Side-by-side comparison · 24 data points
Turn dropdowns into color/image, size swatches, combine listings, color variants, product options
| Swatchify ‑ Color Swatches | TikTok | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Metric | Swatchify ‑ Color Swatches | TikTok |
|---|---|---|
| Rating | 4.6 ★ | ★ 4.8 ★ |
| Total reviews | 25 | ★ 13k |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | ★ 2 tiers | 1 tier |
| Listed features | ★ 5 | 4 |
| Featured placements | — | 4 |
| Review velocity (30d) | — | 0 new |
| Languages | 1 supported | 19 supported |
| Listed since | Jul 2025 | Oct 2020 |
TikTok edges out Swatchify ‑ Color Swatches on rating (4.8★ vs 4.6★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Swatchify ‑ Color Swatches at Free plan available, TikTok at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. TikTok has the larger user base (13,337 reviews vs 25), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Swatchify ‑ Color Swatches's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to TikTok; mid-market and enterprise merchants with specific feature requirements should evaluate both — Swatchify ‑ Color Swatches's 25-review base may include the workflow context that matches your specific use case better than TikTok's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Swatchify ‑ Color Swatches audit • TikTok audit
| Last updated | — | — |
|---|
| Keyword | Swatchify ‑ Color Swatches | TikTok |
|---|---|---|
| tiktok pixel | Not ranked | #1 |
| tiktok | Not ranked | #1 |
| tiktok shop | Not ranked | #2 |
| color swatches | #6 | Not ranked |
| show variants as | #15 | Not ranked |
Not featured in any section recently.
| Signal | Swatchify ‑ Color Swatches | TikTok |
|---|---|---|
| Average rating | 4.6 ★ (25) | 4.8 ★ (13k) |
| Reviews · last 7 days | — | +0 |
| Reviews · last 30 days | — | +0 |
| Reviews · last 90 days | — | +0 |
Both Swatchify ‑ Color Swatches and TikTok offer paid plans only. Swatchify ‑ Color Swatches starts at Free plan available; TikTok starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
TikTok has the higher average rating (4.8★ from 13,337 reviews) compared to Swatchify ‑ Color Swatches (4.6★ from 25 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Swatchify ‑ Color Swatches fits better if you prioritize broader integrations; TikTok is the call if you need the higher-rated option. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. TikTok has more onboarding documentation maturity (13,337 reviews vs 25), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Swatchify ‑ Color Swatches typically suits early-stage and growth-mode stores based on its review-base composition (25 reviews). TikTok aligns more with established stores with steady traffic (13,337 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Swatchify ‑ Color Swatches and TikTok both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Swatchify ‑ Color Swatches" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
