Kit (formerly ConvertKit) – vs FunnelKit Automations –

Kit makes it easy to create, send and manage your email marketing campaigns; grow your email subscribers lists; send targeted email newsletters; sell more products and build your membership site – all by easily embedding email marketing / email subscriber forms anywhere on your WordPress web site. New to Kit? Creating an account is 100% free for your first 10,000 subscribers, making Kit an email marketing solution for everyone – whether you’re new to email newsletter marketing or a seasoned professional email newsletter marketer. Email Newsletter and Email Marketing Features Design email newsletter subscription forms in Kit, automatically appending them to any WordPress post or page, or displaying forms within your WordPress content using the supplied Gutenberg block and shortcode options. Perfect for building your email subscribers lists and growing your newsletter audience. Build landing pages in Kit, and display landing pages on a WordPress page to capture additional email subscribers for your newsletter List past email newsletters on your WordPress site to engage your newsletter subscribers Email Subscription Forms and Newsletter Forms Design forms in Kit, choosing from a variety of designs, customisable to your branding for your email newsletter strategy. Email newsletter sign up forms can be configured to: Send free content, such as a PDF newsletter Display when the user is about to leave the page Subscribe to an email newsletter, with powerful tagging and segmentation options for your newsletter subscribers Embedding Kit email subscription forms on your WordPress web site with the Kit Plugin is quick and simple: Choose a default form to be displayed below each individual Post Type (Pages, Posts and other public Post Types, such as WooCommerce Products) to grow your email subscribers Choose a specific email marketing form to be displayed below a specific Page, Post or custom post type Turn off form embedding at both site wide and/or individual Page/Post level to control your email newsletter strategy For greater control, Kit’s email marketing subscription forms can be displayed in specific sections of your WordPress site’s content, sidebars and footers by: Using the Kit Forms block in Gutenberg Using the [convertkit] shortcode in the Classic Editor Using the Form Builder block in Gutenberg, to build fully custom subscription forms directly in WordPress – perfect for following your theme’s styles Start collecting email subscribers today, building your newsletter audience and taking your email marketing to the next level. Form Builder Block Kit’s Form Builder block, for the WordPress block editor, gives complete control to design and customize your own subscription and email marketing forms – directly in WordPress. With the Form Builder block, you can: Add fields such as first name, email address, and custom fields Apply tags and sequences to subscribers for powerful segmentation Enable reCAPTCHA protection (if configured in your Kit account) Style forms using block editor controls, with full support for your block theme’s CSS and styling This makes the Form Builder block ideal for: Subscription forms to grow your email subscribers list Contact forms that connect directly to Kit Custom forms tailored to your email marketing strategy Build forms exactly how you want them, without touching a line of code, and start collecting the right email subscribers from day one. Membership Sites and Membership Content Protection Create powerful membership sites with Kit’s Membership Content feature. Require email subscribers to either purchase a Kit Product, or subscribe for free, to access your membership content – whether that’s a course, ebook, digital download, album, presets, coaching and more. This membership functionality transforms your WordPress site into a comprehensive membership platform. Subscribers access their membership by entering their email address, receiving a one time passcode by email and clicking the link in the email. That’s it – no complex membership plugins or payment gateways to configure for your membership site. There’s no limit to the number of Kit Products you can create for your membership site, and each can be assigned to one or more WordPress Pages and Posts, instantly turning them into membership-only content for your paid subscribers. Build a thriving membership community with ease. Whether you’re creating a paid membership site, or offering free membership access, Kit’s membership features provide the flexibility to monetize your content through membership subscriptions while growing your email subscribers list simultaneously. Send Email Newsletters and Email Marketing Campaigns Use Kit’s email marketing feature to build and send email newsletters to your subscribers and leads, with options to send email newsletters to segments