Instagram Follow scores 72/100 (grade B) — 2 fails and 15 warnings across 32 checks.
Largest available rubric uplift: Technical & Support — fixing its five open checks (Privacy Policy, Demo Store, FAQ, Documentation and Tutorial) is worth up to 7.5 points on the overall score.
Top strength: Visual Assets at 88/100. Audited Nov 7, 2026.
Top fixes
Feature Tags(Categories & Discoverability, medium impact, up to 3.7 points) — No feature tags
Privacy Policy(Technical & Support, high impact, up to 2.5 points) — No privacy policy
Hero Video(Visual Assets, medium impact, up to 2.5 points) — No video content found
72/100
Grade B
Needs work
Section breakdown
Detailed checks & fixes
Title Length16/50 chars — under 50% of limit
Title Keywords2 keywords — could add more
Brand Name PositionTitle starts with a brand name
Separator UsageNo separator found
Medium impact
Title Length
Your title uses only 16 of 50 available characters. Add relevant keywords to improve discoverability.
Introduction35/200 chars — too short
Intro Keywords5 unique keywords
Description1196/2000 chars — under 60% of limit
Description Keywords89 unique keywords
Feature List4/5 features — add more
Feature ClarityAll features within 80 char limit
SEO Title16/60 chars
SEO Description35/160 chars
Medium impact
Introduction
Your introduction is only 35 characters. Use closer to 200 characters to fully describe your app.
App IconApp icon is set
Screenshot Count5 screenshots
Hero VideoNo video content found
Screenshot Variety5 unique screenshots
Medium impact
Hero Video
Add a demo video to increase engagement — listings with videos get higher conversion rates.
Category Count1 primary category
Category NamesAll categories have names
Feature TagsNo feature tags
IntegrationsNo integrations listed
Medium impact
Feature Tags
Add feature tags that describe your app's capabilities for better search matching.
Demo StoreNo demo store
Privacy PolicyNo privacy policy
FAQNo FAQ
DocumentationNo documentation link
TutorialNo tutorial or guide
Pricing Plans2 plan(s) with details
Medium impact
Demo Store
Set up a demo store so merchants can preview your app before installing.
Language Count6 languages supported
EnglishEnglish supported
SpanishSpanish supported
FrenchFrench not listed
GermanGerman not listed
PortuguesePortuguese not listed
Low impact
French
Adding French support would expand your reach to more merchants.
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6 weighted sections; each check scores pass / warning / fail. Strong at 85+, needs work at 65+. Full methodology · Glossary
Audited
How Instagram Follow's 72/100 breaks down
Instagram Follow's overall audit score is the weighted average of 6 section scores (grade B). Top strength: Visual Assets at 88/100. Largest available rubric uplift: Technical & Support — fixing its five open checks (Privacy Policy, Demo Store, FAQ, Documentation and Tutorial) is worth up to 7.5 points on the overall score. Other sections with open checks: Title Optimization (up to 5.6 points), Categories & Discoverability (up to 5.6 points), Description & Content (up to 4.7 points), Visual Assets (up to 2.5 points) and Languages (up to 2.5 points).
The rubric — its 6 baseline-weighted sections, shared check definitions and grade bands — is consistent across Wix App Market listings, while eligibility and measured coverage can differ when a source snapshot lacks a field. It is documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: corrections@appranks.io.
Frequently asked questions
What is Instagram Follow's Wix listing audit score?
Instagram Follow scores 72/100 (grade B) in the AppRanks listing audit. The score is the weighted average of 6 weighted sections: Title Optimization (15%), Description & Content (25%), Visual Assets (20%), Categories & Discoverability (15%), Technical & Support (15%), and Languages (10%). Section scores: Title Optimization 63/100, Description & Content 81/100, Visual Assets 88/100, Categories & Discoverability 63/100, Technical & Support 50/100, Languages 75/100. Scores are directly comparable when rubric version and coverage status match.
What is Instagram Follow doing well?
Instagram Follow's strongest section is Visual Assets at 88/100; 3 of 4 checks in it pass and 1 is open.
What should Instagram Follow fix first?
Technical & Support: Privacy Policy (No privacy policy; high impact), Demo Store (No demo store; medium impact), FAQ (No FAQ; low impact), Documentation (No documentation link; low impact), Tutorial (No tutorial or guide; low impact). Fixing them is worth up to 7.5 points on the overall score — the largest available rubric uplift; 5 other sections have smaller open fixes.