Swish (Wishlist King) vs Wonder Wishlist
Side-by-side comparison · 24 data points
Swish (Wishlist King)
Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.
Built for ShopifyShopifyFree trial available
Wonder Wishlist
Turn your wishlists into a shareable and crowd-fundable experience!
ShopifyFree trial available
At a glance
| Metric | Wonder Wishlist | Swish (Wishlist King) |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | 1 | ★ 290 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free trial available |
| Built for Shopify | — | ★ Yes |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Languages | 5 supported | 1 supported |
| Listed since | Jul 2024 | Nov 2015 |
AppRanks verdict
Generated from live data on this pageWonder Wishlist and Swish (Wishlist King) are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: Wonder Wishlist at Free trial available, Swish (Wishlist King) at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Swish (Wishlist King) has the larger user base (290 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Wonder Wishlist's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Wonder Wishlist audit • Swish (Wishlist King) audit
1. Listing metadata
Field-level data| Wonder Wishlist | Swish (Wishlist King) | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
2. Pricing & plans
Listed prices · monthly · USDTier
Wonder Wishlist
Swish (Wishlist King)
Free
Starter
45
- Create multiple wishlists
- Share their wishlist
- Invite friends to their wishlist
- Paid theme integration
- Standard support
—
Paid #1
Premium
75
- Create multiple wishlists
- Share their wishlist
- Invite friends to their wishlist
- Contribute to a wishlist
- Integration with your theme for free
- Premium support
Basic
19
- For stores on the Shopify Basic Plan
- Includes all features
- Free setup and onboarding
- Unlimited wishlists & saved items
- Unlimited sessions
Paid #2
Advanced
150
- Create multiple wishlists
- Share their wishlist
- Invite friends to their wishlist
- Contribute to a wishlist
- Integration with your theme for free
- Premium support
Shopify
29
- For stores on the Shopify Plan
- Includes all features
- Free setup and onboarding
- Unlimited wishlists & saved items
- Unlimited sessions
Paid #3
—
Advanced
49
- For stores on Shopify Advanced Plan
- Includes all features
- Free setup and onboarding
- Unlimited wishlists & saved items
- Unlimited sessions
Paid #4
—
Shopify
99
- Shopify Plus Plan includes:
- Up to 200k monthly site sessions
- Free white glove onboarding
- Dedicated account manager
- Hydrogen & headless stacks
3. Features
As listed by each developerWonder Wishlist
- Crowd-funded wishlist powered by friends’ contributions via Shopify’s PSP
- Share wishlists via link, email, WhatsApp, Facebook, Instagram...
- Create marketing automation with Klavyiyo
- 100% integrated into Shopify, works like a theme add-on with customizable UX
- Real-time wishlist tracking with a comprehensive dashboard
Swish (Wishlist King)
- Allow customers to Wishlist items throughout their entire shopping journey.
- Gain meaningful insights with advanced analytics and wishlist curation.
- Integrates with all themes to seamlessly match your stores aesthetic.
- Free setup & customisation service ensures everything looks and works perfectly.
- Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.
4. Categories & rankings
Shared categories on the same row · in-category position inline5. Category features
Marketplace-curated features per categoryWishlists13 shared · 23 total
Wonder Wishlist
- Favorites
- Guest wishlist
- Public wishlist
- Save for later
- Add to cart
- Dashboard
- Email sharing
- Multiple lists
- Share links
- Social sharing
- Custom icons
- Custom layouts
- Multi-language
- Custom registry
- Gift registry
- Online registry
- —Conversion analytics
- —Import and export
- —Custom branding
- —Email templates
- —Price alerts
- —Purchase alerts
- —Stock alerts
Swish (Wishlist King)
- Favorites
- Guest wishlist
- Public wishlist
- Save for later
- Add to cart
- Dashboard
- Email sharing
- Multiple lists
- Share links
- Social sharing
- Custom icons
- Custom layouts
- Multi-language
- —Custom registry
- —Gift registry
- —Online registry
- Conversion analytics
- Import and export
- Custom branding
- Email templates
- Price alerts
- Purchase alerts
- Stock alerts
5. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | Wonder Wishlist | Swish (Wishlist King) |
|---|---|---|
| shop | Not ranked | #134 |
| registration | #230 | Not ranked |
9. App details
Long-form description · keyword frequencyWonder Wishlist
Increase your sales by allowing your customers to create multiple shareable wishlists via link, email, or social media… and most importantly, with money pot contributions! Shared lists, fully customized to match your theme, receive contributions that the creator can withdraw as a gift card. Integrate Klaviyo to send automatic notifications to creators and friends. Track wishlist performance in real time with an intuitive dashboard.
Top keywords
- contributions2×3.13%
Swish (Wishlist King)
Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications.
Top keywords
- swish3×4.11%
- wishlist3×4.11%
- customer2×2.74%
Frequently asked
Common questions about this comparisonIs Wonder Wishlist or Swish (Wishlist King) cheaper?
Both Wonder Wishlist and Swish (Wishlist King) offer paid plans only. Wonder Wishlist starts at Free trial available; Swish (Wishlist King) starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.
Which has better reviews, Wonder Wishlist or Swish (Wishlist King)?
Wonder Wishlist (5.0★, 1 reviews) and Swish (Wishlist King) (5.0★, 290 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Should I choose Wonder Wishlist or Swish (Wishlist King)?
It depends on what you're optimizing for. Wonder Wishlist fits better if you prioritize broader integrations; Swish (Wishlist King) is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Which is faster to set up, Wonder Wishlist or Swish (Wishlist King)?
Both apps are one-click installs from the Shopify App Store marketplace. Swish (Wishlist King) has more onboarding documentation maturity (290 reviews vs 1), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Which works better for small vs large Shopify App Store stores?
Wonder Wishlist typically suits early-stage and growth-mode stores based on its review-base composition (1 reviews). Swish (Wishlist King) aligns more with early-stage and growth-mode stores (290 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Can I migrate data between Wonder Wishlist and Swish (Wishlist King)?
Migration support varies by app and category. Wonder Wishlist and Swish (Wishlist King) both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Wonder Wishlist" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
More popular comparisons
Other side-by-side comparisons in the same marketplaceBOOSTER AI SEO OPTIMIZER vs Judge.me Product Reviews AppFera Product Reviews App vs Judge.me Product Reviews AppJudge.me Product Reviews App vs SEOWILL: AI SEO & AI Blog PostTapita AI SEO Optimizer, Speed vs Judge.me Product Reviews AppJudge.me Product Reviews App vs Loox ‑ Product Reviews AppJudge.me Product Reviews App vs Okendo: Reviews & LoyaltyAdScale AI Ads Meta/Google Ads vs TikTokFacebook & Instagram vs TikTok