of your newsletter subscriber list. Embed existing email newsletters on your WordPress web site, ensuring visitors never miss your email newsletter content, by: Using the Kit Broadcasts block in Gutenberg Using the [convertkit_broadcasts] shortcode in the Classic Editor Landing Pages for Email Newsletter Growth Design landing pages in Kit’s intuitive editor, choosing from a variety of landing page designs, customisable to your branding and ideal for building your email subscribers list or selling a product. Additional landing pages can then be embedded on your WordPress web site. Simply create or edit a WordPress Page, choose the Kit landing page from the Kit meta box settings to display, and you’re all set to begin growing your email subscribers list more effectively with targeted landing pages. Sell Products and Membership Access Embed buttons (or link text) to sell your Kit Products and Tip Jars in seconds – whether that’s digital goods, paid email newsletters, membership access, membership-only content, music, coaching and more. Perfect for membership sites and monetization. List Email Newsletters Continue your email marketing strategy by automatically publishing your past email newsletters to WordPress Posts, defining a WordPress author, category and cut-off date within the Plugin’s settings to keep your newsletter subscribers informed. Prefer to just list existing broadcasts, each linked to your Kit profile? Use the Broadcasts block or shortcode to embed your existing newsletters in any WordPress Page, Post or Custom Post Type, providing more touchpoints for your email newsletter content. Plugin Integrations With the Kit for WordPress Plugin, you also get integrations with: Elementor: Form and Broadcast widgets natively integrated with Elementor, to embed Kit forms and broadcast lists for your email newsletter strategy Contact Form 7: Automatically add email subscribers to Kit when they submit a Contact Form 7 form WishList Member: Automatically subscribe, unsubscribe and tag users based on their membership level – perfect for membership site management Our other WordPress Plugins provide further integrations between WordPress and Kit: Kit for WooCommerce: Subscribe, tag and assign sequences to customers at checkout, and send order data to Kit Kit for Gravity Forms: Automatically add email subscribers to Kit when they submit a Gravity Form, with tagging options What is Kit? Kit is the go-to email marketing hub for creators that helps you grow and monetize your audience with ease. Grow your audience: Increase subscribers with beautiful landing pages, sign up forms, and link pages that make your work stand out. Automate your email marketing: Create lasting connections and promote like a pro with our intuitive email editor, powerful sales funnels and subscriber list segmentation using tags. Sell your digital products: Market and sell your digital products and subscriptions with Kit to drive higher conversions and save big on fees. Documentation Full Plugin documentation can be found here. Configuration Configure the plugin by navigating to Settings > Kit in the WordPress Administration Menu, and clicking the Connect button Once connected, define the default forms to display on Pages, Posts and/or Custom Post Types (Optional) choose a specific Form to display when editing a Page, Post or Custom Post Type in the Page/Post/Custom Post Type’s Kit settings (Optional) use the Kit Form Shortcode or Block to insert Forms into your Page, Post or Custom Post Type content to enhance your email newsletter reach

FunnelKit Automations (formerly Autonami) is a powerful WordPress marketing automation engine that allows you to automate your marketing workflows. You can use FunnelKit Automations to: Create WooCommerce abandoned cart campaigns to recover the lost revenue. Create post-purchase follow-up sequences to educate and upsell customers. Set up a welcome email workflow to greet and get your customers onboard with on-brand welcome emails. Tag contacts, and add them to specified lists or sequences, update custom fields, and do so much more – just like you can in a popular CRM such as ActiveCampaign, Drip, ConvertKit, MailChimp, Klaviyo and others (PRO feature). Customize WooCommerce email templates – order confirmation, login details, delivery completed emails – with the in-built drag-and-drop visual email builder. Create targeted audience segments and reach out to them via beautifully designed broadcast campaigns. Unlock more money-making opportunities by connecting your business with various WordPress plug-ins such as LearnDash, WishList Member, Affiliate WP, and more. Connect your website to 1000’s other services by connecting FunnelKit Automations with Zapier, Integromat, Pabbly, Integrately, and more. And more. FunnelKit Automations (Formerly Autonami) is a simple yet powerful automation plugin that gives you complete