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Omnisend vs Retainful
Side-by-side comparison
At a glance
| Metric | Omnisend Email Marketing & SMS | Retainful Email Marketing, SMS |
|---|---|---|
| Rating | ★ 4.7 ★ | 4.4 ★ |
| Total reviews | ★ 3.2k | 28 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Pricing tiers | ★ 3 tiers | 2 tiers |
| Listed features | 5 | 5 |
| Featured placements | 3 | — |
AppRanks verdict
Generated from live data on this pageThe call
On the measured data here, Omnisend Email Marketing & SMS leads on more dimensions (4 vs 1). Pick Retainful Email Marketing, SMS if one of the points where it leads is what you need.
Where Omnisend Email Marketing & SMS leads
- Higher average rating: 4.7★ vs 4.4★.
- More published reviews: 3,202 vs 28.
- Ranks higher in Email marketing: #4 vs #34 of 342.
- Lists A/B testing, AI generation and APIs and webhooks (+21 more) in its marketplace category features; Retainful Email Marketing, SMS doesn't.
Where Retainful Email Marketing, SMS leads
- Lists Announcements, Campaigns and Cart pop-ups (+6 more) in its marketplace category features; Omnisend Email Marketing & SMS doesn't.
How this is generated
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Omnisend Email Marketing & SMS audit • Retainful Email Marketing, SMS audit
1. Listing metadata
Field-level data| Field | Omnisend | Retainful |
|---|---|---|
| Tagline | ||
| Listing audit | 90/100 listing audit | 89/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer |
