Side-by-side comparison · 24 data points
| Instagram Follow | Substack | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — |
| Metric | Instagram Follow | Substack |
|---|---|---|
| Rating | ★ 5.0 ★ | 1.7 ★ |
| Total reviews | 3 | ★ 13 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free |
| Pricing tiers | 2 tiers | — |
| Listed features | 4 | 4 |
| Languages | 6 supported | 1 supported |
Based on the data on this page, Instagram Follow is the stronger choice for most Wix App Market site owners — 5.0★ vs Substack's 1.7★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Instagram Follow at Free plan available, Substack at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage site owners who need fast install and low risk should default to Instagram Follow; mid-market and enterprise site owners with specific feature requirements should evaluate both — Substack's 13-review base may include the workflow context that matches your specific use case better than Instagram Follow's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Wix App Market listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Instagram Follow audit • Substack audit
| — |
| Keyword | Instagram Follow | Substack |
|---|---|---|
| instagram follow | #1 | Not ranked |
| follow | #4 | Not ranked |
| posts | Not ranked | #4 |
| content | Not ranked | #10 |
| validate zipcodes | Not ranked | #10 |
Both Instagram Follow and Substack offer paid plans only. Instagram Follow starts at Free plan available; Substack starts at Free. Compare the per-tier features in the Pricing section above before committing.
Instagram Follow has the higher average rating (5.0★ from 3 reviews) compared to Substack (1.7★ from 13 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Instagram Follow holds the higher average rating (5.0★ vs 1.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Wix App Market. Substack has the deeper published review base (13 vs 3), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Instagram Follow typically suits early-stage and growth-mode teams based on its published review base (3 reviews). Substack typically suits early-stage and growth-mode teams based on its published review base (13 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Instagram Follow and Substack both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Instagram Follow" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
