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1. Listing metadata
Field-level data| Klaviyo | Bird | |
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| Tagline | ||
| Description | ||
| Screenshots | images | images |
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| Developer | ||
| Listed |
| Klaviyo | Bird | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
| Metric | Klaviyo: Email Marketing & SMS | Bird: Email, SMS, WhatsApp |
|---|---|---|
| Rating | ★ 4.7 ★ | 1.5 ★ |
| Total reviews | ★ 3.3k | 3 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free to install |
| Built for Shopify | — | — |
| Pricing tiers | ★ 3 tiers | 1 tier |
| Listed features | 5 | 5 |
| Featured placements | 4 | — |
| Review velocity (30d) | 105 new | — |
| Languages | 10 supported | 1 supported |
| Listed since | Sep 2012 | Aug 2023 |
Based on the data on this page, Klaviyo: Email Marketing & SMS is the stronger choice for most Shopify App Store merchants — 4.7★ vs Bird: Email, SMS, WhatsApp's 1.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Klaviyo: Email Marketing & SMS at Free to install, Bird: Email, SMS, WhatsApp at Free to install. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Klaviyo: Email Marketing & SMS has the larger user base (3,291 reviews vs 3), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Bird: Email, SMS, WhatsApp's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Klaviyo: Email Marketing & SMS; mid-market and enterprise merchants with specific feature requirements should evaluate both — Bird: Email, SMS, WhatsApp's 3-review base may include the workflow context that matches your specific use case better than Klaviyo: Email Marketing & SMS's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Klaviyo: Email Marketing & SMS audit • Bird: Email, SMS, WhatsApp audit
| Last updated | — | — |
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| Keyword | Klaviyo | Bird |
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| #1 | #155 | |
| #20 | #239 | |
| whatsapp agent | #221 | #207 |
Not featured in any section recently.
No tracked changes.
| Signal | Klaviyo | Bird |
|---|---|---|
| Average rating | 4.7 ★ (3.3k) | 1.5 ★ (3) |
| Rating distribution | 592% 42% 30% 21% 16% | 5— 4— 3— 2— 1— |
| Reviews · last 7 days | +27 | — |
| Reviews · last 30 days | +105 | — |
| Reviews · last 90 days | +345 | — |
Both Klaviyo: Email Marketing & SMS and Bird: Email, SMS, WhatsApp offer paid plans only. Klaviyo: Email Marketing & SMS starts at Free to install; Bird: Email, SMS, WhatsApp starts at Free to install. Compare the per-tier features in the Pricing section above before committing.
Klaviyo: Email Marketing & SMS has the higher average rating (4.7★ from 3,291 reviews) compared to Bird: Email, SMS, WhatsApp (1.5★ from 3 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Klaviyo: Email Marketing & SMS holds the higher average rating (4.7★ vs 1.5★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Klaviyo: Email Marketing & SMS has the deeper published review base (3,291 vs 3), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Klaviyo: Email Marketing & SMS typically suits early-stage and growth-mode teams based on its published review base (3,291 reviews). Bird: Email, SMS, WhatsApp typically suits early-stage and growth-mode teams based on its published review base (3 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
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Migration support varies by app and category. Klaviyo: Email Marketing & SMS and Bird: Email, SMS, WhatsApp both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Bird: Email, SMS, WhatsApp" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