control over your website and automation. It is user-friendly and makes it easy for you to set up effective automation that helps drive more sales while helping customers. FunnelKit Automations is backed by a fantastic support team that is helpful, caring, and responsive. I always receive quick replies, and they go out of their way to help me. I am genuinely grateful for their plugin, help, and the FunnelKit Team. — Anthony, And the best thing about FunnelKit Automations? We have no cap on contacts, which means you do not have to pay more as your contact list grows. That’s what FunnelKit Automations is to your eCommerce marketing automation game. How Can FunnelKit Automations Help You Automate Your Marketing? Engage better with your buyers with essential WooCommerce automations like welcome emails, abandoned cart recovery, post-purchase email sequences, customer win-back campaigns, and much more. You can create beautiful emails with a drag-and-drop builder and interact with your leads via newsletter campaigns. Now, you no longer need to have ten different plugins to do eCommerce marketing. FunnelKit Automations Lite (Free) Version FunnelKit Automations comes in two versions – Lite (Free) and Pro. The Lite version comes equipped with crucial pre-built automations that give you a headstart in your WooCommerce marketing automation journey, and you can build on it as your business grows. Create Automated Campaigns on the All-New Canvas Interface FunnelKit Automations is powered by the robust automation builder and the minimalist Canvas interface. A clean interface that allows you to visualize your workflow as you build it. It simplifies the automation-building process and view in-line analytics such as email open/click-through rates and more on the interface itself. In the Pro version, you can even view individual contact’s journey and in-depth analytics. Visualize and create powerful workflows precisely the way you want. View Abandoned Users and Other Cart-Related Details at One Place Abandoned cart users are crucial to your profits. These are the users who had almost completed their purchases but got distracted and left. If targeted properly, these users are very likely to come back and complete their purchases. FunnelKit Automations gives you cart-related information such as – recoverable, recovered, and lost carts. This information can be crucial to understanding your users and be the building blocks for your WooCommerce abandoned cart recovery campaign. Get One-Click Import Recipes FunnelKit Automations Lite comes with crucial pre-built marketing campaigns that you can import with one click, customize the email copy and delay time, and go live in a matter of minutes. You get automations such as – abandoned cart recovery, welcome email sequence for new customers, review collection emails, and a first purchase anniversary campaign. There are various other WooCommerce events that you can try out and create your custom WooCommerce marketing automations from scratch. With Autonami Lite, the following WooCommerce events are available at your disposal: Cart Abandoned Cart Recovered Order Created Order Created – Per Product Order Status Changed Order Item Refunded Order Item Stock Reduced Order Note Added Review Received If there are other users you’ve given permission to access your store, then you can track their activity with WordPress events such as User Created and User Login. Send Simple Text-Based Emails FunnelKit Automations Lite comes with a text-based email builder that allows you to create and send text emails with ease. Do not underestimate the power of simple text emails. In some automated campaigns, simple text emails have performed better than visual ones. Personalize your emails with merge tags, add a catchy subject line, and a persuasive preview text. FunnelKit Automations is GDPR compliant; hence, the ‘unsubscribe text’ comes pre-inserted. Time Your Emails Right with Delays FunnelKit Automations allows you to add delays to your email sequence and communicate with your customers on the right time. You can set delays in minutes, hours, days, weeks, and even months to better optimize your automated campaigns. My respect and appreciation for the FunnelKit Automations Team continue to grow as we migrate from a major ESP into FunnelKit. FunnelKit Automations is powerful and intuitive—and the support we receive (when needed) continually exceeds our expectations. What a delight it is to work with folks who care so deeply about the customers they serve and the products they build! — Stacy Farrell, FunnelKit Automations Lite Use Cases 1. Create High-Converting Abandoned Cart Recovery Sequence FunnelKit Automations allows you to create targeted and well-segmented WooCommerce abandoned cart recovery campaigns. Live-capture the cart as soon as the user enters the email. Works perfectly on mobile as well. Create