Kit (formerly ConvertKit) – vs WowOptin

Kit makes it easy to create, send and manage your email marketing campaigns; grow your email subscribers lists; send targeted email newsletters; sell more products and build your membership site – all by easily embedding email marketing / email subscriber forms anywhere on your WordPress web site, either using pre-designed forms from Kit or building your own with the Form Builder block. New to Kit? Creating an account is 100% free for your first 10,000 subscribers, making Kit an email marketing solution for everyone – whether you’re new to email newsletter marketing or a seasoned professional email newsletter marketer. Email Newsletter and Email Marketing Features Design email newsletter subscription forms in Kit, automatically appending them to any WordPress post or page, or displaying forms within your WordPress content using the supplied Gutenberg block, shortcode options and the Form Builder block. Perfect for building your email subscribers lists and growing your newsletter audience. Build landing pages in Kit, and display landing pages on a WordPress page to capture additional email subscribers for your newsletter List past email newsletters on your WordPress site to engage your newsletter subscribers Email Subscription Forms and Newsletter Forms Design forms in Kit, choosing from a variety of designs, customisable to your branding for your email newsletter strategy. Email newsletter sign up forms can be configured to: Send free content, such as a PDF newsletter Display when the user is about to leave the page Subscribe to an email newsletter, with powerful tagging and segmentation options for your newsletter subscribers Embedding Kit email subscription forms on your WordPress web site with the Kit Plugin is quick and simple: Choose a default form to be displayed below each individual Post Type (Pages, Posts and other public Post Types, such as WooCommerce Products) to grow your email subscribers Choose a specific email marketing form to be displayed below a specific Page, Post or custom post type Turn off form embedding at both site wide and/or individual Page/Post level to control your email newsletter strategy For greater control, Kit’s email marketing subscription forms can be displayed in specific sections of your WordPress site’s content, sidebars and footers by: Using the Kit Forms block in Gutenberg Using the [convertkit] shortcode in the Classic Editor Using the Form Builder block in Gutenberg, to build fully custom subscription forms directly in WordPress – perfect for following your theme’s styles Start collecting email subscribers today, building your newsletter audience and taking your email marketing to the next level. Form Builder Block Kit’s Form Builder block, for the WordPress block editor, gives complete control to design and customize your own subscription and email marketing forms – directly in WordPress. With the Form Builder block, you can: Add fields such as first name, email address, and custom fields Apply tags and sequences to subscribers for powerful segmentation Enable reCAPTCHA protection (if configured in your Kit account) Style forms using block editor controls, with full support for your block theme’s CSS and styling This makes the Form Builder block ideal for: Subscription forms to grow your email subscribers list Contact forms that connect directly to Kit Custom forms tailored to your email marketing strategy Build forms exactly how you want them, without touching a line of code, and start collecting the right email subscribers from day one. Membership Sites and Membership Content Protection Create powerful membership sites with Kit’s Membership Content feature. Require email subscribers to either purchase a Kit Product, or subscribe for free, to access your membership content – whether that’s a course, ebook, digital download, album, presets, coaching and more. This membership functionality transforms your WordPress site into a comprehensive membership platform. Subscribers access their membership by entering their email address, receiving a one time passcode by email and clicking the link in the email. That’s it – no complex membership plugins or payment gateways to configure for your membership site. There’s no limit to the number of Kit Products you can create for your membership site, and each can be assigned to one or more WordPress Pages and Posts, instantly turning them into membership-only content for your paid subscribers. Build a thriving membership community with ease. Whether you’re creating a paid membership site, or offering free membership access, Kit’s membership features provide the flexibility to monetize your content through membership subscriptions while growing your email subscribers list simultaneously. Pair membership content with a custom signup experience built using the Form Builder block, so visitors can join your membership site directly from the same page that pitches it – no separate landing page required. Send Email Newsletters and Email Marketing Campaigns Use Kit’s email marketing feature to build and send email newsletters to your subscribers and leads, with options to send email newsletters to segments of your newsletter