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1. Listing metadata
Field-level data| Omnisend | SM | |
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| Description | ||
| Screenshots | images | images |
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| Last updated | — | — |
| Omnisend | SM | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
| Metric | Omnisend Email Marketing & SMS | SM: Abandoned cart WhatsApp |
|---|---|---|
| Rating | ★ 4.7 ★ | 4.0 ★ |
| Total reviews | ★ 3.2k | 6 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free |
| Built for Shopify | — | — |
| Pricing tiers | 3 tiers | — |
| Listed features | 5 | 5 |
| Featured placements | 3 | — |
| Languages | 1 supported | 1 supported |
| Listed since | Mar 2014 | Mar 2024 |
Based on the data on this page, Omnisend Email Marketing & SMS is the stronger choice for most Shopify App Store merchants — 4.7★ vs SM: Abandoned cart WhatsApp's 4.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Omnisend Email Marketing & SMS at Free to install, SM: Abandoned cart WhatsApp at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Omnisend Email Marketing & SMS has the larger user base (3,181 reviews vs 6), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. SM: Abandoned cart WhatsApp's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Omnisend Email Marketing & SMS; mid-market and enterprise merchants with specific feature requirements should evaluate both — SM: Abandoned cart WhatsApp's 6-review base may include the workflow context that matches your specific use case better than Omnisend Email Marketing & SMS's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Omnisend Email Marketing & SMS audit • SM: Abandoned cart WhatsApp audit
| Keyword | Omnisend | SM |
|---|---|---|
| chat support | #15 | #53 |
Not featured in any section recently.
Both Omnisend Email Marketing & SMS and SM: Abandoned cart WhatsApp offer paid plans only. Omnisend Email Marketing & SMS starts at Free to install; SM: Abandoned cart WhatsApp starts at Free. Compare the per-tier features in the Pricing section above before committing.
Omnisend Email Marketing & SMS has the higher average rating (4.7★ from 3,181 reviews) compared to SM: Abandoned cart WhatsApp (4.0★ from 6 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Omnisend Email Marketing & SMS holds the higher average rating (4.7★ vs 4.0★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Omnisend Email Marketing & SMS has the deeper published review base (3,181 vs 6), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Omnisend Email Marketing & SMS typically suits early-stage and growth-mode teams based on its published review base (3,181 reviews). SM: Abandoned cart WhatsApp typically suits early-stage and growth-mode teams based on its published review base (6 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Omnisend Email Marketing & SMS and SM: Abandoned cart WhatsApp both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from SM: Abandoned cart WhatsApp" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
