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Instafeed ‑ Instagram Feed iconInstafeed ‑ Instagram Feed
vs
LookThru iconLookThru
Home/Shopify App Store/Compare/Instafeed ‑ Instagram Feed vs LookThru

Instafeed ‑ Instagram Feed vs LookThru

Side-by-side comparison · 24 data points

Instafeed ‑ Instagram Feed icon

Instafeed ‑ Instagram Feed

4.9·1.7kreviews

Display your Instagram Reels, feeds, shoppable videos & UGC as a gallery on your store

Built for ShopifyShopifyFree plan available
Change
OverviewMetadataPricingFeaturesCategoriesCategory featuresRankingsFeaturedActivityQualityApp detailsRelated

1. Listing metadata

Field-level data
Instafeed ‑ Instagram FeedLookThru
Tagline“Display your Instagram Reels, feeds, shoppable videos & UGC as a gallery on your store”86 chars“Make your content look like a real book or magazine using all the advantages of HTML5.”86 chars
Description440 / 500 chars88% used375 / 500 chars75% used
Screenshots9 images6 images
Languages
EnglishSpanishPortuguese (Brazil)Portuguese (Portugal)Japanese+10 more
English
Platforms
Shopify
Shopify
Developer
Mintt Studio
Lorem Ipsum Corp
Listed
Reset
LookThru icon

LookThru

3.2·3reviews

Make your content look like a real book or magazine using all the advantages of HTML5.

ShopifyFree trial available
Change

At a glance

10 metrics · auto-computed
Feature comparison between Instafeed ‑ Instagram Feed and LookThru
MetricInstafeed ‑ Instagram FeedLookThru
Rating★ 4.9 ★3.2 ★
Total reviews★ 1.7k3
Free planYesYes
PricingFree plan availableFree trial available
Built for Shopify★ Yes—
Pricing tiers★ 3 tiers2 tiers
Listed features★ 53
Featured placements6—
Languages15 supported1 supported
Listed sinceSep 2016Jul 2022

AppRanks verdict

Generated from live data on this page

Based on the data on this page, Instafeed ‑ Instagram Feed is the stronger choice for most Shopify App Store merchants — 4.9★ vs LookThru's 3.2★ is a meaningful gap that usually reflects real product or support quality differences across the user base. Pricing entry tiers: Instafeed ‑ Instagram Feed at Free plan available, LookThru at Free trial available. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. Instafeed ‑ Instagram Feed has the larger user base (1,740 reviews vs 3), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. LookThru's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to Instafeed ‑ Instagram Feed; mid-market and enterprise merchants with specific feature requirements should evaluate both — LookThru's 3-review base may include the workflow context that matches your specific use case better than Instafeed ‑ Instagram Feed's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Instafeed ‑ Instagram Feed audit • LookThru audit

September 30, 2016
July 8, 2022
Last updated——

2. Pricing & plans

Listed prices · monthly · USD
Tier
Instafeed ‑ Instagram Feed
LookThru
Free
Starter
—
  • Fully responsive grid or slider layout
  • Instagram Reels & photo posts
  • Customize pop-ups
  • Unlimited views
  • No branding or watermarks
  • Hourly auto-sync
  • For all devices & themes
—
Paid #1
Pro
8
  • Tag products & collections
  • Shop now & add to cart buttons
  • Instagram Stories & carousel posts
  • Video autoplay
  • Product reviews & prices
  • Up to 3 different feeds
  • Available on the Shop app
  • SEO & AI discoverability
Basic
5
  • 10 Flipbooks
Paid #2
Plus
20
  • Auto-tag products
  • Product & collection feeds
  • UGC - Instagram tagged posts
  • Custom media uploads
  • Filter by hashtags
  • Hide, pin & reorder posts
  • Unlimited feeds
  • Analytics & API access
Premium
10
  • Unlimited Flipbooks
  • Advanced button settings
  • Custom background image

3. Features

As listed by each developer
Instafeed ‑ Instagram Feed
  • Display Instagram Reels, posts, videos & UGC in auto-syncing feeds
  • Create shoppable feeds with product & collection tagging
  • Auto-tag products and enable shop now or add to cart from Instagram posts
  • Grid or slider layouts optimized for all devices
  • Upload, pin, hide & reorder posts for full feed control
LookThru
  • Booklet featuring your products including additional dynamic content.
  • Embed your digital catalog anywhere you are able to embed an IFRAME.
  • Use the embedding code as advertising for your products.

4. Categories & rankings

Shared categories on the same row · in-category position inline
Instafeed ‑ Instagram Feed
LookThru
Shared
Image gallery#1 of 230
Image gallery#154 of 230
Social proof#1 of 279
—

5. Category features

Marketplace-curated features per category
Social proof0 shared · 12 total
Instafeed ‑ Instagram Feed
  • Hashtags
  • Photos
  • Reels
  • Reviews
  • UGC
  • Videos
  • Custom layouts
  • Multi-language
  • Review count
  • Shoppable feeds
  • Conversion tracking
  • Engagement tracking
LookThru
  • —Hashtags
  • —Photos
  • —Reels
  • —Reviews
  • —UGC
  • —Videos
  • —Custom layouts
  • —Multi-language
  • —Review count
  • —Shoppable feeds
  • —Conversion tracking
  • —Engagement tracking
Image gallery7 shared · 22 total
Instafeed ‑ Instagram Feed
  • Lookbook
  • Slider
  • Custom CSS
  • Custom styles
  • Hover effects
  • Mobile responsive
  • Multi-language
  • Carousel

5. Search rankings

Top 5 keywords · shared rankings prioritized
KeywordInstafeed ‑ Instagram FeedLookThru
instagram#2Not ranked
instagram agent#3Not ranked
instagram chat#5Not ranked

6. Featured placements & badges

Editorial visibility
Instafeed ‑ Instagram Feed6 all-time · 5 recent
  • category · Recommended marketing and conversion appsMay 19, 2026
  • category · Recommended social trust appsMay 19, 2026
  • category · Social proofMay 19, 2026
  • category · Recommended store design appsMay 19, 2026
  • home · Get the best apps for your business with Built for ShopifyMay 19, 2026
LookThru0 all-time · 0 recent

Not featured in any section recently.

7. Activity in the last 90 days

Tracked changes · pricing, features, copy, screenshots

Instafeed ‑ Instagram Feed · 8 changes

  • May 14descriptionListing copy updated
  • May 14descriptionListing copy updated
  • May 12descriptionListing copy updated
  • Apr 30descriptionListing copy updated
  • Apr 30descriptionListing copy updated
  • Apr 30featuresFeatures list updated
  • Apr 30descriptionListing copy updated
  • Apr 30descriptionListing copy updated

LookThru · 0 changes

No tracked changes.

9. App details

Long-form description · keyword frequency
Instafeed ‑ Instagram Feed
Mintt Instafeed lets you display Instagram feeds, Reels, shoppable videos, and UGC as galleries. Create product and collection feeds that build social proof and drive sales. Automatically sync your Instagram feeds, auto-tag products, and let customers shop now or add to cart directly from posts. Customize grid or slider layouts, pin or hide Instagram content, and upload your own photos and videos. Fast, responsive, and built to convert.
Top keywords
  • feeds3×4.41%
  • instagram3×4.41%
  • instagram feeds2×2.94%
  • videos2×2.94%
LookThru
Create an interactive book with dynamic content, video, maps, products, text, CTA buttons and other dynamic elements on the page. With the app you can create a book from a PDF file, from images, from products in your store or create a book page-by-page. Embed book wherever you want using IFRAME code. The app works on IOS (iPad, iPhone, iPod), Android (Chrome for Android).
Top keywords
  • book4×6.25%
  • android2×3.13%
  • dynamic2×3.13%
  • products2×3.13%

Frequently asked

Common questions about this comparison

Is Instafeed ‑ Instagram Feed or LookThru cheaper?

Both Instafeed ‑ Instagram Feed and LookThru offer paid plans only. Instafeed ‑ Instagram Feed starts at Free plan available; LookThru starts at Free trial available. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Instafeed ‑ Instagram Feed or LookThru?

Instafeed ‑ Instagram Feed has the higher average rating (4.9★ from 1,740 reviews) compared to LookThru (3.2★ from 3 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Instafeed ‑ Instagram Feed or LookThru?

It depends on what you're optimizing for. Instafeed ‑ Instagram Feed fits better if you prioritize rating consistency; LookThru is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, Instafeed ‑ Instagram Feed or LookThru?

Both apps are one-click installs from the Shopify App Store marketplace. Instafeed ‑ Instagram Feed has more onboarding documentation maturity (1,740 reviews vs 3), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Shopify App Store stores?

Instafeed ‑ Instagram Feed typically suits early-stage and growth-mode stores based on its review-base composition (1,740 reviews). LookThru aligns more with early-stage and growth-mode stores (3 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between Instafeed ‑ Instagram Feed and LookThru?

Migration support varies by app and category. Instafeed ‑ Instagram Feed and LookThru both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from LookThru" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

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