RetainIQ vs WAX

RetainIQ edges out WAX: marketing on WhatsApp on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.

On pricing, RetainIQ offers a free tier (Free to install) while WAX: marketing on WhatsApp starts at $499/month. For early-stage teams validating fit, the free-tier path lets you run the app on real workloads before committing budget.

Recommended by size: small/early-stage merchants who need fast install and low risk should default to RetainIQ; mid-market and enterprise merchants with specific feature requirements should evaluate both — WAX: marketing on WhatsApp's 63-review base may include the workflow context that matches your specific use case better than RetainIQ's broader-but-shallower coverage.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is RetainIQ or WAX: marketing on WhatsApp cheaper?

RetainIQ is the cheaper option — it offers a free plan (Free to install). WAX: marketing on WhatsApp starts at $499/month. Both publish their pricing on the Shopify App Store; AppRanks mirrors what's listed on each refresh cycle.

Which has better reviews, RetainIQ or WAX: marketing on WhatsApp?

RetainIQ has the higher average rating (5.0★ from 41 reviews) compared to WAX: marketing on WhatsApp (4.8★ from 63 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose RetainIQ or WAX: marketing on WhatsApp?

RetainIQ holds the higher average rating (5.0★ vs 4.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, RetainIQ or WAX: marketing on WhatsApp?

Both apps are one-click installs from the Shopify App Store. WAX: marketing on WhatsApp has the deeper published review base (63 vs 41), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

RetainIQ typically suits early-stage and growth-mode teams based on its published review base (41 reviews). WAX: marketing on WhatsApp typically suits early-stage and growth-mode teams based on its published review base (63 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between RetainIQ and WAX: marketing on WhatsApp?

Migration support varies by app and category. RetainIQ and WAX: marketing on WhatsApp both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from RetainIQ" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.