Omnisend vs Hextom

Omnisend Email Marketing & SMS and Hextom: WhatsApp, SMS & Push are evenly matched on rating (4.7★ vs 4.7★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.

Pricing entry tiers: Omnisend Email Marketing & SMS at Free to install, Hextom: WhatsApp, SMS & Push at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Omnisend Email Marketing & SMS has the larger user base (3,175 reviews vs 291), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Hextom: WhatsApp, SMS & Push's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most merchants the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is Omnisend Email Marketing & SMS or Hextom: WhatsApp, SMS & Push cheaper?

Both Omnisend Email Marketing & SMS and Hextom: WhatsApp, SMS & Push offer paid plans only. Omnisend Email Marketing & SMS starts at Free to install; Hextom: WhatsApp, SMS & Push starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Omnisend Email Marketing & SMS or Hextom: WhatsApp, SMS & Push?

Omnisend Email Marketing & SMS (4.7★, 3,175 reviews) and Hextom: WhatsApp, SMS & Push (4.7★, 291 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose Omnisend Email Marketing & SMS or Hextom: WhatsApp, SMS & Push?

AppRanks cannot separate these two on rating — both sit at 4.7★. Omnisend Email Marketing & SMS does carry the larger published review base (3,175 vs 291). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Omnisend Email Marketing & SMS or Hextom: WhatsApp, SMS & Push?

Both apps are one-click installs from the Shopify App Store. Omnisend Email Marketing & SMS has the deeper published review base (3,175 vs 291), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Shopify App Store merchants?

Omnisend Email Marketing & SMS typically suits early-stage and growth-mode teams based on its published review base (3,175 reviews). Hextom: WhatsApp, SMS & Push typically suits early-stage and growth-mode teams based on its published review base (291 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.