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1. Listing metadata
Field-level data| Listrak | Para | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
| Listrak | Para | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
| Metric | Listrak: Email, SMS & Identity | Para: Voice SMS |
|---|---|---|
| Rating | 5.0 ★ | — |
| Total reviews | 23 | 0 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Aug 2020 | Apr 2023 |
Based on the data on this page, Listrak: Email, SMS & Identity is the stronger choice for most Shopify App Store merchants — 5.0★ vs Para: Voice SMS's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Listrak: Email, SMS & Identity at Free to install, Para: Voice SMS at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Listrak: Email, SMS & Identity; mid-market and enterprise merchants with specific feature requirements should evaluate both — Para: Voice SMS's 0-review base may include the workflow context that matches your specific use case better than Listrak: Email, SMS & Identity's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Listrak: Email, SMS & Identity audit • Para: Voice SMS audit
| Keyword | Listrak | Para |
|---|---|---|
| #784 | #202 |
Both Listrak: Email, SMS & Identity and Para: Voice SMS offer paid plans only. Listrak: Email, SMS & Identity starts at Free to install; Para: Voice SMS starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
AppRanks cannot separate these two on rating, because neither publishes one. Listrak: Email, SMS & Identity does carry the larger published review base (23 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Listrak: Email, SMS & Identity has the deeper published review base (23 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Listrak: Email, SMS & Identity typically suits early-stage and growth-mode teams based on its published review base (23 reviews). Para: Voice SMS typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Listrak: Email, SMS & Identity and Para: Voice SMS both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Para: Voice SMS" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
