Side-by-side comparison · 24 data points
Add unlimited product options. Includes a live product preview based on the options selected.
| W3 Custom Product Options | Shop | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Metric | W3 Custom Product Options | Shop |
|---|---|---|
| Rating | 4.8 ★ | 4.8 ★ |
| Total reviews | 171 | ★ 7.4k |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | 2 tiers | — |
| Listed features | 3 | ★ 5 |
| Featured placements | — | 2 |
| Review velocity (30d) | — | 304 new |
| Languages | 1 supported | 21 supported |
| Listed since | Dec 2015 | Sep 2020 |
W3 Custom Product Options and Shop are evenly matched on rating (4.8★ vs 4.8★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow. Pricing entry tiers: W3 Custom Product Options at Free plan available, Shop at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Shop has the larger user base (7,354 reviews vs 171), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. W3 Custom Product Options's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort of orders for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: W3 Custom Product Options audit • Shop audit
| Last updated | — | — |
|---|
| Keyword | W3 Custom Product Options | Shop |
|---|---|---|
| shop | Not ranked | #1 |
| shoppers | Not ranked | #1 |
| push notifications | Not ranked | #9 |
| custom product options | #15 | Not ranked |
| customer support tool | #205 | Not ranked |
Not featured in any section recently.
No tracked changes.
| Signal | W3 Custom Product Options | Shop |
|---|---|---|
| Average rating | 4.8 ★ (171) | 4.8 ★ (7.4k) |
| Rating distribution | 5— 4— 3— 2— 1— | 591% 46% 31% 21% 12% |
| Reviews · last 7 days | — | +70 |
| Reviews · last 30 days | — | +304 |
| Reviews · last 90 days | — | +1.1k |
No reviews yet.
Both W3 Custom Product Options and Shop offer paid plans only. W3 Custom Product Options starts at Free plan available; Shop starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
W3 Custom Product Options (4.8★, 171 reviews) and Shop (4.8★, 7,354 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
It depends on what you're optimizing for. W3 Custom Product Options fits better if you prioritize broader integrations; Shop is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Shop has more onboarding documentation maturity (7,354 reviews vs 171), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
W3 Custom Product Options typically suits early-stage and growth-mode stores based on its review-base composition (171 reviews). Shop aligns more with established stores with steady traffic (7,354 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. W3 Custom Product Options and Shop both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from W3 Custom Product Options" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
for my first start the experience is fantastic
Shop is an amazing channel for generating new sales and bringing new customers to your store. Highly Recommended by All In One Marketplace Canada https://allinonemarketplace.ca
I have used the Shop App for a long time now. I have made purchases through the Shop App, and it is easy to use and save products you want to buy for yourself, or for friends and family. I like how things are set up and easy to find. I especially like how they let you know when your package is arriving from start to fi