segmented automated campaigns based on cart total, cart items items in the cart, the coupon used, whether the cart has coupons or not, etc. Intuitive cart abandonment analytics for quick stats of recoverable carts, recovered carts, etc. Auto ends the automation when a user completes the purchase. Set up delays in your emails in minutes, hours, and days. Pro feature: Send personalized WooCommerce discount coupon code based on the cart value or items (or any rule) with a set expiry time. Take a look at the video below: 2. Set up WooCommerce Follow-Up Emails for Post-Purchase Engagement Post-purchase or follow-up emails are sent out to engage with your customers after they’ve just bought from you. Here are some of the post-purchase engagement emails you can send: Shipment Check-In Email – Check with your new buyers about their shopping experience with you. Cross-Sell or Product Recommendation Email – Send automated emails to recommend products to customers based on the items they bought. Purchase Anniversary Email – Create an automated anniversary campaign with a WooCommerce discount coupon code on the 6-months or 1-year anniversary. Product Education Email – Educate them on how to use the product that they’ve just bought. This depends on what item they purchased and if that needs education. Take a look at the video to see all the post-purchase use cases: This is not it, we have some powerful use cases that you can execute with FunnelKit Automations Pro. But, before that, let’s understand what FunnelKit Automations Pro brings to the table! FunnelKit Automations Pro Version Even though you can do a lot with FunnelKit Automations Lite version, the Pro version unlocks a whole new spectrum of WooCommerce marketing automation that you never knew was possible within WordPress. FunnelKit Automations Pro lets you communicate with buyers to strengthen the relationship and lay the ground for the second sale. FunnelKit Automations Pro makes FunnelKit Automations a mini-CRM, allowing you to view 360° contact profiles, build targeted audiences, tag users, add them to sequences, run automated campaigns, send broadcasts, connect with form builders, and more – perform all the actions you can in an expensive SAAS-based CRM. All without leaving WordPress. Like many people, we have used Infusionsoft, Active Campaign, Mail Chimp, you name it, we have tried them all at one point or another, and NOTHING, ABSOLUTELY NOTHING, compares to FunnelKit Automations. When you pair FunnelKit Automations with your own SMTP servers like Sendgrid, Mailgun, and Amazon SES, you instantly control your own email marketing service, and even better, you control your own email marketing REPUTATION. Gone are the days of using services that send all their email from the same servers, so you don’t have to suffer from unreliable email delivery based on the bad habits of other users of the same service. You can now control everything and tie all your marketing in with your WordPress website, run email broadcasts, abandon WooCommerce cart emails, automated sequences based on user activity, and so much more. FunnelKit Automations is WONDERFUL, and their support is top-notch. — Monster Development, Get Actionable Insights on Your Dashboard FunnelKit Automations Pro adds more to the already incredible analytics dashboard. Along with the cart-related data, you get a list of your Top Automations, Top Broadcasts, and even Popular Emails. These lists can help you replicate your success by following the same formula. The dashboard also displays: – Total Contacts – Emails Sent – SMSs Sent – Total Orders – Total Revenues View Detailed Customer Profiles With detailed customer profiles, you can view all the important details of every contact on your list. With FunnelKit Automations Pro, you can get a deeper understanding of your customers. Quickly see the most important details about them – the latest engagement with your emails, total spend, total orders, last order date, AOV (individual), comparison to the store’s AOV, etc. These details can help you create targeted automated campaigns. Create advanced segmentation by tagging and listing the customers and creating a precise set of audiences to use in marketing campaigns. Send Broadcast Campaigns To Multiple Contacts With live cart capturing, FunnelKit Automations captures emails the moment it is entered on the checkout page. You can create an automation to tag users in real time. You can segment these users into audience sets like – US customers, repeat buyers, high-value customers, etc. You can tag your users in real-time and segment them into audience sets based on: – Geographical location – US Customers, Canada Customers, etc. – Products Purchased – Order Values – Coupon Used – AOV and Lifetime Spend – Engagement-related parameters – WordPress User Status, and more This audience segmentation will help pinpoint