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1. Listing metadata
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| Omnisend | Rastova (WhatsApp ‑ SMS) | |
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Automate WhatsApp & SMS Messages for orders and abandoned carts for Egyptian Numbers
| Metric | Omnisend Email Marketing & SMS | Rastova (WhatsApp ‑ SMS) |
|---|---|---|
| Rating | 4.7 ★ | ★ 5.0 ★ |
| Total reviews | ★ 3.2k | 1 |
| Free plan | Yes | Yes |
| Pricing | Free plan available | Free plan available |
| Built for Shopify | — | — |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | ★ 5 | 3 |
| Featured placements | 3 | — |
| Languages | 1 supported | 1 supported |
| Listed since | Mar 2014 | Oct 2025 |
Rastova (WhatsApp ‑ SMS) edges out Omnisend Email Marketing & SMS on rating (5.0★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
Pricing entry tiers: Omnisend Email Marketing & SMS at Free plan available, Rastova (WhatsApp ‑ SMS) at Free plan available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Omnisend Email Marketing & SMS has the larger user base (3,182 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Rastova (WhatsApp ‑ SMS)'s smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Rastova (WhatsApp ‑ SMS); mid-market and enterprise merchants with specific feature requirements should evaluate both — Omnisend Email Marketing & SMS's 3,182-review base may include the workflow context that matches your specific use case better than Rastova (WhatsApp ‑ SMS)'s broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Omnisend Email Marketing & SMS audit • Rastova (WhatsApp ‑ SMS) audit
| Keyword | Omnisend | Rastova (WhatsApp ‑ SMS) |
|---|---|---|
| #3 | #114 | |
| instagram agent | #38 | #228 |
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No tracked changes.
Both Omnisend Email Marketing & SMS and Rastova (WhatsApp ‑ SMS) offer paid plans only. Omnisend Email Marketing & SMS starts at Free plan available; Rastova (WhatsApp ‑ SMS) starts at Free plan available. Compare the per-tier features in the Pricing section above before committing.
Rastova (WhatsApp ‑ SMS) has the higher average rating (5.0★ from 1 reviews) compared to Omnisend Email Marketing & SMS (4.7★ from 3,182 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Rastova (WhatsApp ‑ SMS) holds the higher average rating (5.0★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Omnisend Email Marketing & SMS has the deeper published review base (3,182 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Omnisend Email Marketing & SMS typically suits early-stage and growth-mode teams based on its published review base (3,182 reviews). Rastova (WhatsApp ‑ SMS) typically suits early-stage and growth-mode teams based on its published review base (1 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Omnisend Email Marketing & SMS and Rastova (WhatsApp ‑ SMS) both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Rastova (WhatsApp ‑ SMS)" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