subscriber list. Embed existing email newsletters on your WordPress web site, ensuring visitors never miss your email newsletter content, by: Using the Kit Broadcasts block in Gutenberg Using the [convertkit_broadcasts] shortcode in the Classic Editor Landing Pages for Email Newsletter Growth Design landing pages in Kit’s intuitive editor, choosing from a variety of landing page designs, customisable to your branding and ideal for building your email subscribers list or selling a product. Additional landing pages can then be embedded on your WordPress web site. Simply create or edit a WordPress Page, choose the Kit landing page from the Kit meta box settings to display, and you’re all set to begin growing your email subscribers list more effectively with targeted landing pages. Sell Products and Membership Access Embed buttons (or link text) to sell your Kit Products and Tip Jars in seconds – whether that’s digital goods, paid email newsletters, membership access, membership-only content, music, coaching and more. Perfect for membership sites and monetization. List Email Newsletters Continue your email marketing strategy by automatically publishing your past email newsletters to WordPress Posts, defining a WordPress author, category and cut-off date within the Plugin’s settings to keep your newsletter subscribers informed. Prefer to just list existing broadcasts, each linked to your Kit profile? Use the Broadcasts block or shortcode to embed your existing newsletters in any WordPress Page, Post or Custom Post Type, providing more touchpoints for your email newsletter content. Plugin Integrations With the Kit for WordPress Plugin, you also get integrations with: Elementor: Form and Broadcast widgets natively integrated with Elementor, to embed Kit forms and broadcast lists for your email newsletter strategy Contact Form 7: Automatically add email subscribers to Kit when they submit a Contact Form 7 form WishList Member: Automatically subscribe, unsubscribe and tag users based on their membership level – perfect for membership site management Our other WordPress Plugins provide further integrations between WordPress and Kit: Kit for WooCommerce: Subscribe, tag and assign sequences to customers at checkout, and send order data to Kit Kit for Gravity Forms: Automatically add email subscribers to Kit when they submit a Gravity Form, with tagging options What is Kit? Kit is the go-to email marketing hub for creators that helps you grow and monetize your audience with ease. Grow your audience: Increase subscribers with beautiful landing pages, sign up forms, and link pages that make your work stand out. Automate your email marketing: Create lasting connections and promote like a pro with our intuitive email editor, powerful sales funnels and subscriber list segmentation using tags. Sell your digital products: Market and sell your digital products and subscriptions with Kit to drive higher conversions and save big on fees. Documentation Full Plugin documentation can be found here. Configuration Configure the plugin by navigating to Settings > Kit in the WordPress Administration Menu, and clicking the Connect button Once connected, define the default forms to display on Pages, Posts and/or Custom Post Types (Optional) choose a specific Form to display when editing a Page, Post or Custom Post Type in the Page/Post/Custom Post Type’s Kit settings (Optional) use the Kit Form Shortcode or Block to insert Forms into your Page, Post or Custom Post Type content to enhance your email newsletter reach

🔥 Canva-like popup building flexibility for WordPress 📜 700+ eye-catching ready-made popup designs 🖇️ Integrations with 10+ email marketing and analytics tools 🤯 AI-powered copywriting with ChatGPT, Gemini, and Grok 🧪 Both manual and automated A/B testing available 🎯 Advanced targeting options for better conversion 💖 A plugin by WPXPO that powers 60K+ businesses 💪 Dedicated support team with 4.9/5 customer satisfaction on Trustpilot 🔥 WowOptin Pro | 📃 Documentation WowOptin is a popup builder plugin for collecting leads from various sources. It offers 700+ pre-designed popups, slides, hello bars, and in-line banners, plus 10+ integrations and built-in A/B testing to enhance lead collection with AI-powered copywriting. ✔ Subscriber ✔ Announcement ✔ Coupon ✔ Special Offers ✔ Exit Intent ✔ Increase Sales ✔ Boost conversions ✔ Gamification (Coming Soon) ✔ Feedback (Coming Soon) What can I do with WowOptin? WowOptin is just another opt-in and popup builder with more flexibility and dynamic controls. Let’s start exploring the different possibilities of WowOptin. Popups WowOptin helps you build the perfect pop ups based on your requirements. So you can collect leads, show discounts, or reduce abandoned carts. Here is a list of popups that you can make with WowOptin: ✔ Lead Magnet Popup ✔ Exit Intent Popup ✔ Contact Form Popup ✔ Announcement Popup ✔ Upsell Popup ✔ Cross-sell Popup ✔ And More Banner / Hellobar Showing banners or a hello bar is a great way to display sales campaign announcements. With WowOptin you can build eye catchy banners and display them on your desired pages or full site. It will make sure that all of your visitors are aware of the sales campaigns. Slides