Fardo AI Visibility vs Trackbase Analytics

Fardo AI Visibility makes your WordPress site easy for AI crawlers (ChatGPT, Claude, Perplexity, Gemini, Grok, and others) to understand, and lets you monitor your brand’s visibility in AI engines from inside wp-admin. What the plugin does locally AI Feed (opt-in, 5 files served from your site root): /llms.txt and /llms-full.txt — short and full Markdown maps of your site for LLMs, following the llmstxt.org standard. /ai-feed.jsonld — JSON-LD feed with Organization, WebSite and an ItemList of recent content. /ai-overview.html — bare-HTML summary of your brand and content. /sitemap-ai.xml — AI-specific sitemap (home + pages + posts, ordered by modification). /robots.txt — extension that explicitly allows known AI crawlers and references the AI sitemap. Bot Traffic tracking: detects visits from 24 known AI/LLM crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended, etc.) via User-Agent and logs them to a custom table, with a sparkline view of the last 30 days inside wp-admin. Schema.org JSON-LD: injects Organization and WebSite JSON-LD in the of your front-end (toggleable). All five AI Feed files are opt-in: nothing is served at any public URL until you turn it on from the plugin’s settings. What the plugin does with the Fardo platform (optional, requires connecting an account) If you choose to connect a Fardo account through the OAuth flow inside the plugin, you also get: Hub: your AI Score (0–100) with breakdown by AEO, GEO and LLMO, and a hero chart with the historical evolution of your score. Rankings: competitive ranking by industry, plus a comparison of your brand against the competitors you defined during onboarding. AI Feed (custom): regenerate the five AI Feed files with content tailored to your brand (uses AI research over your site and public sources) and edit any file inline from wp-admin. Company configuration: edit the brand info (name, industry, value proposition, competitors, keywords) that Fardo uses to compute your score. Connecting an account is completely optional. Without an account, the plugin still serves the AI Feed and tracks bot traffic. External services This plugin can communicate with two external services operated by Fardo. No data leaves your site unless you trigger the connection or features that require them. Fardo platform (https://platform-fardo.com) — Used when you click “Connect with Fardo” in Settings (OAuth consent), when the plugin requests a new AI analysis on your behalf, or when the plugin polls the status of that analysis. Data sent: the brand information you fill in (brand name, industry, market, target audience, value proposition, competitors, keywords) and the domain of your site. Privacy policy and terms: https://platform-fardo.com. Fardo API gateway — Used to fetch your AI Score, the industry ranking, the hero chart, and to trigger the optional custom AI Feed generation. Authenticated requests use an OAuth access token that the plugin stores encrypted in your database and never exposes to the browser. The plugin does not send any data to either service until you explicitly connect an account or toggle a feature that requires the connection.

Trackbase Analytics is the official WordPress plugin for Trackbase. It gives you two things in one simple settings page: Analytics Tracking — enter your Trackbase project ID once and the Trackbase analytics script is automatically loaded in the of every page on your site. Crawler Analytics — detect bot and crawler visits server-side and send them to Trackbase. Works without Cloudflare, without JavaScript, and without any extra infrastructure. This plugin requires a (free or paid) Trackbase account and relies on the Trackbase third-party service to function. Both features are opt-in: nothing is sent to Trackbase until you enter a project ID and/or a crawler key in the plugin settings. See the “External services” section below for full details on what data is transmitted and when. External services This plugin connects to Trackbase, a third-party software-as-a-service platform operated by Trackbase, to provide its analytics and crawler-tracking functionality. The plugin is not functional on its own and requires a Trackbase account. The plugin only contacts the Trackbase service when you have entered a project ID and/or crawler key on the settings page. The service is provided by Trackbase. Its terms and policies are available here: Terms of Service: https://trackbase.ai/terms-of-service/ Privacy Policy: https://trackbase.ai/privacy-policy/ 1. Analytics Tracking script (https://app.trackbase.ai/js/tracker.js) When a Trackbase project ID is configured, a tag is added to the front end of your site that loads the Trackbase analytics script from app.trackbase.ai. This script runs in your visitors’ browsers and collects standard web analytics data such as page URL, referrer, browser type, screen size, and approximate location derived from IP address. What it is used for: collecting website analytics so you can view visitor data in your Trackbase dashboard. Data sent: standard web analytics events triggered in the visitor’s browser (page URL, referrer, browser type, screen size, approximate location derived from IP address). When it is sent: on every page view by a visitor on the front end of your site, only when a project ID is configured. Service provider: Trackbase Terms of Service: https://trackbase.ai/terms-of-service/ Privacy Policy: https://trackbase.ai/privacy-policy/ 2. Crawler Analytics ingest endpoint (https://app.trackbase.ai/api/ingest/wordpress-crawler) When a Crawler Analytics key is configured, the plugin detects bot/crawler visits on your server and sends a small JSON payload to Trackbase’s ingest endpoint for each detected crawler hit. What it is used for: monitoring how search engine and AI crawlers interact with your website so you can view crawler analytics in your Trackbase dashboard. Data sent for each crawler hit: timestamp, requesting client IP address, User-Agent string, requested host, requested path, HTTP method, referrer, HTTP response status, the source identifier “wordpress-plugin”, and the plugin version. When it is sent: only on front-end page requests where the User-Agent matches a known crawler/bot pattern, and only when a crawler key is configured. Service provider: Trackbase Terms of Service: https://trackbase.ai/terms-of-service/ Privacy Policy: https://trackbase.ai/privacy-policy/ By installing this plugin and entering your credentials, you authorize the plugin to transmit the data described above to Trackbase. To stop all transmission, clear the project ID and crawler key fields in the plugin settings. Privacy This plugin transmits data to a third-party service (Trackbase) as documented in the “External services” section above. The plugin itself does not store personal data in your WordPress database — only your Trackbase project ID and crawler key are stored as plugin options. The plugin automatically registers a suggested privacy policy text using wp_add_privacy_policy_content(). To include it in your site’s privacy policy, go to Tools → Privacy in your WordPress admin and review the suggested text for “Trackbase Analytics”. Site owners in jurisdictions with consent requirements (such as GDPR/ePrivacy in the EU/EEA, or similar laws elsewhere) are responsible for obtaining the appropriate visitor consent before enabling analytics tracking on the front end of their site. Support Questions? Visit www.trackbase.ai or use the Contact Support button inside the plugin settings.