Side-by-side comparison · 24 data points
Automated direct mail campaigns to increase sales & improve customer retention.
| Poplar Mail | Recart | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
| Metric | Poplar Mail | Recart: SMS & List Growth |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.7 ★ |
| Total reviews | 8 | ★ 475 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | ★ 3 tiers | 2 tiers |
| Listed features | 5 | 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Nov 2020 | Jul 2016 |
Poplar Mail edges out Recart: SMS & List Growth on rating (5.0★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: Poplar Mail at Free to install, Recart: SMS & List Growth at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Recart: SMS & List Growth has the larger user base (475 reviews vs 8), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Poplar Mail's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Poplar Mail; mid-market and enterprise merchants with specific feature requirements should evaluate both — Recart: SMS & List Growth's 475-review base may include the workflow context that matches your specific use case better than Poplar Mail's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Poplar Mail audit • Recart: SMS & List Growth audit
| Keyword | Poplar Mail | Recart |
|---|---|---|
| convert more | #23 | Not ranked |
| Not ranked | #61 | |
| messenger | Not ranked | #149 |
| help desk | Not ranked | #175 |
Both Poplar Mail and Recart: SMS & List Growth offer paid plans only. Poplar Mail starts at Free to install; Recart: SMS & List Growth starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Poplar Mail has the higher average rating (5.0★ from 8 reviews) compared to Recart: SMS & List Growth (4.7★ from 475 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. Poplar Mail fits better if you prioritize rating consistency; Recart: SMS & List Growth is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Shopify App Store marketplace. Recart: SMS & List Growth has more onboarding documentation maturity (475 reviews vs 8), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
Poplar Mail typically suits early-stage and growth-mode stores based on its review-base composition (8 reviews). Recart: SMS & List Growth aligns more with early-stage and growth-mode stores (475 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. Poplar Mail and Recart: SMS & List Growth both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Poplar Mail" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