your emails and attain more engagement. Get Access to 20+ Advance Pre-Built Automations with One Click FunnelKit Automations Pro version unleashes 20+ marketing automations that you can import with just one click and boost your sales instantly. The library is every-growing and currently includes various email sequences like: Abandoned Cart Recovery Post-purchase email sequence Condition-based email sequence for precise targeting Turning Subscribers into Customers in 7 days WooCommerce Subscriptions – related email sequences Affiliates-related email sequences Customer Win-back campaign and even more Create Condition-Based Automated Workflows The most important and EXCITING benefit of FunnelKit Automations Pro is Condition – the ability to create condition-based automations. Create conditions based on cart total, cart items, contact fields, order total, items purchased, average order value, geographical location, and even saved audiences. Here are a few most-used Condition categories: Customer Details: Gender, Company, Date of Birth, etc. WooCommerce Cart Details: Cart Total, Total Revenue, Total Orders Count, Purchased Products, Used Coupons, AOV, First Order, Last Order, etc. Geography: Country, State, City, etc. Engagement: Last Open, Engaged, Unengaged, Last Click, etc. Broadcast: Broadcast Sent/Open/Clicked And more such amazing Conditions to create personalized email sequences. Such conditions allow you to focus more on the profitable side of your customers. Build advanced email and SMS sequences according to the conditions set and take your eCommerce marketing game up a notch. Create Targeted Campaigns with Advanced Actions Unlock a whole new spectrum of Actions with the Pro version. You can customize your email workflow with various actions such as: Messaging: Send Email, Send SMS, Send Message to a Channel/User FunnelKit Automations: Create Contact, Change Status, Update Fields, Add/Remove Tags, Add/Remove Contact to/from a List, Add Contact Note, End Automation WooCommerce: Create/Delete Coupon, Change Subscription Status, Assign/Update Membership Plan This is just the cream of the crop, as you delve deeper into FunnelKit Automations, you can add more actions to your email sequence. The Pro version opens up the advanced Actions and Delay functionalities and even more helpful features like adding Goals, Jumps, and Exits to your automations. Delay: Advanced delay functionalities let you send emails in the contact’s timezone, as well as at a specific time of a specific day. Add a delay until a custom date is picked by the user on a form submitted. Goals: If your email sequence has a common goal, then the automation will stop when the goal is achieved, i.e., the subsequent emails won’t go out. Examples of goals include – a link clicked, an order placed, a user subscribed, and more. Jump: Shorten your automations by making contacts jump from one node to another within the workflow. Exit: Exit the automation for all those contacts that don’t meet the set condition. These contacts will move out of your automation. Create Dynamic Coupon Codes to Instigate Urgency Who doesn’t love coupons? FunnelKit Automations Pro lets you build dynamic coupons from scratch right inside WordPress. Customize your WooCommerce discount coupon settings without leaving your workflow – set an expiry date for the coupon, add a discount amount (fixed or in percentage), add a prefix to the coupon code, enable free shipping, and more. Create personalized coupon codes with merge tags – with the user’s first name or last name. Once done, embed the coupon code inside your emails with ease. Create Beautiful Emails Using Built-In Email Builder and Engage Better with Broadcast Campaigns Do not know where to start with email designing? Our WooCommerce marketing automation plugin comes with an in-built visual email builder that empowers you to create beautiful emails that can send your click-through rates through the roof. FunnelKit Automations gives you content blocks for designing emails. From writing text and adding logos to showing products in emails – there are blocks for just about everything. Save these emails as templates and reuse them in future automated campaigns. Send and schedule broadcast campaigns/ newsletters in real-time. Engage better with your audience with newsletters and create a stronger bond. A/B Test Your Emails and Choose the Best-Performing Copy A lot of your email marketing campaign’s success depends on the copy of your email. If the subject line is catchy and the copy is engaging, you are halfway home. FunnelKit Automations Pro lets you split-test your emails and choose the best version that can maximize your campaign’s performance and bring in profits. You can create multiple versions of the same email by changing the subject line, altering the preview text, and more. FunnelKit Automations Pro Use Cases **1. [Create …