slides are another great way to showcase announcements or special offers. It ensures that your visitors have a good browsing experience and see the offer. You can adjust the position as per your requirements. Inline Forms It helps you create your opt-ins and place them on your desired position via shortcode. It can be on your blog posts, product pages, sidebar, or footer widgets. So you can create lead magnets or subscription forms and place them on the places you want. Multi-Step Form With WowOptin, you can also create multi-step forms to make them more engaging and conversion-focused. Like in the first step you can get the email ID and then you can show your announcement, discount coupon, or whatever you want. Canva Like Optin Builder Building optins and popups shouldn’t be hard and time-consuming. That’s why we have tried to make it simplified and user-friendly. You can just drag and drop elements, place them anywhere, customize and that’s all, your optin is ready. Adjusting element position is as easy as using Canva editor in WordPress. AI-Powered Copywriting Empower your copywriting with AI – use either ChatGPT, Grok, or Gemini to create catchy messages for your popups and banners. You can also create the messages in different languages! A/B Testing Conduct A/B tests on opt-in banners – see which ones perform the best. Only keep the best-performing popups and banners live using the manual or the automated testing functionality. Responsive You can also make the optin responsive to all types of devices. You just need to use your preferred device to see the presentation and adjust the position accordingly. And you can also hide any elements for specific devices. Premade Template WowOptin has a growing templates library if you don’t like to do things from scratch. You can just explore and import the one that suits your needs. Not only that but you can also further customize the premade templates to make them even better. Smart Trigger No matter how good your optins are, they will be wasted if they don’t appear at the right time. Thanks to WowOptin’s trigger options you don’t need to worry about that. The following are the available triggering options: ✔ After X Seconds ✔ After Scrolling X ✔ Inactivity Mode ✔ Exit Intent ✔ On Click Audience Customer segmentation is another important thing to create high-converting optins. WowOptin has the most advanced targeting options. So you can make your that the optins are displayed to the right person. Here is the list of available audience targeting options. ✔ Visitor Devices ✔ Visitor Types – New or Returning, Customer or Visitor ✔ Browser Languages ✔ GEO Location ✔ Operating System ✔ Traffic Sources Display Rules Display refers to which page(s) you want to display the optins. It can be blog posts, static pages, single product pages, or any other WooCommerce pages. And, if you use EDD, you can also target cart, checkout, etc pages with ease. Schedules Manually enabling and disabling optins is a challenging task. The good news is you don’t need to worry about it anymore. Because with WowOptin you can set start and end dates for the optins. So they will automatically stop showing once the duration is over. You can also schedule them based on specific days and times. Optin Intervals Interval is a very effective control to have if you don’t want to annoy the visitors and still want good results. It allows you to decide when and how many times the visitors will see the optins and when they will stop showing it. Other Wow Plugins As you are considering WowOptin, make sure to check out our other plugins that can also help you make your business WOW. 📄 WowInvoice: A reliable PDF invoices & packing slips plugin for WooCommerce that keeps your order documents organized and ready. 🚚 WowShipping 🔥: The most advanced and flexible table rate shipping plugin for WooCommerce with live rates from UPS, USPS, FedEx, DHL Express, Australia Post, Canada Post, and Sendle. ➕ WowAddons 🔥: The best product addons plugin for WooCommerce with 25+ extra options, custom fields, and conditional logic, allowing you to sell customizable products with ease. 📃 PostX: The first ever Gutenberg dynamic site builder plugin specially designed & developed for News, Magazine, and Blogging sites. 🏪 WowStore: Give your WooCommerce store the look and professional style it deserves. On top of that enjoy exclusive features to increase conversion and boost sales. 🤑 WowRevenue: The most advanced and unique WooCommerce plugin that boosts your revenue by increasing the order value without any extra marketing costs. 📦 WholesaleX: The complete solution for creating and managing WooCommerce B2B or B2B + B2C hybrid stores without breaking your bank. Author Developed by WPXPO. Contribute to WowOptin on Bitbucket and join the party. 3rd party as a service We use IPinfo to accurately determine the user’s IP address location, allowing us to display Optin based on their specific location in the world. We also use Pexels and Unsplash to provide stock images and videos to the user in the Optin Builder. Our Service Terms and Privacy Policy Read our Plugin Service Terms and Privacy Policy. Translations You can translate WowOptin on translate.wordpress.org.