designs editor for simple customization Color match your brand, like magic Smooth display animations Integrate with the best email services including: Aweber, MailChimp, MailChimp groups, Constant Contact, Sendy, Infusionsoft, GetResponse, Campaign Monitor, and many more Super powerful conditions for targeting your audience Schedule your modules to display at a specific time or date Track how many times pop-ups, slide-ins and opt-ins are displayed See submissions straight through WordPress Conversion rates overview 4 default layouts Easy management dashboard New features, layouts and sass coming every month What Do People Say About Hustle? ★★★★★ “I don’t know how I’ve survived this long without Hustle and Forminator, but I’m now using them on every website I build.” – sherylryan ★★★★★ “Recovering 15%+ of sales due to this. Insanely good. Thanks!” – lmbpack ★★★★★ “We used this plugin to build a beautiful pop-up to attract more users and increase conversion rate. Thanks” – inblch98 ★★★★★ “Maybe the only plugin with free “exit intent” feature. Simple but powerful.” – tutoruniversitario ★★★★★ “Wow, we needed so many pop ups for client’s websites with this COVID thing going on. We used the Hustle on all of them. No problems and they look great!” – tammylfinch A Note From Hustle Hey! This is Hustle, your trusted popup, email opt-in, and marketing plugin for WordPress. I’m part of the WPMU DEV team, a superhero-suite of WordPress plugins, services, and support. Here are some of our other free plugins: Smush – Image Compression and Optimization Forminator – Form, Quiz, Poll and Survey Builder Hummingbird – Speed up, Cache, Optimize Your CSS and JS Branda – White Label WordPress, Maintenance Mode and Coming Soon Pages My superhero friends run the WPMU DEV Blog, your source for the very best WordPress tutorials. If you need to be in the know about WordPress, check it out. Thanks for looking at Hustle, and I look forward to helping you market and grow your business with popups and more. Enjoy, The Hustle About Us WPMU DEV is a premium supplier of quality WordPress plugins, services and support. Join us here: https://wpmudev.com/ Don’t forget to stay up to date on everything WordPress from the Internet’s number one resource: WPMU DEV Blog Hey, one more thing… we hope you enjoy our free offerings as much as we’ve loved making them for you!